Trademarks Squatters Evidence From Chile PDF Download
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Author | : World Intellectual Property Organization |
Publisher | : WIPO |
Total Pages | : 55 |
Release | : 2014 |
Genre | : Law |
ISBN | : |
Download Trademarks Squatters: Evidence from Chile Book in PDF, ePub and Kindle
This paper explores the phenomenon of “trademark squatting” – a situation in which someone other than the original brand owner obtains a trademark on a brand. The authors develop a model that shows how squatting results from market uncertainty that leads brand owners to rationally forgo registering trademarks, creating opportunities for squatting. They create an algorithm to identify squatters in the Chilean trademark register and show empirically that squatting is a persistent and systematic phenomenon. Using data on trademark oppositions, the authors find that squatting leads brand owners that have been exposed to squatting to “over-protect” their brands by registering disproportionately many trademarks and covering classes other than those directly related to their products and services. Trademark squatting, therefore, creates a strategic, albeit excessive, response by brand owners which inflates trademark filings.
Author | : |
Publisher | : |
Total Pages | : 55 |
Release | : 2014 |
Genre | : Intellectual property |
ISBN | : |
Download Trademarks Squatters Book in PDF, ePub and Kindle
This paper explores the phenomenon of "trademark squatting" - a situation in which someone other than the original brand owner obtains a trademark on a brand. The authors develop a model that shows how squatting results from market uncertainty that leads brand owners to rationally forgo registering trademarks, creating opportunities for squatting. They create an algorithm to identify squatters in the Chilean trademark register and show empirically that squatting is a persistent and systematic phenomenon. Using data on trademark oppositions, the authors find that squatting leads brand owners that have been exposed to squatting to "over-protect" their brands by registering disproportionately many trademarks and covering classes other than those directly related to their products and services. Trademark squatting, therefore, creates a strategic, albeit excessive, response by brand owners which inflates trademark filings.
Author | : Michael L. Naraine |
Publisher | : Taylor & Francis |
Total Pages | : 427 |
Release | : 2022-12-01 |
Genre | : Business & Economics |
ISBN | : 1000788156 |
Download The Routledge Handbook of Digital Sport Management Book in PDF, ePub and Kindle
The Routledge Handbook of Digital Sport Management provides students, researchers, and practitioners with a contemporary roadmap of the impact of digital technologies in sport management, at all levels and in all sectors, in a global context. Divided into three sections addressing digital transformations, digital tools, and emerging digital issues, this book explores the impact of digital technology in the core functional areas of sport management, such as sponsorship, event management, and human resources. It introduces essential digital innovations such as esports, social media, VR, wearables, analytics, and artificial intelligence, and examines the debates and issues that are likely to shape and transform sport business over the next decade. The only book to survey the full sweep of digital sport management, this book is an essential reference for all serious students of sport business and management, any researcher working in the nexus of sport business and digital, and all managers, policy-makers or associated professionals working in the sport industry.
Author | : Cuntz, Alexander |
Publisher | : WIPO |
Total Pages | : 53 |
Release | : 2020-10-13 |
Genre | : Law |
ISBN | : |
Download Batman forever? The economics of overlapping rights Book in PDF, ePub and Kindle
When copyrighted comic characters are also protected under trademark laws, intellectual property (IP) rights can be overlapping. Arguably, registering a trademark can increase transaction costs for cross-media uses of characters, or it can help advertise across multiple sales channels. In an application to book, movie and video game publishing industries, we thus ask how creative reuse (innovation in uses) is affected in situations of overlapping rights, and whether ‘fuzzy boundaries’ of right frameworks are in fact enhancing or decreasing content sales.
Author | : Umiyati Mirsa |
Publisher | : European Alliance for Innovation |
Total Pages | : 346 |
Release | : |
Genre | : Education |
ISBN | : 1631901664 |
Download ICOSS 2018 Book in PDF, ePub and Kindle
Social science is all the field of science that deals with human beings in their social context or all areas of science that people study as members of society. A s people who are engaged in social science, we must be sensitive to social phenomena in society, especially those associated with tourism in Bali. Therefore, the conference named International Conference of Social Science (ICOSS) on the role of social science for sustainable tourism development in Bali is held which involves Social Science fields, such as; economics, law, socio-politics, and language
Author | : World Intellectual Property Organization |
Publisher | : WIPO |
Total Pages | : 141 |
Release | : 2013 |
Genre | : Law |
ISBN | : 9280524119 |
Download World Intellectual Property Report 2013: Brand - Reputation and Image in the Global Marketplace Book in PDF, ePub and Kindle
WIPO's World Intellectual Property Report 2013 explores the role that brands play in today’s global marketplace. The Report looks at how branding behavior and trademark use have evolved in recent history, how they differ across countries, what is behind markets for brands, what lessons economic research holds for trademark policy, and how branding strategies influence companies' innovation activities.
