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The Second Offline

The Second Offline
Author: Hidenori Tomita
Publisher: Springer Nature
Total Pages: 264
Release: 2021-09-01
Genre: Business & Economics
ISBN: 9811624259

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This book presents current research on mobile Internet society. Past research was not able to show a clear analytical framework, thus was unable to close in on the fundamental changes in that society. This book, however, analyzes mobile Internet society by introducing the concept of “doubling of time and place” and the analytical framework of the “second offline.” The emergence of the smartphone has made Internet use easier, and now, people are constantly using online information in the midst of their daily lives. Our society is transitioning from the first offline society, a society without being connected to Internet, to the second offline society, where users are connected to the Internet at all times. In this second offline society, our sense of time and place are beginning to change. Broadcast and communication media have made possible the overlapping of different places, which has been called the doubling of place. Furthermore, virtual reality (VR) and augmented reality (AR) technologies have enabled the overlap of different times, which this book calls the doubling of time. The smartphone makes both possible. With the second offline and the doubling of time and place as keywords, the book takes into consideration research that includes, among other topics, the media usage of young adults, selfies, education, social media usage, mobile games, work stations, and consumer activity in the mobile Internet society.


Brand Management

Brand Management
Author: Paolo Popoli
Publisher: BoD – Books on Demand
Total Pages: 212
Release: 2017-11-08
Genre: Business & Economics
ISBN: 953513597X

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This book is an original, high-quality collection of chapters about highly topical and important brand management issues, and it shows both theoretical and empiric analysis. The 10 selected chapters are referred, with original contents and rigorous research methodologies, to some important challenges the brand management has to face in the current competitive contexts, characterized by the dominance of the intangible resources and the new information and communication technologies. Written by leading academics, this book is dedicated not only to marketing and management scholars but also to students wanting to investigate the knowledge concerning special fields and special brand management themes. As well to the practitioners who can find a wide reference also to the managerial implication from the strategic and operative perspectives.


Exploiting IBM PowerHA SystemMirror V6.1 for AIX Enterprise Edition

Exploiting IBM PowerHA SystemMirror V6.1 for AIX Enterprise Edition
Author: Dino Quintero
Publisher: IBM Redbooks
Total Pages: 598
Release: 2014-02-18
Genre: Computers
ISBN: 0738437999

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This IBM® Redbooks® publication positions the IBM PowerHA® SystemMirror® V6.1 for AIX® Enterprise Edition as the cluster management solution for high availability. This solution enables near-continuous application service and minimizes the impact of planned and unplanned outages. The primary goal of this high-availability solution is to recover operations at a remote location after a system or data center failure, establish or strengthen a business recovery plan, and provide separate recovery location. The IBM PowerHA SystemMirror Enterprise Edition is targeted at multisite high-availability disaster recovery. The objective of this book is to help new and existing PowerHA customers to understand how to plan to accomplish a successful installation and configuration of the PowerHA SystemMirror for AIX Enterprise Edition. This book emphasizes the IBM Power SystemsTM strategy to deliver more advanced functional capabilities for business resiliency and to enhance product usability and robustness through deep integration with AIX, affiliated software stack, and storage technologies. PowerHA SystemMirror is designed, developed, integrated, tested, and supported by IBM from top to bottom.


First Exposure to a Second Language

First Exposure to a Second Language
Author: ZhaoHong Han
Publisher: Cambridge University Press
Total Pages: 223
Release: 2014-09-29
Genre: Language Arts & Disciplines
ISBN: 1316123332

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The initial state of learner spontaneous input processing in foreign language learning, as well as the extent to which this processing leads to intake, is of central importance to theoreticians and teachers alike. In this collection of original studies, leading experts examine a range of issues, such as what learners do when faced with a language they know little or nothing about, what factors appear to mediate beginning learners' processing of input, how beginners treat two types of information - form and meaning - in the input, and how adult cognition deals with stimulus frequency at this initial stage. This book provides a microscopic view on learners' processing of foreign language input at the early stages of learning, and evaluates a variety of methodological options within the context of ab initio processing of foreign languages other than English, such as German, Korean, Norwegian, Polish, and Spanish.


Receptor-Oriented Communication for Hui Muslims in China

Receptor-Oriented Communication for Hui Muslims in China
Author: Enoch Jinsik Kim
Publisher: Wipf and Stock Publishers
Total Pages: 198
Release: 2018-04-18
Genre: Religion
ISBN: 1532602065

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There are many books that highlight the need and importance of mission toward unreached people. Unfortunately, few of them deal with the importance of understanding the real life of unreached people and how to analyze them. This book identifies conceptual issues for the development of receptor-oriented communication strategies among young, educated, urban Hui (YEU-Hui) Muslims in China's northwestern cities in order to achieve culturally relevant churches in those areas. It is written to help not only those who are interested in the unreached, but also those who are interested in Muslim evangelism, urban sociology, biblical exegesis, contextual church planting, communication, and mission strategy. Enoch Jinsik Kim utilizes a new approach--virtual community mission for planting offline churches--that integrates the use of local church-driven Internet community, traditional media, and offline task teams from a multi-ethnic local church. While the research focuses on the Chinese Muslim context, the identification of the young, urban, and educated as a strategic group for mission can be applied in other Muslim and non-Muslim contexts. This research is useful to cross-cultural communicators, church planters, and all those interested in interpersonal relationships.


