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| Author | : Alicia Riley |
| Publisher | : |
| Total Pages | : |
| Release | : 2021-02-07 |
| Genre | : |
| ISBN | : 9781736622902 |
Real-world experiences and in-depth, step by step instruction to navigate through the virtual event planning process.
| Author | : Judy Allen |
| Publisher | : John Wiley & Sons |
| Total Pages | : 288 |
| Release | : 2009-08-26 |
| Genre | : Business & Economics |
| ISBN | : 0470736895 |
For anyone planning events—student, novice, or experienced professional—Confessions of an Event Planner is an "apprenticeship in a book." This insider’s guide takes you on a narrative journey, following a fictional event planning company that stages various types of events around the world for many different clients. While other books, college courses, and training programs give you the theory and how-to of the profession, Confessions of an Event Planner reveals the real world of event planning and what can happen—usually the unexpected—on an event program when actual participants are added to the event planning design and execution mix. In a climate of media scrutiny and corporate scandals, event planners must be masters of discretion, knowing how to avoid and deal with everything from sexual romps to financial shenanigans, to chainsaw wielding salesmen dead set on “re-landscaping” the grounds of the resort they’re staying at. From an event planner who’s seen it all and knows how to deal with it all, comes practical first-hand advice delivered in an entertaining and accessible format. Each chapter is set in a unique location, with a cast of characters, and a host of challenges and problems to overcome—from the boardroom to the resort guest bedrooms. Readers learn what they can come up against, how to problem solve creatively on the fly, get ideas for staging spectacular events, and see the principles of event planning in action. The scenario in each chapter is introduced by an outline of what will be covered in the chapter, and each chapter concludes with a series of review questions to explore key issues and stimulate reflection or discussion for individuals or groups. Ideal as a companion to Judy Allen’s six other event planning books, as a textbook in event planning courses, or as a professional training tool Confessions of an Event Planner prepares planners for what they can expect once they start working in the world of corporate and social event planning, and will help decision-makers set company policies, procedures and protocol and promote discussion about codes of conduct in the office and offsite.
| Author | : Laura Chappell |
| Publisher | : Laura Chappell University |
| Total Pages | : 242 |
| Release | : 2020-09-22 |
| Genre | : |
| ISBN | : 9781893939653 |
Filled with real-world event examples, insider tips, and essential planning, development, and troubleshooting checklists, this book is the ultimate resource for virtual event planners and hosts. Whether your virtual event is a conference, online course series, job interview day, or something else, this book offers step-by-step instructions and checklists to help. Plan, develop, and host a virtual event from start to finish Compare and host live, simulated live, or a hybrid event elements Add interactivity and promote socialization within virtual events Effectively market your online events to attendees and exhibitors/sponsors Ensure the most effective global delivery This book includes links to numerous online virtual event checklists: Platform Checklist (all the features and functions to look for) Agenda Checklist (single and multi-track, single and multi-day) Session Checklist (live, simulive, on-demand planning) Speaker Checklist (details for marketing, promotion and sessions) Exhibitor Checklist (modern/traditional booth elements, interactivity, resources, and more) Sponsor Checklist (visibility and marketing) Testing Checklist (general, session, exhibit, chat and miscellaneous tests to run) In addition, the book provides links to an online payment processing spreadsheet and sample multi-track agenda.
| Author | : Paul Richards |
| Publisher | : StreamGeeks |
| Total Pages | : 120 |
| Release | : 2020-03-13 |
| Genre | : Reference |
| ISBN | : |
The Virtual Ticket is for anyone who wants to host next-level engaging experiences for online attendees. This book is full of detailed case studies from innovative event planners who are diversifying their revenue streams with virtual ticket sales. Whether you are a business, sports team, non-profit, event venue or a garage band, this book includes everything you need to know about planning live streams that provide audiences with experiences worth paying for. Adding a virtual ticket option for your next event does more than increase profits. Virtual tickets help expose events to global audiences by increasing convenience and accessibility with new broadcasting and translation tools that are now available. Author Paul Richards is the Chief Streaming Officer for the StreamGeeks, who detail effective strategies for transporting audiences into experiences that will keep them coming back for more. The author outlines from start to finish how conferences can add virtual ticket options to their marketing plans to help event managers budget for the new endeavor. In a fun and easy to understand manner, Richards explains how the multi-billion dollar digital experience economy has been growing year after year. Readers unfamiliar with influencer marketing, live streaming, and online community building will be encouraged to get involved to better understand modern consumer behaviors. A paradigm shift in event marketing will help readers understand how to position virtual tickets as exciting experiences worth sharing with their friends. Richards draws on innovative thinkers from books such as “Experience Economy”, “Growth Hacker Marketing”, and “Special Events” to craft a journey that is full of insights and actionable takeaways. If you want to sell virtual access to online experiences, this is the book for you.