Author | : Professor Emerita Bronwyn H Hall |
Publisher | : Oxford University Press |
Total Pages | : 649 |
Release | : 2024-10-18 |
Genre | : Business & Economics |
ISBN | : 0197630928 |
Download The Economics of Innovation and Intellectual Property Book in PDF, ePub and Kindle
This textbook introduces readers to the economics of innovation, covering innovation basics, the measurement of returns to innovation for individuals and the economy, and the use of intellectual property protection by innovators. The book focuses on the various ways patents have been used by industry to secure returns to innovation, as well as the strategic use of patents, and it emphasizes present-day technologies, such as pharmaceuticals and AI. Clearly organized and highly readable, the text offers a useful introduction to economics, business, public policy, and legal studies, and provides a comprehensive collection of references and information from a variety of sources across disciplines.
Author | : World Intellectual Property Organization |
Publisher | : WIPO |
Total Pages | : 41 |
Release | : 2018 |
Genre | : Law |
ISBN | : |
Download Submarine Trademarks Book in PDF, ePub and Kindle
Companies use trademarks to protect their brands from outright imitation or competition by confusingly similar products. However, publication of trademark filings by the trademark office discloses information about a firm’s new product or service. This creates a trade-off between legal protection and disclosure of information. We analyze the trade-off through the lens of “submarine trademarks” in the U.S. – submarine trademarks are trademarks whose publication and hence disclosure to the public is strategically delayed. This is achieved through a particular international filing strategy that is often combined with the use of shell companies to further conceal the trademark filing. These submarine strategies allow companies to benefit from legal trademark protection while reducing the risk of inadvertent disclosure of information. We provide the first systematic evidence of submarine trademarks and explore both their determinants and their effectiveness in reducing the disclosure of information.
Author | : Carolina Castaldi |
Publisher | : Routledge |
Total Pages | : 388 |
Release | : 2021-06-14 |
Genre | : Business & Economics |
ISBN | : 1000403890 |
Download Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization Book in PDF, ePub and Kindle
Trademarks are the most widely used intellectual property right by companies worldwide. Their strategic importance is increasing, as reputational assets become more relevant for companies than ever, in national and global markets. Trademarks also represent key tools for companies to profit from innovation and can make the difference for start-ups and entrepreneurial firms by allowing them to gain legitimacy and fostering fund raising from investors. This book Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization takes stock of the emerging academic research on how companies use trademarks. It collects a rich set of contributions from several research perspectives and disciplines and proposes an integrated view bridging different levels of analysis: individual, firm, industry, and country level. Specifically, the book combines an industrial organization, innovation, and entrepreneurship perspective to understand why, when and with what effects entrepreneurs, innovators, and firms use trademarks. The book is targeted toward academic readers to gain a better understanding of the emerging and interdisciplinary field of trademark research as well as interested practitioners from the area of intellectual property (IP) management and policy-making. The chapters in this book were originally published in Industry and Innovation.
Author | : Miguel Martinez |
Publisher | : Routledge |
Total Pages | : 343 |
Release | : 2019-08-30 |
Genre | : Social Science |
ISBN | : 1317514742 |
Download Squatters in the Capitalist City Book in PDF, ePub and Kindle
To date, there has been no comprehensive analysis of the disperse research on the squatters’ movement in Europe. In Squatters in the Capitalist City, Miguel A. Martínez López presents a critical review of the current research on squatting and of the historical development of the movements in European cities according to their major social, political and spatial dimensions. Comparing cities, contexts, and the achievements of the squatters’ movements, this book presents the view that squatting is not simply a set of isolated, illegal and marginal practices, but is a long-lasting urban and transnational movement with significant and broad implications. While intersecting with different housing struggles, squatters face various aspects of urban politics and enhance the content of the movements claiming for a ‘right to the city.’ Squatters in the Capitalist City seeks to understand both the socio-spatial and political conditions favourable to the emergence and development of squatting, and the nature of the interactions between squatters, authorities and property owners by discussing the trajectory, features and limitations of squatting as a potential radicalisation of urban democracy.