Online Communication in a Second Language

Online Communication in a Second Language
Author: Sarah E. Pasfield-Neofitou
Publisher: Multilingual Matters
Total Pages: 249
Release: 2012-10-01
Genre: Language Arts & Disciplines
ISBN: 1847698255

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Online Communication in a Second Language examines the use of social computer mediated communication with speakers of Japanese via longitudinal case studies of up to four years. Through the analysis of over 2,000 instances of online communication, in addition to extensive interviews, the book explores opportunities for language acquisition and use in authentic online interaction.


The Link between Specific Forms of Online and Offline Victimization

The Link between Specific Forms of Online and Offline Victimization
Author: Shelly L. Clevenger
Publisher: Taylor & Francis
Total Pages: 263
Release: 2023-09-06
Genre: Social Science
ISBN: 1000934306

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This book features the empirical work of internationally known scholars, providing an in-depth examination of the overlap between online and offline victimization and offending. The vast expanse of the Internet has provided a limitless playground for offenders to prey on those unaware of their predators, or well as those who are intimately familiar with their offenders. However, the Internet does not isolate offenders into mutually exclusive categories. Instead, it has allowed many offenders to use both offline and online platforms to commit crime. It also opened up more opportunity for violation of victims. This volume features two divisions of the American Society of Criminology, the Division of Victimology and Division of Cybercrime, who have joined forces to sponsor a special issue on the overlap between forms of online and offline victimization and offending. International scholars in this book provide a notable spectrum of different forms of this phenomenon, as well as predictors of these behaviors. The Link between Specific Forms of Online and Offline Victimization will be a key resource for academics, researchers, and advanced students of Victimology, Cybercime, Criminology and Criminal Justice. The chapters included in this book were originally published in Victims & Offenders.


Sociology in the Age of the Internet

Sociology in the Age of the Internet
Author: Allison Cavanagh
Publisher: McGraw-Hill Education (UK)
Total Pages: 224
Release: 2007-04-16
Genre: Social Science
ISBN: 0335229581

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In recent years there has been a large and diverse body of writing from scholars in the social sciences who have been studying changes brought about by new communication technologies in general and the Internet in particular. The question of how people behave, interact and organize themselves in relation to this form of communication has been given added prominence by developments within new social theory, especially in relation to the novelty of contemporary social formations and the importance of mass communications to this changed order. For the student new to the study of technology and society, there are a bewildering array of claims and counter claims, representing a spectrum of theoretical, methodological and critical sensibilities in relation to the Internet. In this new book Allison Cavanagh evaluates the work in this area by: Investigating the novelty of the Internet and setting the Internet in the context of communication histories Evaluating the extent and rate of change through a synthesis of the available empirical literature Providing a key to understanding the changes identified through an evaluation of the utility of new social theory Sociology in the Age of the Internet is essential reading for academics and students with an interest in the relationship between the internet and society.


Research Methods in Second Language Psycholinguistics

Research Methods in Second Language Psycholinguistics
Author: Jill Jegerski
Publisher: Routledge
Total Pages: 273
Release: 2013-12-17
Genre: Language Arts & Disciplines
ISBN: 1136339140

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Addressing a rapidly growing interest in second language research, this hands-on text provides students and researchers with the means to understand and use current methods in psycholinguistics. With a focus on the actual methods, designs, and techniques used in psycholinguistics research as they are applied to second language learners, this book offers the practical guidance readers need to determine which method is the best for what they wish to investigate as well as the tools that will enhance their research. Each methods chapter is written by a leading expert who describes, discusses, and comments on how a method is used and what its strengths and limitations are for second language research. These chapters follow a specific format to ensure cohesion and a predictable structure across all chapters. The chapters also inform the novice researcher on such key issues as ease of use, costs, potential pitfalls, and other related matters, each of which impact decisions that researchers make about the paths they take. With the most reliable information available from experienced reseachers, Research Methods in Second Language Psycholinguistics is an essential resource for anyone interested in conducting second language reserach using psycholinguistic methods.


Social Computing and Social Media. Design, Ethics, User Behavior, and Social Network Analysis

Social Computing and Social Media. Design, Ethics, User Behavior, and Social Network Analysis
Author: Gabriele Meiselwitz
Publisher: Springer Nature
Total Pages: 703
Release: 2020-07-10
Genre: Computers
ISBN: 3030495701

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This two-volume set LNCS 12194 and 12195 constitutes the refereed proceedings of the 12th International Conference on Social Computing and Social Media, SCSM 2020, held as part of the 22nd International Conference, HCI International 2020, which was planned to be held in Copenhagen, Denmark, in July 2020. The conference was held virtually due to the COVID-19 pandemic. The total of 1439 papers and 238 posters have been accepted for publication in the HCII 2020 proceedings from a total of 6326 submissions. SCSM 2020 includes a total of 93 papers which are organized in topical sections named: Design Issues in Social Computing, Ethics and Misinformation in Social Media, User Behavior and Social Network Analysis, Participation and Collaboration in Online Communities, Social Computing and User Experience, Social Media Marketing and Consumer Experience, Social Computing for Well-Being, Learning, and Entertainment.