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| Author | : Arthur Seakhoa-King |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 368 |
| Release | : 2020-11-27 |
| Genre | : Business & Economics |
| ISBN | : 183909558X |
Tourism Destination Quality: Attributes and Dimensions critically compares dimensions of tourism destination quality established in the TDQ study with dimensions of product quality, service quality, place quality and destination service/product quality.
| Author | : World Tourism Organization |
| Publisher | : World Tourism Organization |
| Total Pages | : 134 |
| Release | : 2017 |
| Genre | : Business & Economics |
| ISBN | : 9789284417971 |
This Guidebook offers a comprehensive and pragmatic approach to the improvement of quality of tourism destinations. It clarifies tourism concepts developing basic tools for improving quality at tourism destinations.
| Author | : Arthur Seakhoa-King |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 212 |
| Release | : 2020-11-27 |
| Genre | : Business & Economics |
| ISBN | : 1839095601 |
Tourism Destination Quality: Attributes and Dimensions critically compares dimensions of tourism destination quality established in the TDQ study with dimensions of product quality, service quality, place quality and destination service/product quality.
| Author | : Arthur Seakhoa-King |
| Publisher | : |
| Total Pages | : |
| Release | : 2007 |
| Genre | : |
| ISBN | : |
Tourism destinations need to continuously improve in quality to succeed, if not to survive. To improve quality, current levels need to be measured to identify areas requiring improvement. However, no adequate technique for measuring the quality of a tourism destination has yet been developed. More importantly, tourists' understanding of the meaning of the term 'quality of a tourism destination' has not been investigated; a pre-requisite step for developing a technique for measuring the quality of a tourism destination. This thesis aims to ascertain the attributes and dimensions of quality of a tourism destination and to specify implications for the development of a technique for measuring its quality. To achieve this aim, a qualitative research approach is employed in the first stage of the thesis. The findings from this stage are used to inform the ensuing, mainly quantitative phase. The main results are summarised here. Firstly, seventy-five attributes and twelve dimensions of quality of a tourism destination were revealed in the qualitative phase of the study. Secondly, in the quantitative stage, an analysis of mean score values revealed that tourists strongly associated all seventy-five attributes and twelve dimensions with the quality of a tourism destination. Thirdly, it was established that the twelve dimensions of quality of a tourism destination differ in either breadth or scope from both service quality dimensions widely used in tourism and product quality dimensions from the quality management field. This thesis suggests that the quality of a tourism destination can best be defined as 'conformance to tourist requirements'. The main hypothesis; that there are significant differences in interpretations of the meaning of 'quality of a tourism destination' within groups oftourists, is rejected. Finally, the thesis ascertains that a tool for measuring the quality of a tourism destination can be developed based on the findings of the thesis. Such a tool, though predominantly quantitative, should include open-ended questions. This would allow changing tourist needs to be captured periodically and the results used to update the tool for measuring the quality of a tourism destination.
| Author | : Muzaffer Uysal |
| Publisher | : Springer Science & Business Media |
| Total Pages | : 740 |
| Release | : 2012-01-07 |
| Genre | : Social Science |
| ISBN | : 9400722885 |
Quality of life (QOL) research in tourism has gained much momentum over the last two decades. Academics working in this area research issues related to tourists and host communities. Practitioners are becoming increasingly interested in understanding the science that allows them to develop better marketing and managerial programs designed to enhance the quality of life of tourists. Tourism bureaus and government agencies are increasingly interested in issues of sustainable tourism, specifically in understanding and measuring the impact of tourism on the quality of life of the residents of the host communities. This handbook covers all relevant topics and is divided into two parts: research relating to travelers/tourists, and research relating to the residents of host communities. It is the only state-of-the-art reference book in its field and will prove invaluable to academics interested in QOL research, as well as tourism practitioners interested in applying the science of QOL in the tourism industry.
