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Wilhelm Deffke

Wilhelm Deffke
Author: Wilhelm Heinrich Deffke
Publisher: Scheidegger and Spiess
Total Pages: 0
Release: 2014
Genre: Commercial art
ISBN: 9783858817372

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Considered one of the pioneers of modern corporate design and termed "Father of the Modern Logo” by the US critic Steven Heller, Deffke is indeed known to insiders on an international level. Yet only a fraction of his designs have ever been shown in public. This richly illustrated comprehensive monograph is the first book ever published about the great German graphic designer, commercial artist, architect, and poster and book designer Wilhelm Deffke. Fourteen essays present the wide-ranging aspects of Deffke’s work within the context of the development of design in Europe, and more than 500 images illustrate his pioneering achievements in the field of poster and commercial art, including his over 10,000 company and product logos in particular but also designs for exhibitions and trade fair stands. The book - and an exhibition at Museum Folkwang / German Poster Museum in Essen in fall 2013 - offers the opportunity for the long overdue rediscovery of an exceptional artistic personality.


Gorgeous War

Gorgeous War
Author: Tim Blackmore
Publisher: Wilfrid Laurier Univ. Press
Total Pages: 370
Release: 2019-10-29
Genre: History
ISBN: 1771124229

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Gorgeous War argues that the Nazis used the swastika as part of a visually sophisticated propaganda program that was not only modernist but also the forerunner of contemporary brand identity. When the United States military tried to answer Nazi displays of graphic power, it failed. In the end the best graphic response to the Nazis was produced by the Walt Disney Company. Using numerous examples of US and Nazi military heraldry, Gorgeous War compares the way the American and German militaries developed their graphic and textile design in the interwar period. The book shows how social and cultural design movements like modernism altered and were altered by both militaries. It also explores how nascent corporate culture and war production united to turn national brands like IBM, Coca-Cola, and Disney into multinational corporations that had learned lessons on propaganda and branding that were being tested during the Second World War. What is the legacy of apparently toxic signs like the swastika? The answer may not be what we hoped. Inheritors of the post-Second World War world increasingly struggle to find an escape from an intensely branded environment—to find a place in their lives that is free of advertising and propaganda. This book suggests that we look again at how it is our culture makes that struggle into an appealing Gorgeous War.


Stylepedia

Stylepedia
Author: Steven Heller
Publisher: Chronicle Books
Total Pages: 344
Release: 2006-11-09
Genre: Art
ISBN: 9780811833462

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A chunky, distinctive object of brilliant design in and of itself, Stylepedia is the first handy, cross-referenced desk guide to the kaleidoscope that is modern design. In hundreds of illustrated entries, Heller and Fili, the award-winning authors of Euro Deco and numerous other popular design titles, survey the designers, schools, and movements that comprise the practice today as well as take a fascinating glimpse back at some of the seminal early leaders. From the first Santa Claus to appear on a Coca-Cola bottle to the increasingly ubiquitous camouflage tee shirt, iconic everyday items of yesterday and today provide valuable inspiration to designers and design aficionados. As quirky as it is useful and positively packed with lavish color illustrations, this designer's design compendium is the only one of its kind.


Graphic Design Rants and Raves

Graphic Design Rants and Raves
Author: Steven Heller
Publisher: Simon and Schuster
Total Pages: 200
Release: 2017-01-03
Genre: Design
ISBN: 1621535398

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Design is everywhere. Graphic design enters into everything. This is the scope of designer Steven Heller’s latest essay anthology that covers the spectrum of graphic design and related art and culture. Looking at design as practice, language, culture, and power, each of the forty-plus essays is a self-contained story. Heller pours out his ideas—criticisms and celebrations—on such topics as: A history of our modern Hindu-Arabic numerals, and a look at the letter K Brand design utilized by Hillary Clinton and Donald Trump early in the 2016 Presidential race The tumultuous relationship between design and sex The Charlie Hebdo massacre and the principles of free expression Icons revisited, including Paul Rand (not to be confused with the politician Rand Paul), Ralph Ginzburg, Frank Zachary, George Lois, and Print magazine Food packaging, the design of milk, and USPS stamps The obsessive use of cuteness, and the sad and happy history of the ubiquitous happy face From commercial advertising to government institutions to cultural revolution, from the objects that push design forward to those that seep into the everyday, Graphic Design Rants and Raves is an exploration of how visual design has arrived in the twenty-first century. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.


An Accidental Masterpiece

An Accidental Masterpiece
Author:
Publisher: Birkhäuser
Total Pages: 192
Release: 2020-11-23
Genre: Architecture
ISBN: 3035619972

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With the temporary exhibition pavilion of the German Reich at the 1929 International Exposition in Barcelona, Mies van der Rohe designed an architectural icon, but also a controversial monument of the way the Weimar Republic portrayed itself. The building is one of the most unusual success stories in the history of architecture: Despite its short existence, its reputation grew steadily in the following decades, thanks in part to magnificent photographs. It was soon considered the constructed manifesto of the Modern Age, and its spatial and "ideational" ambitions were called "a milestone of Modern architecture." This comprehensively, broadly researched book portrays the building’s complex history and its political entanglement—up to and including its reconstruction according to van der Rohe’s plans at the original site between 1983 and 1986.


