The World Of Fashion Merchandising PDF Download
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Author | : Mary G. Wolfe |
Publisher | : Goodheart-Willcox Pub |
Total Pages | : 288 |
Release | : 2003 |
Genre | : Juvenile Nonfiction |
ISBN | : 9781566378925 |
Download The World of Fashion Merchandising Book in PDF, ePub and Kindle
- Describes the latest concepts of manufacturing, mass customization and niche specialization; trends in globalization; and environmental issues. - Explains new computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing.
Author | : Mary Gorgen Wolfe |
Publisher | : Goodheart-Wilcox Publisher |
Total Pages | : 618 |
Release | : 1998 |
Genre | : Business & Economics |
ISBN | : |
Download The World of Fashion Merchandising Book in PDF, ePub and Kindle
The World of Fashion Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This exciting new text gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of full-color photos make the world of fashion real for fashion merchandising students. -- Describes the latest concepts of manufacturing, mass customization, and niche specialization; trends in globalization, and the environment issues. -- Explains new computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. -- Provides knowledge about the many career opportunities related to fashion that will help students enter a career in the world of fashion. -- Includes chapter learning objectives and review materials to aid learning and an extensive end-of-text glossary of fashion and apparel terms.
Author | : Mary Wolfe |
Publisher | : Goodheart-Willcox Pub |
Total Pages | : 586 |
Release | : 1998-01 |
Genre | : Education |
ISBN | : 9781566374545 |
Download The World of Fashion Merchandising Book in PDF, ePub and Kindle
The World of Fashion Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This exciting new text gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of full-color photos make the world of fashion real for fashion merchandising students. -- Describes the latest concepts of manufacturing, mass customization, and niche specialization; trends in globalization, and the environment issues. -- Explains new computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. -- Provides knowledge about the many career opportunities related to fashion that will help students enter a career in the world of fashion. -- Includes chapter learning objectives and review materials to aid learning and an extensive end-of-text glossary of fashion and apparel terms.
Author | : Phyllis Borcherding |
Publisher | : Bloomsbury Publishing USA |
Total Pages | : 231 |
Release | : 2007-02-02 |
Genre | : Design |
ISBN | : 1609014243 |
Download Developing and Branding the Fashion Merchandising Portfolio Book in PDF, ePub and Kindle
A career in fashion merchandising means working in a fast-paced, creative industry-and a highly competitive one. Developing and Branding the Fashion Merchandising Portfolio is a guide to creating a portfolio and brand for yourself that will stand out. Portfolios provide immediate visual evidence of what you can do, and they communicate hands-on experience more explicitly than a résumé can on its own. Whether you're interested in design, product development, buying, textile design, or trend forecasting, this book provides activities to help you identify and focus your skills. Step-by-step instructions demonstrate how to gather examples of your work, how to choose a design and layout, and ways to incorporate drawings, sketches, and CAD-generated material into a consistent, streamlined portfolio that reflects your personality. User friendly and above all visual, this is the guide for creating a portfolio that will get you hired-and keep your career on track.
Author | : Jay Diamond |
Publisher | : Fairchild Books |
Total Pages | : 0 |
Release | : 2002 |
Genre | : Technology & Engineering |
ISBN | : 9781563671807 |
Download The World of Fashion Book in PDF, ePub and Kindle
In this updated edition, each chapter focuses in on an aspect of the industry, from its history and the theory of design to product development, manufacturing and merchandising. The World of Fashion Profiles of leading individuals and firms provide additional information that will help students launch successful careers in the fashion industry.
Author | : Mary G. Wolfe |
Publisher | : Goodheart-Wilcox Publisher |
Total Pages | : 0 |
Release | : 2018-02-21 |
Genre | : Business & Economics |
ISBN | : 9781635631494 |
Download Fashion Marketing & Merchandising Book in PDF, ePub and Kindle
"Previously published as The World of Fashion Merchandising by Mary G. Wolfe."
Author | : James Clark |
Publisher | : Bloomsbury Publishing |
Total Pages | : 328 |
Release | : 2020-11-16 |
Genre | : Business & Economics |
ISBN | : 1350304891 |
Download Fashion Merchandising Book in PDF, ePub and Kindle
Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain. This overview is situated within the broader context of the fashion industry, highlighting the relevance of the merchandiser role and comparing it to the role of the fashion buyer. The textbook features a multi-chapter case study that provides an example process of the planning and creation of a balanced product range from the perspective of the merchandiser. It does so using a combination of text and numerical explanation. The second edition has been reworked with new contributions by academics and industry practitioners that examine topics such as sustainability, supply chain management e-Commerce and the international perspectives of the merchandiser role. Offering crucial insight into the merchandiser role and emphasising how it can add value to a fashion business, this is an ideal textbook for aspiring merchandisers. It is suitable for students studying at undergraduate and postgraduate level and practitioners seeking to progress their careers in this exciting and multi-faceted industry. New to this Edition: - New focus point materials - New chapter on Sustainability, co-authored with Hannah Middleton - New activities and suggested reading lists
Author | : Mary Gorgen Wolfe |
Publisher | : Goodheart-Willcox Pub |
Total Pages | : 592 |
Release | : 2002-04-01 |
Genre | : Design |
ISBN | : 9781566378949 |
Download The World of Fashion Merchandising Book in PDF, ePub and Kindle
An instructor's resource includes teaching strategies, activities, reproducible masters, and test questions and answers.
Author | : Mary Wolfe |
Publisher | : Goodheart-Wilcox Publisher |
Total Pages | : 0 |
Release | : 2013-09-26 |
Genre | : |
ISBN | : 9781619604971 |
Download Fashion Marketing & Merchandising Book in PDF, ePub and Kindle
Designed to help students review content, apply knowledge, and develop critical-thinking skills. A wide variety of activities are provided for various learning styles. This supplement is a consumable resource, designed with perforated pages so that a given chapter can be removed and turned in for grading or checking.
Author | : Gaynor Lea-Greenwood |
Publisher | : John Wiley & Sons |
Total Pages | : 231 |
Release | : 2013-03-18 |
Genre | : Design |
ISBN | : 1405150602 |
Download Fashion Marketing Communications Book in PDF, ePub and Kindle
Fashion is all about image. Consequently, fashion marketing communications – encompassing image management and public relations, branding, visual merchandising, publicity campaigns, handling the media, celebrity endorsement and sponsorship, crisis management etc. – have become increasingly important in the fashion business. This textbook for students of fashion design, fashion marketing, communications and the media sets out all that they need for the increasing number of courses in which the subject is a part.