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Visible Signs

Visible Signs
Author: David Crow
Publisher: Bloomsbury Publishing
Total Pages: 208
Release: 2017-07-06
Genre: Art
ISBN: 1474253857

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Basic semiotic theories are taught in most art schools as part of a contextual studies program, but many students find it difficult to understand how these ideas might impact on their own practice. Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Each chapter provides an overview of a particular facet of semiotic theory, with inspiring examples from graphic design, typography, illustration, advertising and art to illustrate the ideas discussed in the text. Creative exercises at the end of the book will help exemplify these ideas through practical application. The third edition of Visible Signs features new material from international designers and new creative exercises to accompany each chapter. This new edition also features a new design and layout.


Visible Signs

Visible Signs
Author: David Crow
Publisher: Bloomsbury Publishing
Total Pages: 193
Release: 2022-08-11
Genre: Design
ISBN: 1350164941

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Basic semiotic theories are taught in most art schools as part of a contextual studies program, but many students find it difficult to understand how these ideas might impact on their own practice. Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Each chapter provides an overview of a particular facet of semiotic theory, with inspiring examples from graphic design, typography, illustration, advertising and art to illustrate the ideas discussed in the text. Creative exercises at the end of the book will help exemplify these ideas through practical application. The fourth edition of Visible Signs includes new imagery and updated exercises, as well as coverage of propaganda, diversity in 'neutral' communication (like emojis), and issues related to social media representation.


Visible Signs (Second Edition)

Visible Signs (Second Edition)
Author: David Crow
Publisher: AVA Publishing
Total Pages: 195
Release: 2011-01-13
Genre: Art
ISBN: 2940411425

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"Visible Signs" explains semiotic terms and theories in relation to visual communication, with illustrative examples taken from contemporary art and design. This edition features new and revised content and includes 200 visuals created to illustrate the ideas discussed within the book.


Processing of Visible Language

Processing of Visible Language
Author: Paul A. Kolers
Publisher: Springer Science & Business Media
Total Pages: 606
Release: 2013-11-21
Genre: Psychology
ISBN: 1468410687

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The second symposium on processing visible language constituted a different "mix" of participants from the first. Greater emphasis was given to the design of language, both in its historical development and in its current display; and to practical questions associated with machine-implementation oflanguage, in the interactions of person and computer, and in the characteristics of the physical and environmental objects that affect the interaction. Another change was that a special session on theory capped the proceedings. Psychologists remained heavily involved, however, both as contributors to and as discussants of the work pre sented. The motivation of the conferences remains one of bringing together graphic designers, engineers, and psychologists concerned with the display and acquisition of visible language. The papers separately tended to emphasize the one of the three disciplines that mark their authors' field of endeavor, but are constructed to be general rather than parochial. Moreover, within the three disciplines, papers emphasized either the textual or the more pictorial aspects. For example, a session on writing systems ranged from principles that seem to characterize all such systems to specific papers on ancient Egyptian writing, modern Korean, and English shorthand. The complementary session on the nontextual media opened with a discussion of general principles of pictorial communication and included papers on communicating instructions, general information, or religious belief through designs and other pictorial forms, as well as a discussion. of misrepresentation.


Visible Writings

Visible Writings
Author: Marija Dalbello
Publisher: Rutgers University Press
Total Pages: 367
Release: 2011-03-15
Genre: Art
ISBN: 0813554551

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Exploring the concept and history of visual and graphic epistemologies, this engrossing collection of essays by artists, curators, and scholars provides keen insights into the many forms of connection between visibility and legibility. With more than 130 color and black-and-white photographs, Visible Writings sheds new light on the visual dimensions of writing as well as writing's interaction with images in ways that affect our experiences of reading and seeing. Multicultural in character and historical in range, essays discuss pre-Colombian Mesoamerican scripts, inscriptions on ancient Greek vases, medieval illuminations, Renaissance prints, Enlightenment concepts of the legible, and the Western "reading" of Chinese ideograms. A rich array of modern forms, including comics, poster art, typographic signs, scribblings in writers' manuscripts, anthropomorphic statistical pictograms, the street writings of 9/11, intersections between poetry and painting, the use of color in literary texts, and the use of writing in visual art are also addressed. Visible Writings reaches outside the traditional venues of literature and art history into topics that consider design, history of writing, philosophy of language, and the emerging area of visual studies. Marija Dalbello, Mary Shaw, and the other contributors offer both scholars and those with a more casual interest in literature and art the opportunity, simply stated, to see the writing on the wall.


The Visible Word

The Visible Word
Author: Johanna Drucker
Publisher: University of Chicago Press
Total Pages: 332
Release: 1994-06-25
Genre: Art
ISBN: 9780226165011

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Drucker skillfully traces the development of this critical position, suggesting a methodology closer to the actual practices of the early avant-garde artists based on a rereading of their critical and theoretical writings. After reviewing theories of signification, the production of meaning, and materiality, she analyzes the work of four poets active in the typographic experimentation of the 1910s and 1920s: Ilia Zdanevich, Filippo Marinetti, Guillaume Apollinaire, and Tristan Tzara. Drucker explores the context for experimental typography in terms of printing, handwriting, and other practices concerned with the visual representation of language. Her book concludes with a brief look at the ways in which experimental techniques of the early avant-garde were transformed in both literary work and in applications to commercial design throughout the 1920s and early 1930s.


Illustrative Cases on Insurance

Illustrative Cases on Insurance
Author: Roger William Cooley
Publisher:
Total Pages: 508
Release: 1912
Genre: Insurance
ISBN:

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Visible Identities

Visible Identities
Author: Linda Mart?n Alcoff
Publisher: Oxford University Press
Total Pages: 344
Release: 2005-12-22
Genre: Philosophy
ISBN: 0199881316

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In the heated debates over identity politics, few theorists have looked carefully at the conceptualizations of identity assumed by all sides. Visible Identities fills this gap. Drawing on both philosophical sources as well as theories and empirical studies in the social sciences, Mart?n Alcoff makes a strong case that identities are not like special interests, nor are they doomed to oppositional politics, nor do they inevitably lead to conformism, essentialism, or reductive approaches to judging others. Identities are historical formations and their political implications are open to interpretation. But identities such as race and gender also have a powerful visual and material aspect that eliminativists and social constructionists often underestimate. Visible Identities offers a careful analysis of the political and philosophical worries about identity and argues that these worries are neither supported by the empirical data nor grounded in realistic understandings of what identities are. Mart?n Alcoff develops a more realistic characterization of identity in general through combining phenomenological approaches to embodiment with hermeneutic concepts of the interpretive horizon. Besides addressing the general contours of social identity, Mart?n Alcoff develops an account of the material infrastructure of gendered identity, compares and contrasts gender identities with racialized ones, and explores the experiential aspects of racial subjectivity for both whites and non-whites. In several chapters she looks specifically at Latino identity as well, including its relationship to concepts of race, the specific forms of anti-Latino racism, and the politics of mestizo or hybrid identity.