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The Rack We Built: The Good, The Bad, and the Ugly of Creating Company Culture

The Rack We Built: The Good, The Bad, and the Ugly of Creating Company Culture
Author: Lorenzo Gomez
Publisher: Geekdom Media
Total Pages: 222
Release: 2020-10-27
Genre: Business & Economics
ISBN: 9781544514246

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In 1998, the thought of launching a startup in San Antonio was ludicrous-but that didn't stop Rackspace's founders from planting their flag in the heart of Texas. Just over two decades later, the scrappy little underdog that no one believed in is a billion-dollar business with more than 6,000 employees worldwide. One of the first ten account managers hired at Rackspace was Lorenzo Gomez. He was there when the company became the host for YouTube and saw the decade-long stretch where each month brought one-hundred new hires. The rocket ship growth was exhilarating but exposed Rackspace's early flaws, including avoiding customers at all costs. When the mission shifted to becoming one of the world's greatest service companies, everything changed. Suddenly, Rackspace had a rallying cry-"fanatical support"-and a culture that few companies could match.  The Rack We Built is Lorenzo's recollections from those days, told only as he can tell it: through stories packed with style, heart, and humor. With the principles in the book, you can create the type of culture that makes people want to volunteer their best.


Reculturing: Design Your Company Culture to Connect with Strategy and Purpose for Lasting Success

Reculturing: Design Your Company Culture to Connect with Strategy and Purpose for Lasting Success
Author: Melissa Daimler
Publisher: McGraw-Hill Companies
Total Pages: 288
Release: 2022
Genre: Business & Economics
ISBN: 9781264278602

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Drive business sustainability, growth, and profits by taking a systematic approach to culture transformation It's no secret that culture is the key to attracting and engaging top talent and seizing the competitive edge. But the vast majority of culture efforts fail as quickly as they started. Why? Because leaders are missing the big picture. They're creating and communicating values but failing to ensure the values are tied to the purpose and the strategy of the company while also being integrated into processes, operations, and behaviors. In ReCulturing, Melissa Daimler solves this persistent problem by helping you develop a "systems" perspective of culture. One of today's most renowned thought leaders and practitioners on the issue, Daimler provides the playbook for building a business in which employees are clear on the why, what, and how they are working, such that it naturally leads to high performance and a desire to stay with their company for the long haul. ReCulturing explains: - The everyday practice of culture--how it's actually done through behaviors, processes and practices - How to leverage core frameworks that can be tailored to design and build any company culture, whether that's a start up or a large company working - The integration of purpose (why you work), strategy (what you do) with culture (how you work) The book also features illuminating real-life stories recounting what has and hasn't worked at some of today's largest and most influential companies. Whether you're launching a startup, running a global firm, or overseeing the shift to a hybrid work setting, ReCulturing provides everything you need to the kind of culture that drives long-term business success.


Tafolla Toro

Tafolla Toro
Author: Lorenzo Gomez
Publisher: Geekdom Media
Total Pages: 200
Release: 2019-10
Genre: Family & Relationships
ISBN: 9781544505176

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The great lie of our society is that mental health and mental illness are the same. Lorenzo Gomez wants to dispel that notion for good. In his new book, Tafolla Toro, he reaches back in time to share stories of his turbulent, traumatic, and often violent middle school years in one of San Antonio's most crime-riddled neighborhoods. He opens up to reveal the fear, anxiety, and hopelessness he felt as a teenager and how those forces shaped his life until he began taking steps as an adult to improve his mental health. Alternating between shocking stories from his youth and letters written to his 12-year-old self, Lorenzo shows young people how to retake the battle of their mind by dealing with what is true and dismantling the lies that lead to self-deception. In Lorenzo's journey, readers will see someone who understands what they feel, knows what they're going through, and is standing up to tell them: Decide today that you are worthy.


The Cilantro Diaries

The Cilantro Diaries
Author: Lorenzo Gomez III
Publisher:
Total Pages: 300
Release: 2017-08-30
Genre: Business & Economics
ISBN: 9781619617650

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You don't have to have an MBA to get ahead in business. You don't even need a college degree. All you need is intelligence, drive, creativity, courage, and The Cilantro Diaries. Lorenzo Gomez went from the stockroom of a grocery store to the boardrooms of two private companies without a formal higher education. In his inspiring and humorous true story of hope and accomplishment, he shares the steps he took up the ladder and the guiding principles that got him to the top. The direction and motivation he provides in The Cilantro Diaries will help you find a mentor, build a network, establish a reputation, rise above the competition, and move far beyond entry-level jobs into a profitable and satisfying professional career. Even if you don't have the interest or the means for pursuing a university education, you can be a success. Lorenzo Gomez did it. Now you can do it, too.


The Power of Company Culture

The Power of Company Culture
Author: Chris Dyer
Publisher: Kogan Page
Total Pages: 0
Release: 2023-10-31
Genre: Business & Economics
ISBN: 9781398612617

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Create and maintain an exceptional company culture to improve engagement, productivity, performance and profits.


