Understanding Business Today
Author | : William G. Nickels |
Publisher | : |
Total Pages | : 0 |
Release | : 2002 |
Genre | : Business |
ISBN | : 9780072518733 |
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Author | : William G. Nickels |
Publisher | : |
Total Pages | : 0 |
Release | : 2002 |
Genre | : Business |
ISBN | : 9780072518733 |
Author | : Gregory Bernstein |
Publisher | : CRC Press |
Total Pages | : 328 |
Release | : 2015-05-15 |
Genre | : Art |
ISBN | : 1317680510 |
Understanding the Business of Entertainment: The Legal and Business Essentials All Filmmakers Should Know is an indispensable guide to the business aspects of the entertainment industry, providing the legal expertise you need to break in and to succeed. Written in a clear and engaging tone, this book covers the essential topics in a thorough but reader-friendly manner and includes plenty of real-world examples that bring business and legal concepts to life. Whether you want to direct, produce, write, edit, photograph or act in movies, this book covers how to find work in your chosen field and examines the key provisions in employment agreements for creative personnel. If you want to make films independently, you’ll find advice on where to look for financing, what kinds of deals might be made in the course of production, and important information on insurance, releases, and licenses. Other topics covered include: Hollywood’s growth and the current conglomerates that own most of the media How specific entertainment companies operate, including facts about particular studios and employee tasks. How studios develop projects, manage production, seek out independent films, and engage in marketing and distribution The kinds of revenues studios earn and how they account for these revenues How television networks and new media-delivery companies like Netflix operate and where the digital revolution might take those who will one day work in the film and TV business As an award- winning screenwriter and entertainment attorney, Gregory Bernstein give us an inside look at the business of entertainment. He proves that knowing what is behind filmmaking is just as important as the film itself.
Author | : William G. Nickels |
Publisher | : McGraw-Hill Education |
Total Pages | : 736 |
Release | : 2021-01-26 |
Genre | : Business & Economics |
ISBN | : 9781264249497 |
The experienced author team, alongside the long-tenured McGraw Hill product team have created a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unmatched in depth, breadth, currency, and relevancy, and is presented in an extremely readable format for students with all learning styles. A wealth of technology solutions engages students, enriches learning, furthers understanding, and simplifies instructors’ assessment processes. Course supplements tightly align with chapter concepts and to enhance retention, making instructors of all experience levels Grade-A rockstars. Unparalleled support from our Digital Faculty Consultants, Student Ambassadors, Implementation, Sales and Product Teams, all help to ensure both instructors and students benefit from the full experience of what is now the Gold Standard in Introduction to Business classes.
Author | : Jonathan Swift |
Publisher | : Bloomsbury Publishing |
Total Pages | : 424 |
Release | : 2017-09-16 |
Genre | : Business & Economics |
ISBN | : 1137603801 |
Focussing on the way in which relationships at various levels underpin international business activities, this core textbook presents a contemporary and realistic analysis of International Business in action. The concept of change permeates the text, highlighting the dynamic and often turbulent nature of international business and management. The book brings together many operational aspects of IB, covering topics such as market entry decision making, marketing, strategy, international HR, supply chain management, and the role of culture in IB, thus providing a good overview of the various practical and operational issues that firms must consider as they internationalise their operations. This is the ideal companion for undergraduate and postgraduate Business students taking modules in International Business or International Management.
Author | : William G. Nickels |
Publisher | : |
Total Pages | : 452 |
Release | : 1993 |
Genre | : |
ISBN | : 9780256116670 |
Author | : David Barnes |
Publisher | : Psychology Press |
Total Pages | : 240 |
Release | : 2001 |
Genre | : Business & Economics |
ISBN | : 9780415238618 |
Taking a systems perspective, this book enables the student to make sense of business behaviour by demonstrating how interrelated business processes determine the success of an organisation.
Author | : Peter A. Stanwick |
Publisher | : SAGE Publications |
Total Pages | : 997 |
Release | : 2015-09-16 |
Genre | : Business & Economics |
ISBN | : 1506303250 |
Filled with real-world case studies and examples of ethical dilemmas, Understanding Business Ethics, Third Edition prepares students and managers alike to make ethical decisions in today’s complex, global environment. Bestselling authors Peter A. Stanwick and Sarah D. Stanwick explain the fundamental importance of ethical leadership, decision making, and strategic planning while examining emerging trends in business ethics such as the developing world, human rights, environmental sustainability, and technology. In addition to presenting information related to the Association to Advance Collegiate Schools of Business (AACSB), the text’s 26 real-world cases profile a variety of industries, countries, and ethical issues in a way that is relevant and meaningful to students’ lives. The Third Edition features new cases from well-known companies such as Disney and General Motors, new coverage of emerging topics such as big data and social media, expanded coverage of corporate social responsibility, and more. Using an applied approach, this text helps students understand why and how business ethics really do matter!
Author | : Gary R. Trugman |
Publisher | : |
Total Pages | : 626 |
Release | : 2008 |
Genre | : Business enterprises |
ISBN | : |
Author | : Lawrence J. Gitman |
Publisher | : |
Total Pages | : 732 |
Release | : 2018 |
Genre | : Business |
ISBN | : 9781947172555 |
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.
Author | : Gary Moreau |
Publisher | : Createspace Independent Publishing Platform |
Total Pages | : 0 |
Release | : 2017-06-27 |
Genre | : Business enterprises |
ISBN | : 9781547074730 |
Building and managing a large corporation on values such as honor, integrity, obligation, and trust may seem antithetical to achieving and sustaining business success. But if you want to engage your most critical stakeholders-your employees-at the highest level, those are exactly the values you must leverage and prioritize. It's not that companies ignore what seasoned business leader Gary Moreau calls the "soft tools" of business management. However, in placing more emphasis on the measurable tools of development and growth, such as quantitative marketing and financial modeling, executives tend to make the soft tools secondary when it comes to achieving their business goals. And without the real trust of those who do the work, companies won't grow in a sustaining way. In his latest book in the Understanding series, Moreau shows business leaders-especially those just starting out-how to establish real trust with those they lead and create an environment that is inclusive and appreciative of diversity, from culture and gender issues to leadership styles. Understanding Business: The Logic of Balance shows you how to balance soft tools with popular, measurable tools to improve company culture and achieve overall success.