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User Experience Management

User Experience Management
Author: Arnie Lund
Publisher: Elsevier
Total Pages: 309
Release: 2011-05-09
Genre: Computers
ISBN: 0123854970

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User Experience Management: Essential Skills for Leading Effective UX Teams deals with specific issues associated with managing diverse user experience (UX) skills, often in corporations with a largely engineering culture. Part memoir and part handbook, it explains what it means to lead a UX team and examines the management issues of hiring, inheriting, terminating, layoffs, interviewing and candidacy, and downsizing. The book offers guidance on building and creating a UX team, as well as equipping and focusing the team. It also considers ways of nurturing the team, from coaching and performance reviews to conflict management and creating work-life balance. Furthermore, it discusses the essential skills needed in leading an effective team and developing a communication plan. This book will be valuable to new managers and leaders, more experienced managers, and anyone who is leading or managing UX groups or who is interested in assuming a leadership role in the future. Gives a UX leadership boot-camp from putting together a winning team, to giving them a driving focus, to acting as their spokesman, to handling difficult situations Full of practical advice and experiences for managers and leaders in virtually any area of the user experience field Contains best practices, real-world stories, and insights from UX leaders at IBM, Microsoft, SAP, and many more!


User Experience Is Brand Experience

User Experience Is Brand Experience
Author: Felix van de Sand
Publisher: Springer Nature
Total Pages: 187
Release: 2019-11-12
Genre: Business & Economics
ISBN: 303029868X

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This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention. In this regard, it is important to consider the uniqueness of each brand and its identity so as to design pleasurable and high-quality user experiences. Combining insights from science and practice, the authors present a strategy for using interaction patterns, visual appearance, and animations to validate the actual brand values that are experienced by users while interacting with a digital product. Further, they introduce a 'UX identity scale' by assigning brand values to UX related psychological needs. The method applied is subsequently backed by theoretical concepts and illustrated with practical examples and case studies on real-world mobile applications.


A Project Guide to UX Design

A Project Guide to UX Design
Author: Russ Unger
Publisher: New Riders
Total Pages: 558
Release: 2012-03-23
Genre: Computers
ISBN: 0132931729

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User experience design is the discipline of creating a useful and usable Web site or application that’s easily navigated and meets the needs of the site owner and its users. There’s a lot more to successful UX design than knowing the latest Web technologies or design trends: It takes diplomacy, management skills, and business savvy. That’s where the updated edition of this important book comes in. With new information on design principles, mobile and gestural interactions, content strategy, remote research tools and more, you’ll learn to: Recognize the various roles in UX design, identify stakeholders, and enlist their support Obtain consensus from your team on project objectives Understand approaches such as Waterfall, Agile, and Lean UX Define the scope of your project and avoid mission creep Conduct user research in person or remotely, and document your findings Understand and communicate user behavior with personas Design and prototype your application or site Plan for development, product rollout, and ongoing quality assurance


Successful User Experience: Strategies and Roadmaps

Successful User Experience: Strategies and Roadmaps
Author: Elizabeth Rosenzweig
Publisher: Morgan Kaufmann
Total Pages: 371
Release: 2015-08-03
Genre: Computers
ISBN: 0128010614

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Successful User Experience: Strategy and Roadmaps provides you with a hands-on guide for pulling all of the User Experience (UX) pieces together to create a strategy that includes tactics, tools, and methodologies. Leveraging material honed in user experience courses and over 25 years in the field, the author explains the value of strategic models to refine goals against available data and resources. You will learn how to think about UX from a high level, design the UX while setting goals for a product or project, and how to turn that into concrete actionable steps. After reading this book, you’ll understand: How to bring high-level planning into concrete actionable steps How Design Thinking relates to creating a good UX How to set UX Goals for a product or project How to decide which tool or methodology to use at what point in product lifecycle This book takes UX acceptance as a point of departure, and builds on it with actionable steps and case studies to develop a complete strategy, from the big picture of product design, development and commercialization, to how UX can help create stronger products. This is a must-have book for your complete UX library. Uses strategic models that focus product design and development Teaches how to decipher what tool or methodology is right for a given moment, project, or a specific team Presents tactics on how to understand how to connect the dots between tools, data, and design Provides actionable steps and case studies that help users develop a complete strategy, from the big picture of product design, development, and commercialization, to how UX can help create stronger products Case studies in each chapter to aid learning


The User Experience Team of One

The User Experience Team of One
Author: Leah Buley
Publisher: Rosenfeld Media
Total Pages: 265
Release: 2013-07-09
Genre: Business & Economics
ISBN: 1933820896

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The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.