My New Roots

My New Roots
Author: Sarah Britton
Publisher: Clarkson Potter
Total Pages: 585
Release: 2015-03-31
Genre: Cooking
ISBN: 0804185395

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At long last, Sarah Britton, called the “queen bee of the health blogs” by Bon Appétit, reveals 100 gorgeous, all-new plant-based recipes in her debut cookbook, inspired by her wildly popular blog. Every month, half a million readers—vegetarians, vegans, paleo followers, and gluten-free gourmets alike—flock to Sarah’s adaptable and accessible recipes that make powerfully healthy ingredients simply irresistible. My New Roots is the ultimate guide to revitalizing one’s health and palate, one delicious recipe at a time: no fad diets or gimmicks here. Whether readers are newcomers to natural foods or are already devotees, they will discover how easy it is to eat healthfully and happily when whole foods and plants are at the center of every plate.


Audubon Birdhouse Book

Audubon Birdhouse Book
Author: Margaret A. Barker
Publisher: Voyageur Press
Total Pages: 162
Release: 2013-11-15
Genre: Nature
ISBN: 1627880836

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Produced in association with the National Audubon Society, Audubon Birdhouse Book explains how to build and place safe, species-appropriate bird homes for more than 20 classic North American species, from wrens to raptors. A visit to almost any home or garden center presents birders with numerous cute and colorful contraptions that are sold as bird homes. But the fact is, many of these products provide anything but a safe refuge for your feathered friends. Each of the easy-to-build boxes and shelves within is accompanied by cut lists, specially created line diagrams, and step-by-step photography, making the projects accessible to those with even the most rudimentary woodworking skills. In addition, this practical and beautifully presented guide is packed with color photography and profiles and range maps for the bird species covered—including titmice, chickadees, nuthatches, phoebes, swallows, waterfowl, and even kestrels and owls—to help the reader properly place and maintain the homes to attract birds. And because these projects are the product of years of experience and field-testing, you can be sure you’re getting the best advice regarding proper design, safe construction materials, and correct home placement to mitigate exposure to elements, pests, and predators. Finally, beyond the birdhouses, you’ll find out how you can contribute to the larger birding community and even enhance your birding experience with the aid of new technologies. Build an Audubon-approved home for these species: Bewick’s, Carolina, or House Wren; Prothonotary Warbler; Eastern, Western, or Mountain Bluebird; Ash-throated or Great Crested Flycatcher; Tree Swallow or Violet-green Swallow; Juniper, Oak, Black-crested, or Tufted Titmouse; Barred Owl; Eastern or Western Screech-owl; Barn Owl; Northern Flicker; American Kestrel; Black-capped, Carolina, or Mountain Chickadee; Wood Duck; Hooded Merganser; Purple Martin; Mourning Dove; Barn Swallow; American Robin; House Finch; and Eastern or Say’s Phoebe.


Zero to One

Zero to One
Author: Blake Masters
Publisher: Random House
Total Pages: 198
Release: 2014-09-18
Genre: Business & Economics
ISBN: 075355030X

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WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ ELON MUSK, CEO of SpaceX and Tesla ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ MARK ZUCKERBERG, CEO of Facebook ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ NASSIM NICHOLAS TALEB, author of The Black Swan


The Designful Company

The Designful Company
Author: Marty Neumeier
Publisher: Peachpit Press
Total Pages: 218
Release: 2009-03-30
Genre: Business & Economics
ISBN: 0321648811

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Part manifesto, part handbook, THE DESIGNFUL COMPANY provides a lively overview of a growing trend in management–design thinking as a business competence. According to the author, traditional managers have relied on a two-step process to make decisions, which he calls “knowing” and “doing.” Yet in today’s innovation-driven marketplace, managers need to insert a middle step, called “making.” Making is a phase in which assumptions are questioned, futures are imagined, and prototypes are tested, producing a wide range of options that didn’t exist before. The reader is challenged to consider the author’s bold assertion: There can be no real innovation without design. Those who are new to Marty Neumeier’s “whiteboard” series may want to ramp up with the first two books, THE BRAND GAP and ZAG. Both are easy reads. Covered in THE DESIGNFUL COMPANY: - the top 10 “wicked problems” that only design can solve - a new, broader definition of design - why designing trumps deciding in an era of change - how to harness the “organic drivetrain” of value creation - how aesthetics add nuance to managing - 16 levers to transform your company - why you should bring design management inside - how to assemble an innovation metateam - how to recognize and reward talent From the back cover: The complex business problems we face today can’t be solved with the same thinking that created them. Instead, we need to start from a place outside traditional management. Forget total quality. Forget top-down strategy. In an era of fast-moving markets and leap-frogging innovations, we can no longer “decide” the way forward. Today we have to “design” the way forward–or risk ending up in the fossil layers of history. Marty Neumeier, author of THE BRAND GAP and ZAG, presents the new management engine that can transform your company into a powerhouse of nonstop innovation.


It's Not Okay

It's Not Okay
Author: Andi Dorfman
Publisher: Simon and Schuster
Total Pages: 320
Release: 2017-01-31
Genre: Biography & Autobiography
ISBN: 1501171399

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Andi Dorfman tells the unvarnished truth about why looking for love on television is no paradise. -- cover.