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Tiny Essentials of Major Gift Fundraising

Tiny Essentials of Major Gift Fundraising
Author: Neil Sloggie
Publisher: The White Lion Press Limited
Total Pages: 82
Release: 2005
Genre: Fund raising
ISBN: 9780951897171

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Tiny Essentials of Fundraising

Tiny Essentials of Fundraising
Author: Neil Sloggie
Publisher: The White Lion Press Limited
Total Pages: 68
Release: 2002-11
Genre: Fund raising
ISBN: 9780951897157

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A guide to essential information about fundraising as seen through the eyes of a new recruit to the fundraising profession.


Tiny Essentials of Writing for Fundraising

Tiny Essentials of Writing for Fundraising
Author: George Smith
Publisher: The White Lion Press Limited
Total Pages: 76
Release: 2013-01-14
Genre: Form letters
ISBN: 9780951897164

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Opening the Door to Major Gifts

Opening the Door to Major Gifts
Author: John Greenhoe
Publisher:
Total Pages: 114
Release: 2013-04-01
Genre: Business & Economics
ISBN: 9781938077104

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If you are not feeding new prospective major gift donors into your pipeline on a regular and systematic basis, sooner or later your efforts are going to stall. So, whether you are new to fundraising or have been active in the profession for years, this is a resource that can help you build new relationships and add good prospects to your portfolio. The book provides specific strategies that will increase your odds for success when you are ready to meet your donors. You will learn to "warm" your prospects so they are receptive to your outreach, to make allies of the gatekeepers who control access to the decision makers, and to conduct a qualification call that is both casual and purposeful. All of these methods are designed to initiate a comfortable and meaningful relationship that will one day result in a significant philanthropic investment.


Nonprofit Essentials

Nonprofit Essentials
Author: Julia I. Walker
Publisher: John Wiley & Sons
Total Pages: 168
Release: 2012-06-25
Genre: Business & Economics
ISBN: 1118428986

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"Major gifts are at the heart of any coordinated, successful fundraising effort. Julie Walker shows you how to do it all-- find the prospects, staff the program, and ask for the money. The sidebar stories and real-world examples sprinkled throughout the book are entertaining, yet still make a point. I would buy it for the advice and keep it for the anecdotes." --Duris Holmes, Chairman of the Board Benjamin Franklin High School New Orleans, Louisiana Part of the AFP/Wiley Fund Development Series, Nonprofit Essentials: Major Gifts is a professional guide to major gift fundraising, concisely presented in a format that is accessible, lively, and easy-to-read. With in-depth advice from experienced fundraiser Julia Walker, this book takes the reader from the early stages of establishing a program through the core elements of all major gift programs: identifying and rating prospects; preparing the case; training volunteers; cultivating donors; making the ask; and providing recognition and stewardship for the gift. Its nuts-and-bolts presentation focuses on how to create a prospect-centered program that develops the capacity to engage and solicit donors, effectively based on their unique interests and needs.


Tiny Essentials of Donor Loyalty

Tiny Essentials of Donor Loyalty
Author: Adrian Sargeant
Publisher:
Total Pages: 81
Release: 2013-01-14
Genre: Fund raising
ISBN: 9780955399336

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In just 73 pages this little book tells you all you need to know about donor loyalty. All fundraisers want loyal donors and lots of them. But why? What benefits do really loyal donors bring? How do we find them, develop them and what will it cost? What are the pitfalls and how do we avoid those? How do we make the most of all opportunities, so that our donors stay supporting us for longer and get more out of it? These and many other questions all crowd together when fundraisers seek to address what professor Adrian Sargeant describes as, 'the single biggest challenge facing our sector today' - building donor loyalty. Luckily leading expert professor Sargeant has crammed into this tiny book all of the key essentials that fundraisers should consider if they would aspire to developing really loyal donors.


Fundraising Basics

Fundraising Basics
Author: Barbara L. Ciconte
Publisher: Jones & Bartlett Learning
Total Pages: 466
Release: 2005
Genre: Business & Economics
ISBN: 9780763734466

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This primer helps new fund raisers learn the basics, from the vocabulary of fund raising to the nuances of major trends affecting nonprofit fundraising today. With up-to-date case studies and reallife examples, this practical guide will provide an overview of the field and give development staff, managers, and directors a platform from which to operate their fund raising programs. This guide is a musthave for anyone new to the fund raising arena.


Developing Major Gifts

Developing Major Gifts
Author: Laura Fredricks
Publisher: Jones & Bartlett Learning
Total Pages: 262
Release: 2001
Genre: Business & Economics
ISBN: 9780834218291

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This book has the insightful and cost-effective techniques you can use today that will deliver tremendous returns for years to come.


Prospect Research for Fundraisers

Prospect Research for Fundraisers
Author: Jennifer J. Filla
Publisher: John Wiley & Sons
Total Pages: 245
Release: 2013-03-18
Genre: Business & Economics
ISBN: 1118421574

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Essential tools for implementing right-sized prospect research techniques that help nonprofit organizations reach their fundraising goals Written especially for front-line fundraisers, Prospect Research for Fundraisers presents a practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. Filled with examples, case studies, interviews, and stories, this unique book is structured around the fundraising cycle and illustrates the myriad of current and ever-changing prospect research tools and techniques available to boost an organization's fundraising effectiveness. From essential overviews to how-to-search skills, this practical book gives development officers the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle. Provides practical insight to understand the best use of each prospect research tool and technique Features a companion website with a variety of online tools to help readers implement key concepts Part of the AFP Fund Development Series Prospect Research for Fundraisers provides fundraisers with an understanding of what prospect research is and which resources are available to small organizations that have limited internal capacity, medium-sized organizations building capacity, and large organizations wanting to maximize their strengths. It offers a practical understanding of the relevant tools at the disposal of development officers and managers responsible for hiring, outsourcing, purchasing, managing, and implementing prospect research within their organizations.