User Experience Design

User Experience Design
Author: Satyam Kantamneni
Publisher: John Wiley & Sons
Total Pages: 628
Release: 2022-05-03
Genre: Business & Economics
ISBN: 1119829380

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Igniting business growth through UX In an increasingly digital world, users are rewarding products and services that provide them with a good experience and punishing those that don’t — with their wallets. Organizations realize they need to adapt quickly but don’t know how or where to start. In User Experience Design: A Practical Playbook to Fuel Business Growth, UXReactor co-Founder Satyam Kantamneni distills 25 years of industry experience into a pragmatic approach to help organizations advance in the highly competitive and rapidly changing digital world. You’ll discover: Why putting users at the center of strategy leads to an almost unfair competitive advantage Ways to build an organizational system that delivers a superior user experience that is replicable, consistent, and scalable Common shortfalls that prevent organizations from reaping the value of experience design 27 proven “plays” from the UXReactor playbook to put concepts into practice Game planning examples to execute at different levels of an organization A comprehensive and practical book for everyone involved in the transformation — business leaders, design leaders, product managers, engineers, and designers — User Experience Design: A Practical Playbook to Fuel Business Growth is also an ideal blueprint for current and prospective UX practitioners seeking to improve their skills and further their careers.


Eye Tracking the User Experience

Eye Tracking the User Experience
Author: Aga Bojko
Publisher: Rosenfeld Media
Total Pages: 321
Release: 2013-11-15
Genre: Computers
ISBN: 1933820918

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Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experience—the first how-to book about eye tracking for UX practitioners—offers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.


Lean UX

Lean UX
Author: Jeff Gothelf
Publisher: "O'Reilly Media, Inc."
Total Pages: 152
Release: 2013-03-15
Genre: Business & Economics
ISBN: 1449311652

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User experience (UX) design has traditionally been a deliverables-based practice, with wireframes, site maps, flow diagrams, and mockups. But in today’s web-driven reality, orchestrating the entire design from the get-go no longer works. This hands-on book demonstrates Lean UX, a deeply collaborative and cross-functional process that lets you strip away heavy deliverables in favor of building shared understanding with the rest of the product team. Lean UX is the evolution of product design; refined through the real-world experiences of companies large and small, these practices and principles help you maintain daily, continuous engagement with your teammates, rather than work in isolation. This book shows you how to use Lean UX on your own projects. Get a tactical understanding of Lean UX—and how it changes the way teams work together Frame a vision of the problem you’re solving and focus your team on the right outcomes Bring the designer’s tool kit to the rest of your product team Break down the silos created by job titles and learn to trust your teammates Improve the quality and productivity of your teams, and focus on validated experiences as opposed to deliverables/documents Learn how Lean UX integrates with Agile UX


Lean UX

Lean UX
Author: Jeff Gothelf
Publisher: "O'Reilly Media, Inc."
Total Pages: 205
Release: 2016-09-12
Genre: Business & Economics
ISBN: 1491953578

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UX design has traditionally been deliverables-based. Wireframes, site maps, flow diagrams, content inventories, taxonomies, mockups helped define the practice in its infancy.Over time, however, this deliverables-heavy process has put UX designers in the deliverables business. Many are now measured and compensated for the depth and breadth of their deliverables instead of the quality and success of the experiences they design. Designers have become documentation subject matter experts, known for the quality of the documents they create instead of the end-state experiences being designed and developed.So what's to be done? This practical book provides a roadmap and set of practices and principles that will help you keep your focus on the the experience back, rather than the deliverables. Get a tactical understanding of how to successfully integrate Lean and UX/Design; Find new material on business modeling and outcomes to help teams work more strategically; Delve into the new chapter on experiment design and Take advantage of updated examples and case studies.


UX Management Methods - a User Experience Design Leadership Guide for Beginners

UX Management Methods - a User Experience Design Leadership Guide for Beginners
Author: Jon Binder
Publisher:
Total Pages: 211
Release: 2021-10-17
Genre:
ISBN:

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UX Management Methods is a guide for how to lead your UX team to greatness. Learn proven methods for hiring, managing, motivating, and aligning your UX team. Use these insights to hire the best UX unicorns, focus your team with a roadmap of key deliverables, and measure your team's success and ROI with analytics. A game-changer for anyone leading or working in a team of UX designers or researchers. Written by Jon Binder, an MIT-trained User Experience Researcher with a Master's degree in Human-Computer Interaction (HCI) and UX Manager with over 15 years of leading and working with diverse technology teams. Learn how to perfect the art of UX management while also lifting your team's spirit and crafting great experiences. Discover What All Successful UX Managers Have In Common How Steve Jobs Hired and Grew Apple's UX Teams Secrets to Cultivating A Powerful UX Design Culture Monitor the Return on Investment of Your UX With Analytics Fuel Your UX Team With Inspiration and Accountability Streamline your UX Operations with proven methods and processes to deliver valuable findings and artifacts on time and under budget. Plus, a detailed Q&A section answers the most frequently asked UX Management related questions. If you want to sharpen your user experience leadership skills and build a strong team of talented experts, then start learning UX management today.