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The Power of Personal Branding

The Power of Personal Branding
Author: Tim O'Brien
Publisher: Mendham Publishing
Total Pages: 256
Release: 2007
Genre: Business & Economics
ISBN:

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"Why is personal branding so important today? At one time, superior skills, great resources and inside knowledge gave you a competitive advantage; now they are merely prerequisites if you even hope to compete in today's marketplace. Our personal brand--the word or phrase we want others to think of when they think of us--is all that is left to differentiate us from the pack. Because your personal brand is uniquely about you, it will never become a commodity. Statistics overwhelmingly show people buy personalities and ideas long before they buy products or services. The challenge for most professionals is that they lack the discipline necessary to define their personal brands. As a result, their peers select it for them. Unfortunately, the personal brand others select for you will not always be the personal brand you would have selected for yourself. This is where The Personal Branding Group comes in."--Descripción del editor.


The Power of You

The Power of You
Author: Hannah Power
Publisher:
Total Pages: 0
Release: 2020
Genre: Business & Economics
ISBN: 9781781334331

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All over the world, in every industry, there are those who have an impact and attract opportunities. They build strong businesses and strong careers whilst having a positive influence on the world around them. These people are Powerful Leaders, and you can be one of them.


Impressions

Impressions
Author: Coyte Gene Cooper
Publisher:
Total Pages: 202
Release: 2014-09-01
Genre: Self-Help
ISBN: 9780990563624

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Impressions is a book dedicated to helping people live an extraordinary life by introducing them to personal branding and the importance of embracing seemingly small, individual interactions. By investing in the personal branding process, every individual has the opportunity to cultivate extraordinary relationships that will enhance all areas of their life. The book includes 14 powerful chapters that will help readers develop a mindset that will open up new opportunities in their life. In the Early Planning phase (chapters #1-4), the focus is on the foundational elements necessary to understand the concept of personal branding and developing a brand vision that will guide the reader's efforts moving forward. These are key areas that are designed to cultivate energy in people's lives, as they will require readers to take the time necessary to really know the things they are passionate about. After this, the middle Implementation phase of the book (chapters #5-10) will emphasize the concepts and steps that are necessary to make the reader's vision a reality through the daily decisions you make. The final Follow Through phase (chapters #11-14) will build on the Implementation phase by providing additional insights that are critical for personal branding initiatives.


Self Marketing Power

Self Marketing Power
Author: Jeff Beals
Publisher: Keynote Publishing LLC
Total Pages: 0
Release: 2008
Genre: Conduct of life
ISBN: 9780979743801

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Self Marketing Power is a book about business, career and life success. It's perfect for anyone who wants to boost revenue, start a business, close more deals or move up the corporate ladder.Through fascinating examples and entertaining stories, you will learn how to:Build a personal brand and promote it to your personal target audience Think like a politician in order to get ahead in business Establish name recognition and become a "celebrity" inside your sphere of interest Get real results from your networking efforts Exploit your current job for self marketing benefits Become a superstar in your profession Develop an expertise and become a sought-after speaker, consultant and source for news stories


Personal Branding For Dummies

Personal Branding For Dummies
Author: Susan Chritton
Publisher: John Wiley & Sons
Total Pages: 361
Release: 2012-05-08
Genre: Business & Economics
ISBN: 1118238184

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The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>


Personal Branding: A Manifesto on Fame and Influence

Personal Branding: A Manifesto on Fame and Influence
Author: Isaac Mashman
Publisher: Mashman Ventures LLC
Total Pages: 55
Release: 2021-11-01
Genre: Business & Economics
ISBN: 0578320959

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It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, by the time you are done reading you will come to understand the power your personal brand has and why you should be building it.


Power Branding

Power Branding
Author: Steve McKee
Publisher: Macmillan
Total Pages: 258
Release: 2014-01-07
Genre: Business & Economics
ISBN: 1137278846

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"A marketing expert explains why some small companies grow into bigger and better organizations and others falter and asserts that companies can best expand their brand by using creative and sometimes counter-intuitive strategies to generate growth."--Publisher description.


The Power of Branding

The Power of Branding
Author: Tony Sinanis
Publisher: Corwin Press
Total Pages: 74
Release: 2014-09-04
Genre: Education
ISBN: 148337193X

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Turn a spotlight on what’s great about your school! Inform, engage, and support your school community with this step-by-step guide in the Connected Educators Series. Begin exploring the benefits of branding and create an action plan for sharing the excellent things unfolding in your classroom, school, or district. Includes concrete suggestions and in-depth case studies that will help you: Artfully create a brand name, symbol or design Share great events using blogs and more Empower all stakeholders, including students Teach digital citizenship K-12 Use this all-inclusive guide to start sharing just how special your school is!


Brand New Start

Brand New Start
Author: Mainak Dhar
Publisher: Bloomsbury Publishing
Total Pages: 132
Release: 2021-01-18
Genre: Self-Help
ISBN: 9390513103

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Studying in college or business school and wondering what it takes to land your dream job? Early in your career and wondering how to set yourself up for success? Feeling off-track after just a couple of years of working and wondering how to find an opportunity that fits you better? If you find yourself nodding to any of these questions, then this is the book for you. Brand New Start teaches you that a lot of success at the start of your career hinges on how well you understand, articulate and present the most important brand you can work on. You. Combining the wisdom and experience of a CEO gained over two and a half decades in the corporate world with the accessible and engaging storytelling of a bestselling novelist, Brand New Start is a unique book. It will make you reflect, smile, rethink some things you've taken for granted, and ultimately equip you with practical advice on how to build a more authentic, more compelling and more differentiated personal brand as a cornerstone of your career success.


Platform

Platform
Author: Cynthia Johnson
Publisher: Lorena Jones Books
Total Pages: 226
Release: 2019-02-05
Genre: Business & Economics
ISBN: 0399581375

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The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.