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The New Medium of Print

The New Medium of Print
Author: Frank Cost
Publisher: RIT Cary Graphic Arts Press
Total Pages: 276
Release: 2005
Genre: Architecture
ISBN: 9781933360034
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Print is so familiar that it remains invisible to the average person. Frank Cost, associate dean of the College of Imaging Arts and Sciences at Rochester Institute of Technology and co-director of the RIT Printing Industry Center, has often wished for a small, fun-to-read book to give to people who were thinking about the world of print for the first time. Most of the available introductory books concentrate heavily on the technology, but say little about how people actually use print, let alone why. The New Medium of Print is a new kind of book: it provides an introduction to the underlying systems for the creation and distribution of print, as well as an exploration of its many and varied contemporary uses. This book is the first in the Printing Industry Center Series: a co-publication of RIT Cary Graphic Arts Press and RIT Printing Industry Center.

The New Medium of Print

The New Medium of Print
Author: Frank Cost
Publisher:
Total Pages: 272
Release: 2005-07-01
Genre:
ISBN: 9781514834350
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A book, originally published in 2005, about the history and evolution of the printing industry.

Brand Luther

Brand Luther
Author: Andrew Pettegree
Publisher:
Total Pages: 402
Release: 2015
Genre: Book industries and trade
ISBN: 1594204969
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A revolutionary look at Martin Luther, the Reformation, and the birth of publishing, on the eve of the Reformation's 500th anniversary When Martin Luther posted his "theses" on the door of the Wittenberg church in 1517, protesting corrupt practices, he was virtually unknown. Within months, his ideas spread across Germany, then all of Europe; within years, their author was not just famous, but infamous, responsible for catalyzing the violent wave of religious reform that would come to be known as the Protestant Reformation and engulfing Europe in decades of bloody war. Luther came of age with the printing press, and the path to glory of neither one was obvious to the casual observer of the time. Printing was, and is, a risky business--the questions were how to know how much to print and how to get there before the competition. Pettegree illustrates Luther's great gifts not simply as a theologian, but as a communicator, indeed, as the world's first mass-media figure, its first brand. He recognized in printing the power of pamphlets, written in the colloquial German of everyday people, to win the battle of ideas. But that wasn't enough--not just words, but the medium itself was the message. Fatefully, Luther had a partner in the form of artist and businessman Lucas Cranach, who together with Wittenberg's printers created the distinctive look of Luther's pamphlets. Together, Luther and Cranach created a product that spread like wildfire--it was both incredibly successful and widely imitated. Soon Germany was overwhelmed by a blizzard of pamphlets, with Wittenberg at its heart; the Reformation itself would blaze on for more than a hundred years. Publishing in advance of the Reformation's 500th anniversary, Brand Luther fuses the history of religion, of printing, and of capitalism--the literal marketplace of ideas--into one enthralling story, revolutionizing our understanding of one of the pivotal figures and eras in human history.

The Printing Press as an Agent of Change

The Printing Press as an Agent of Change
Author: Elizabeth L. Eisenstein
Publisher: Cambridge University Press
Total Pages: 814
Release: 1980-09-30
Genre: Design
ISBN: 9780521299558
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A full-scale historical treatment of the advent of printing and its importance as an agent of change, first published in 1980.

Print and Power in Early Modern Europe (1500-1800)

Print and Power in Early Modern Europe (1500-1800)
Author: Nina Lamal
Publisher: Library of the Written Word
Total Pages: 462
Release: 2021
Genre: Business & Economics
ISBN: 9789004448889
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Introduction: The Printing Press as an Agent of Power / Helmer Helmers, Nina Lamal and Jamie Cumby -- Part 1: Governing through Print -- Policing in Print: Social Control in Spanish and Borromean Milan (1535-1584) / Rachel Midura -- On Printing and Decision-Making: The Management of Information by the City Powers of Lyon (ca. 1550-ca. 1580) / Gautier Mingous -- Printing for Central Authorities in the Early Modern Low Countries (15th-17th Centuries) / Renaud Adam -- Rural Officials Discover the Printing Press in the Eighteenth-Century Habsburg Monarchy / Andreas Golob -- Part 2: Printing for Government -- Printing for the Reformation: The Canonical Documents of the Edwardian Church of England, 1547-1553 / Celyn Richards -- Newspapers and Authorities in Seventeenth-Century Germany / Jan Hillgärtner -- The Politics of Print in the Dutch Golden Age: The Ommelander Troubles (c. 1630-1680) / Arthur der Weduwen -- Part 3: Patronage and Prestige -- The Rise of the Stampatore Camerale: Printers and Power in Early Sixteenth-Century Rome / Paolo Sachet -- State and Church Sponsored Printing by Jan Januszowski and His Drukarnia Łazarzowa (Officina Lazari) in Krakow / Justyna Kiliańczyk-Zięba -- Ferdinando de'Medici and the Typographia Medicea / Caren Reimann -- Royal Patronage of Illicit Print: Catherine of Braganza and Catholic Books in Late Seventeenth-Century London / Chelsea Reutcke -- Part 4: Power of Persuasion -- The Papacy, Power, and Print: The Publication of Papal Decrees in the First Fifty Years of Printing / Margaret Meserve -- The Power of the Image: The Visual Prints of Frans Hogenberg / Ramon Voges -- Collecting 'Toute l'Angleterre': English Books, Soft Power and Spanish Diplomacy at the Casa del Sol (1613-1622) / Ernesto Oyarbide -- Prohibition as Propaganda Technique: The Case of the Pamphlet Lacouronne usurpee et le prince supposé (1688) / Rindert Jagersma -- Part 5: Relgious Authority -- Illustrating Authority: The Creation and Reception of an English Protestant Iconography / Nora Epstein -- Between Ego Documents and Anti-Catholic Propaganda: Printed Revocation Sermons in Seventeenth-Century Lutheran Germany / Martin Christ -- Learned Servants: Dutch Ministers, Their Books and the Struggle for a Reformed Republic in the Dutch Golden Age / Forrest C. Strickland.