| Author | : Michelle Manafy |
| Publisher | : |
| Total Pages | : 122 |
| Release | : 2020-09-19 |
| Genre | : |
| ISBN | : |
Everyone wonders what the future holds for events if people are unable to travel or gather in large groups in the short term, and how the industry may be impacted in the long term. One thing we know for sure: Whether you are an event organizer or speaker, your business is changing. Unfortunately, when experienced events folks move into the virtual setting, they often try to replicate what works for in-person events. However, what works on a stage rarely translates well to digital. To succeed in virtual events we need to reimagine what is possible. In this essential guide, David Meerman Scott and Michelle Manafy share newly emerging best practices in virtual events. As speakers at, and organizers of, virtual events, they have unique opportunities to speak with people in many different aspects of the events business to learn what works. Here, they offer concise, practical guidance you can quickly put into practice, including: Making Connections in a Socially Distant World Understanding the Purpose of Running a Virtual Event Critical Differences Between In Person and Virtual Events Building Audience Interaction Six Key Benefits to Hosting Virtual Events Format, Features, and Platform Considerations Speaker Preparation for Virtual Events The Business of Virtual Events The Cost of Producing a Virtual Event How To Run A Great Virtual Event Whether you are a seasoned event organizer, a speaker making the transition to virtual events, or just getting your first event off the ground, this guide will equip you with everything you need to run a great virtual event.
| Author | : Linda Joyce Jones |
| Publisher | : Rowman & Littlefield |
| Total Pages | : 337 |
| Release | : 2020-11-12 |
| Genre | : Reference |
| ISBN | : 153814106X |
The Event Planning Toolkit will help you rise to the occasion to plan and execute extraordinary meetings and events by getting organized, reducing time-wasting mistakes, and inspiring creativity. The Event Planning Toolkit provides the information you need to prepare and execute each aspect of your event with precision and enjoy the big day with less stress and fewer unpleasant surprises. It provides the assistance you need to make your event a real hit. Many people find the thought of planning an event to be an intimidating prospect. They think they’re not organized enough, or they don’t have the experience required to pull it off. But whatever the occasion, the path to success is straightforward; it’s a matter of thinking through the details and using a proven strategy to create an action plan and execute that plan on time and on budget. In this book, you will not only learn how to manage your scope, time, and resources, but also identify goals, create a budget, find the right venue, assemble an effective team, and much more. Use The Event Planning Toolkit to uncover some juicy nuggets of information that you can apply to your next event and give you the courage and confidence take on any new project or assignment that comes your way.
| Author | : Judy Allen |
| Publisher | : John Wiley & Sons |
| Total Pages | : 356 |
| Release | : 2002-07-09 |
| Genre | : Business & Economics |
| ISBN | : 047083188X |
Practical tools and expert advice for professional event planners Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered. This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. This book will be of value to both the professional event planner and to clients who are dealing with planners. Its comprehensive coverage includes: how to prepare winning proposals, and how to understand them if you are the client; how to determine management fees; negotiating contracts; safety issues; designing events in multicultural settings; and new technology that makes operations more efficient (such as online registration and response management, database project management tools). The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.
| Author | : Judy Allen |
| Publisher | : John Wiley & Sons |
| Total Pages | : 447 |
| Release | : 2009-04-16 |
| Genre | : Business & Economics |
| ISBN | : 047015618X |
This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events. Judy Allen (Toronto, ON, Canada) is founder and President of Judy Allen Productions, a full-service event planning production company.
| Author | : The Staff of Entrepreneur Media |
| Publisher | : Entrepreneur Press |
| Total Pages | : 187 |
| Release | : 2015-04-20 |
| Genre | : Business & Economics |
| ISBN | : 1613083068 |
START YOUR OWN EVENT PLANNING BUSINESS AND CELEBRATE ALL THE WAY TO THE BANK! Weddings, graduations, birthday parties, anniversaries, and conferences; what do these all have in common? Everyone would rather hire someone else to plan and run them! That someone can be you. Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more. Discover how to: Identify a niche and establish yourself within the industry Build a loyal customer base for large and small events Implement targeted strategies for planning commercial, political, civic, social events, and more Promote your business, events, and yourself with Pinterest, Instagram, and other social and online marketing tools Develop proposals, vendor agreements, contracts, and manage day-to-day operations and costs Keep within budget using money-saving tips and industry-tested ideas Plus, gain valuable insights from interviews with practicing event planners, and stay on track with checklists, worksheets, and other resources. Everything you need to make your event planning business a successful reality is right here—get the party started today!
| Author | : Ruth Dowson |
| Publisher | : Kogan Page Publishers |
| Total Pages | : 361 |
| Release | : 2022-12-03 |
| Genre | : Reference |
| ISBN | : 1398607118 |
Learn how to plan, deliver and evaluate successful events with this clear and comprehensive textbook which explores the latest developments in this challenging and fast-paced environment. Written by authors with extensive industry experience of working on a wide spectrum of events, this is an essential step-by-step resource for students and the next generation of event planners. Offering a well-rounded approach which introduces key models and theories as well as practical real-life insights throughout, Event Planning and Management offers a structured formula for all types of events, from their initial planning to final evaluation. Without assuming prior subject knowledge or experience, this fully updated third edition of Event Planning and Management provides a renewed focus on virtual and hybrid events, which is lacking from many other texts. Featuring real-world examples including The 2022 Commonwealth Games, Expo 2020 Dubai and The American Heart Association (AHA) conferences, accompanying online resources include lecture slides, activities, self-test questions and web links. This is an indispensable resource for students studying events-related modules, as well as early-stage practitioners and aspiring events managers.
