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The Economics of Franchising

The Economics of Franchising
Author: Roger D. Blair
Publisher: Cambridge University Press
Total Pages: 351
Release: 2005-04-11
Genre: Business & Economics
ISBN: 0521772524

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This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-frnachisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts, and what we know about how all these have evolved over time, especially in the U.S. market. A good many myths are dispelled in the process. The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration. Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in turn. In particular the authors discuss issues related to product quality control, tying arrangements, pricing, location and territories, advertising, and termination and renewals.


New Serial Titles

New Serial Titles
Author:
Publisher:
Total Pages: 1632
Release: 1986
Genre: Periodicals
ISBN:

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A union list of serials commencing publication after Dec. 31, 1949.


Starting Or Buying Your Own Business Or a Franchise

Starting Or Buying Your Own Business Or a Franchise
Author: Nico Swart
Publisher: Juta and Company Ltd
Total Pages: 76
Release: 2004-04
Genre: Business & Economics
ISBN: 9780702158414

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An important area of personal financial planning involves the entrepreneurial skill of the investor for starting or acquiring a business. In this short book, Nico Swart further explains the key personal financial planning areas and their far-reaching positive or negative implications.


Forthcoming Books

Forthcoming Books
Author: Rose Arny
Publisher:
Total Pages: 2244
Release: 1989-09
Genre: American literature
ISBN:

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Become a Franchise Owner!

Become a Franchise Owner!
Author: Joel Libava
Publisher: John Wiley & Sons
Total Pages: 290
Release: 2011-11-03
Genre: Business & Economics
ISBN: 1118178394

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The definitive A-to-Z guide to researching, selecting, and starting a viable franchise business With more and more professionals looking for alternatives to traditional corporate employment, Become a Franchise Owner! informs would-be franchise owners of the joys and perils of purchasing a franchise. Authored by a trusted, feisty, tell-it-how-it-is independent franchise industry insider, this book offers straightforward, step-by-step tips and advice on how to properly (and carefully) research and select a franchise business. Get tips on how to locate information about franchises, current industry trends, interviews with franchisors, and hot franchise opportunities. Offers a self-evaluation to discover if you are "franchise material" Describes how to choose the right franchise for your specific situation Lists the 40 crucial questions to ask current franchise owners Owning a franchise isn't for everyone; in fact, as Joel Libava says, "it's really not for most people." But if it is for you, this book can guide you in starting your own successful franchise business.


Tips and Traps when Buying a Franchise

Tips and Traps when Buying a Franchise
Author: Mary E. Tomzack
Publisher: McGraw-Hill Companies
Total Pages: 228
Release: 1994
Genre: Business & Economics
ISBN:

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In this book, Tomzack steers potential franchise buyers around the pitfalls, guiding them towards making a lucrative purchase. Spelling out what it takes to succeed, she helps would-be franchisees determine if the option is right for them. She reveals how to: find the right franchise and avoid the wrong ones; find the right location; match a franchise with personal finances and lifestyle; avoid the five most common first-year pitfalls; find the best sources for financing; choose a prime location; ask the right questions, so potential buyers can be sure not to lose money; navigate the legal maze; buy equipment; recruit and train employees; and mount local promotions. In addition, Tomzack covers ground-floor opportunities in subfranchising, international and home-based franchises.


Business America

Business America
Author:
Publisher:
Total Pages: 362
Release: 1989
Genre: Business
ISBN:

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Franchising in the U.S. Economy

Franchising in the U.S. Economy
Author: United States. Congress. House. Committee on Small Business
Publisher:
Total Pages: 216
Release: 1991
Genre: Franchises (Retail trade)
ISBN:

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