Prints & People

Prints & People
Author: Alpheus Hyatt Mayor
Publisher: Metropolitan Museum of Art
Total Pages: 497
Release: 1971
Genre: Art and society
ISBN: 0870991086
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Discusses the significance and history of printmaking and evaluates 700 prints.

The Nature of the Book

The Nature of the Book
Author: Adrian Johns
Publisher: University of Chicago Press
Total Pages: 779
Release: 2009-05-15
Genre: Literary Criticism
ISBN: 0226401235
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In The Nature of the Book, a tour de force of cultural history, Adrian Johns constructs an entirely original and vivid picture of print culture and its many arenas—commercial, intellectual, political, and individual. "A compelling exposition of how authors, printers, booksellers and readers competed for power over the printed page. . . . The richness of Mr. Johns's book lies in the splendid detail he has collected to describe the world of books in the first two centuries after the printing press arrived in England."—Alberto Manguel, Washington Times "[A] mammoth and stimulating account of the place of print in the history of knowledge. . . . Johns has written a tremendously learned primer."—D. Graham Burnett, New Republic "A detailed, engrossing, and genuinely eye-opening account of the formative stages of the print culture. . . . This is scholarship at its best."—Merle Rubin, Christian Science Monitor "The most lucid and persuasive account of the new kind of knowledge produced by print. . . . A work to rank alongside McLuhan."—John Sutherland, The Independent "Entertainingly written. . . . The most comprehensive account available . . . well documented and engaging."—Ian Maclean, Times Literary Supplement

Message and Medium

Message and Medium
Author: Caroline Tagg
Publisher: Walter de Gruyter GmbH & Co KG
Total Pages: 353
Release: 2020-06-08
Genre: Foreign Language Study
ISBN: 3110670895
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Studies of digital communication technologies often focus on the apparently unique set of multimodal resources afforded to users and the development of innovative linguistic strategies for performing mediatised identities and maintaining online social networks. This edited volume interrogates the novelty of such practices by establishing a transhistorical approach to the study of digital communication. The transhistorical approach explores language practices as lived experiences grounded in historical contexts, and aims to identify those elements of human behaviour that transcend historical boundaries, looking beyond specific developments in communication technologies to understand the enduring motivations and social concerns that drive human communication. The volume reveals long-term patterns in the indexical functions of seemingly innovative written and multimodal resources and the ideologies that underpin them, and shows that methods are not necessarily contingent on their datasets: historical analytic frameworks can be applied to digital data and newer approaches used to understand historical data. These insights present exciting opportunities for English language researchers, both historical and modern.

How the Printing Press Changed the World

How the Printing Press Changed the World
Author: Avery Elizabeth Hurt
Publisher: Cavendish Square Publishing, LLC
Total Pages: 66
Release: 2018-12-15
Genre: Juvenile Nonfiction
ISBN: 1502641151
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Upon its invention in the mid-1400s, the printing press instantly became a revolutionary device. It introduced literacy to the masses and led Europe out of the Middle Ages. This book explores the press' exciting history, the social and political conditions in place at the time Johannes Gutenberg invented it, and the changes the invention wrought afterward. It traces the evolution of moveable type and information dissemination up to modern electronic communications technology, examining the positive and negative effects of these developments, both in the past and on democracy and humankind today. This book will give readers a new appreciation for the written word, whether it is printed on paper or displayed on a screen.

The Typographic Imagination

The Typographic Imagination
Author: Nathan Shockey
Publisher: Columbia University Press
Total Pages: 349
Release: 2019-12-10
Genre: Literary Criticism
ISBN: 023155074X
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In the early twentieth century, Japan was awash with typographic text and mass-produced print. Over the short span of a few decades, affordable books and magazines became a part of everyday life, and a new generation of writers and thinkers considered how their world could be reconstructed through the circulation of printed language as a mass-market commodity. The Typographic Imagination explores how this commercial print revolution transformed Japan’s media ecology and traces the possibilities and pitfalls of type as a force for radical social change. Nathan Shockey examines the emergence of new forms of reading, writing, and thinking in Japan from the last years of the nineteenth century through the first decades of the twentieth. Charting the relationships among prose, politics, and print capitalism, he considers the meanings and functions of print as a staple commodity and as a ubiquitous and material medium for discourse and thought. Drawing on extensive archival research, The Typographic Imagination brings into conversation a wide array of materials, including bookseller trade circulars, language reform debates, works of experimental fiction, photo gazetteers, socialist periodicals, Esperanto primers, declassified censorship documents, and printing press strike bulletins. Combining the rigorous close analysis of Japanese literary studies with transdisciplinary methodologies from media studies, book history, and intellectual history, The Typographic Imagination presents a multivalent vision of the rise of mass print media and the transformations of modern Japanese literature, language, and culture.