Pioneers of German Graphic Design

Pioneers of German Graphic Design
Author: Jens Müller
Publisher: Callisto Publishers
Total Pages: 0
Release: 2017
Genre: Commercial artists
ISBN: 9783981753912

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"This book for the first time tells the fascinating story of German graphic design in all its detail, from the late monarchy to the 'Wirtschaftswunder' after World War II. The author explores the interrelationship between the groundbreaking early inventions of Germany's graphic design pioneers and the nation?s explosive politics, shedding light not only on the development of the profession but on its international influence."--


The Swastika

The Swastika
Author: Steven Heller
Publisher: Simon and Schuster
Total Pages: 235
Release: 2010-06-29
Genre: Design
ISBN: 1581157894

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"Forces even the most sophisticated to rethink and rework their ideas of how images work in the world."--School Library Journal.* Traces the history of the swastika, from religious symbol to reviled symbol * More than 175 illustrations * Powerful examination of the impact of one graphic symbol on society. This acclaimed examination of the most powerful symbol ever created is now available in paperback. The rise and fall of the swastika, and its mysteries and misunderstandings, are fully explained and explored. Readers will be captivated by the twists and turns of the symbol’s fortunes, from its pre-Nazi religious and commercial uses, to the Nazi appropriation and misuse of the form, to its contemporary applications as both a racist and an apolitical logo. In a new afterword, author Steven Heller discusses the controversy around ideas to ban the symbol and public reaction to the book since it was first published. This is a classic story, masterfully told, about how one graphic symbol can endure and influence culture for generations. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.


The Swastika and Symbols of Hate

The Swastika and Symbols of Hate
Author: Steven Heller
Publisher: Simon and Schuster
Total Pages: 243
Release: 2019-09-03
Genre: Design
ISBN: 162153720X

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“Force[s] even the most sophisticated to rethink and rework their ideas of how images work in the world.” —School Library Journal This is a classic story, masterfully told, in a new, revised and expanded edition about how one graphic symbol can endure and influence life—for good and evil—for generations and never, even today, be redeemed. A nuanced examination of the most powerful symbol ever created, The Swastika and Symbols of Hate explores the rise and fall of the symbol, its mysteries, co-option, and misunderstandings. Readers will be fascinated by the twists and turns of the swastika’s fortunes, from its pre-Nazi spiritual-religious and benign commercial uses, to the Nazi appropriation and criminalization of the form, to its contemporary applications as both a racist, hate-filled logo and ignorantly hip identity. Once the mark of good fortune, during the twentieth century it was hijacked and perverted, twisted into the graphic embodiment of intolerance. If you want to know what the logo for hate looks like, go no further. The Nazi swastika is a visual obscenity and provokes deep emotions on all sides. The Nazis weaponized this design, first as a party emblem, then as a sign of national pride and, ultimately, as the trademark of Adolf Hitler’s unremitting malevolence in the name of national superiority. A skilled propagandist, Hitler and his accomplices understood how to stoke fear through mass media and through emblems, banners, and uniforms. Many contemporary hate marks are rooted in Nazi iconography both as serious homage and sarcastic digital bots and trolls. Given the increasing tolerance for supremacist intolerance tacitly and overtly shown by politicians the world over, this revised (and reconfigured) edition includes additional material on old and new hate logos as it examines graphic design’s role in far-right extremist ideology today.


Creative Urban Milieus

Creative Urban Milieus
Author: Martina Hessler
Publisher: Campus Verlag
Total Pages: 436
Release: 2008
Genre: Business & Economics
ISBN: 3593385473

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'Creative Urban Milieus' is an interdisciplinary examination of the historical relationship between culture and the economy in such cities as Berlin, New York, Helsinki, London, Venice, and many others.


Colonialism and Modern Architecture in Germany

Colonialism and Modern Architecture in Germany
Author: Itohan Osayimwese
Publisher: University of Pittsburgh Press
Total Pages: 350
Release: 2017-07-19
Genre: Architecture
ISBN: 0822982919

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Over the course of the nineteenth century, drastic social and political changes, technological innovations, and exposure to non-Western cultures affected Germany's built environment in profound ways. The economic challenges of Germany's colonial project forced architects designing for the colonies to abandon a centuries-long, highly ornamental architectural style in favor of structural technologies and building materials that catered to the local contexts of its remote colonies, such as prefabricated systems. As German architects gathered information about the regions under their influence in Africa, Asia, and the Pacific—during expeditions, at international exhibitions, and from colonial entrepreneurs and officials—they published their findings in books and articles and organized lectures and exhibits that stimulated progressive architectural thinking and shaped the emerging modern language of architecture within Germany itself. Offering in-depth interpretations across the fields of architectural history and postcolonial studies, Itohan Osayimwese considers the effects of colonialism, travel, and globalization on the development of modern architecture in Germany from the 1850s until the 1930s. Since architectural developments in nineteenth-century Germany are typically understood as crucial to the evolution of architecture worldwide in the twentieth century, this book globalizes the history of modern architecture at its founding moment.