| Author | : Vicky Katsoni |
| Publisher | : Springer |
| Total Pages | : 659 |
| Release | : 2021-02-13 |
| Genre | : Social Science |
| ISBN | : 9783030363444 |
This book explores a wide range of emerging cultural, heritage, and other tourism issues that will shape the future of hospitality and tourism research and practice in the digital and innovation era. It offers stimulating new perspectives in the fields of tourism, travel, hospitality, culture and heritage, leisure, and sports within the context of a knowledge society and smart economy. A central theme is the need to adopt a more holistic approach to tourism development that is aligned with principles of sustainability; at the same time, the book critically reassesses the common emphasis on innovation as a tool for growth-led and market-oriented development. In turn, fresh approaches to innovation practices underpinned by ethics and sustainability are encouraged, and opportunities for the exploration of new research avenues and projects on innovation in tourism are highlighted. Based on the proceedings of the Sixth International Conference of the International Association of Cultural and Digital Tourism (IACuDiT) and edited in collaboration with IACuDiT, the book will appeal to a broad readership encompassing academia, industry, government, and other organizations.
| Author | : Liping A. Cai |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 336 |
| Release | : 2018-10-19 |
| Genre | : Business & Economics |
| ISBN | : 1787563839 |
This book offers conceptual discourse, empirical evidence, application of existing and emerging theories, and implication of practical findings. It discusses the perspectives of both providers and recipients of quality services across a wide spectrum of hospitality and tourism sectors.
| Author | : Victor T.C. Middleton |
| Publisher | : Routledge |
| Total Pages | : 501 |
| Release | : 2012-05-23 |
| Genre | : Business & Economics |
| ISBN | : 1136379800 |
Now in its third edition, the best-selling text, Marketing in Travel and Tourism, explains the principles and practice of marketing as they are increasingly being applied in the global travel and tourism industry. Building on the success of previous editions, the authors have completely revised the text to reflect the changes in the travel and tourism industry in the 21st century. International examples and case studies drawn from recent practice in several countries are used throughout the text. Case studies emphasising the role of ICT include: Microburners, Travel Inn (budget hotels), RCI Europe, the Balearic Islands, and ICT and the role of the Internet in international NTO strategies. With its comprehensive content and user friendly style, Marketing in Travel and Tourism third edition takes the reader from an initial definition of the subject matter through to the application of marketing in the travel and tourism industry, discussing crucial components such as planning strategy and the marketing mix, making it an indispensable text for both students and practitioners alike.
| Author | : Ishmael Mensah |
| Publisher | : Springer Nature |
| Total Pages | : 315 |
| Release | : 2021-11-27 |
| Genre | : Business & Economics |
| ISBN | : 3030837114 |
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural disasters, accidents – not to mention epidemics – have the potential to derail tourism in emerging economies. To mitigate these risks, emerging destinations need well-coordinated management and marketing strategies. However, most texts on tourism destination marketing reflect destinations in more advanced countries. This book acknowledges the fact that emerging tourist destinations have unique characteristics and challenges, which have implications for destination marketing. Highlighting the marketing challenges, best practices and strategies relevant to emerging economies, this book covers core topics such as image creation and branding, destination marketing during crises and pandemics, market segmentation and the travel decision making process among others. Providing up to date knowledge on an otherwise under-explored topic, this collection is ideal reading for upper-level students, researchers and policymakers.
| Author | : World Tourism Organization |
| Publisher | : |
| Total Pages | : 168 |
| Release | : 2007 |
| Genre | : Business & Economics |
| ISBN | : |
One of UNWTO's top sellers!!! This publication represents a major contribution to developing professionalism in the field of destination management. It is intended as a practical guide, showing how concepts of destination management may be translated into practice. Besides it will be of considerable interest to academics as we acknowledge the work of other experts and academic leaders who have contributed to the field of destination management. As the main purpose of Destination Management Organisations is to attract people to visit in the first place, this practical guide will explain through models, guidelines and snapshot case studies how to create a suitable environment and quality delivery on the ground and how to ensure that visitors' expectations are met at the destination.
