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Why Cowboys Need a Brand

Why Cowboys Need a Brand
Author: Knowlton, Laurie Lazzaro
Publisher: Pelican Publishing
Total Pages: 36
Release: 1996
Genre: Cattle brands
ISBN: 9781455614172

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Cowboy Slim Jim Watkins has everything he needs to start his own ranch--except a unique brand.


Why Cowboys Need a Pardner

Why Cowboys Need a Pardner
Author: Knowlton, Laurie Lazzaro
Publisher: Pelican Publishing
Total Pages: 40
Release:
Genre: Cowboys
ISBN: 9781455614189

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Alone on the range, cowboy Slim Jim Watkins meets a Pony Express rider returning a mail order bride and finds himself a pardner with whom he can share conversation.


The Cowboy's Own Brand Book

The Cowboy's Own Brand Book
Author: Duncan Emrich
Publisher:
Total Pages: 75
Release: 1954
Genre: Cattle brands
ISBN:

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How to read cattle brands and how to design some of your own. Grades 4 and up.


Why Cowboys Need a Pardner

Why Cowboys Need a Pardner
Author: Laurie Knowlton
Publisher: Pelican Publishing
Total Pages: 0
Release: 1998
Genre: Cowboys
ISBN: 9781565543362

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Alone on the range, cowboy Slim Jim Watkins meets a Pony Express rider returning a mail order bride and finds himself a pardner with whom he can share conversation.


Cowboy Ethics

Cowboy Ethics
Author: James P. Owen
Publisher: Simon and Schuster
Total Pages: 96
Release: 2015-03-03
Genre: Business & Economics
ISBN: 1629141399

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A new approach to business ethics is quietly taking hold in executive suites and corporate boardrooms across America. Frustrated by an epidemic of misbehavior at all employee levels, management teams are getting back to basics—back to the idea that personal character and individual responsibility are the ultimate keys to integrity, just as they were back in the days of the Open Range. A decade ago, the book Cowboy Ethics first inspired businesspeople to look to the Code of the West. Once they did, they discovered that its simple, common-sense principles can be more effective guides to business leadership than a truckload of corporate mission statements, rules, and ethics manuals. “Cowboys are role models because they live by a code,” says author James P. Owen. “They show us what it means to stand for something, and to strive every day to make your actions line up with your beliefs. And isn’t that as good a definition of integrity as you can find?” In the years since, the book’s “Ten Principles to Live By” have been embraced by scores of companies, universities, and even a state government. This updated Tenth Anniversary hardcover edition traces the evolution of this grassroots business movement in brand-new chapters while preserving the inspirational lessons and stunning photography of the original. It’s ideal for corporate gifts, the new graduate, business students, or any career person who cares about doing the right thing.


Why Cows Need Cowboys

Why Cows Need Cowboys
Author: Nancy Plain
Publisher: Rowman & Littlefield
Total Pages: 153
Release: 2021-05-01
Genre: Juvenile Nonfiction
ISBN: 1493051067

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**2022 Will Rogers Medallion Award Gold Winner for Western Non-Fiction - Young Readers** Welcome to Western Writers of America’s first anthology for young readers. In this collection of true tales of the West, we leave textbook history in the rearview mirror and take you on a tour of twenty seldom-told dramas, the kind you might stumble across only if you leave the main road to wander the detours and byways of the American story. Here you’ll meet extraordinary characters, from a young buffalo hunter of prehistoric times to riders for the Pony Express, the first African American female stagecoach driver, and the Navajo code talkers of World War II. Did you know that in 1821, a Plains Indian girl trekked 1,400 miles to visit Washington, DC? Or that two brave children, eight and ten years old, took part in the Texas Revolution? Tales in this anthology range wide in time, topic, and mood, yet all celebrate a spirit that is uniquely Western. Founded in 1953, Western Writers of America is the nation’s oldest and most distinguished organization of professionals writing about the early frontier and the American West, its past and present. Now in our sixty-eighth year, our more than seven hundred members write fiction and nonfiction, songs, poetry, short stories, plays for stage and screen, and more. The contributors to this anthology, WWA members all, include bestselling authors and winners of numerous prestigious literary awards. With Why Cows Need Cowboys, we invite you to journey westward with us, and we hope you enjoy the ride.


Cowboy Culture

Cowboy Culture
Author: David Dary
Publisher:
Total Pages: 404
Release: 1989
Genre: History
ISBN:

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A colorful account of five centuries of cowboy culture details the life, history, customs, status, job, equipment, and more of the cowboy from sixteenth-century Spanish Mexico to the present.


Ride for the Brand

Ride for the Brand
Author: Red Steagall
Publisher:
Total Pages: 0
Release: 2000
Genre: Cowboys
ISBN: 9780967761008

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Red, White, and Blue

Red, White, and Blue
Author: Knowlton, Laurie Lazzaro
Publisher: Pelican Publishing
Total Pages: 40
Release: 2002
Genre: Children's poetry, American
ISBN: 9781455610990

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Through verse, a girl explains how she views America's flag.


Brand Harmony

Brand Harmony
Author: Steve Yastrow
Publisher: SelectBooks, Inc.
Total Pages: 134
Release: 2010-05
Genre: Business & Economics
ISBN: 1590792823

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Brand Harmony presents a fresh and revealing approach to branding and explains how companies of all types and sizes can achieve dynamic results by orchestrating their customers' total experience. Brand Harmony is a breakthrough concept that aligns everyone in a company to deliver a powerful, harmonious message to customers.Full of common-sense wisdom, Brand Harmony dispels the myths about branding and shows how companies can successfully create Brand Harmony in the minds of their customers by aligning the entire organization to tell one cumulative story. Brand Harmony takes marketing beyond the marketing department by showing how people throughout an organization need to "be the brand" in order to create comprehensive, company-wide messages that customers will understand and believe. Brand Harmony includes 10 how-to exercises based on Yastrow's proven methods and real-life examples which walk the reader through each stage of the branding process.