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The Modern Seller

The Modern Seller
Author: Amy Franko
Publisher:
Total Pages: 216
Release: 2018-09
Genre:
ISBN: 9781945389627
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Welcome to the new sales economy: the ever-changing intersection of business trends, technology, and cultural dynamics. It's disruptive. It's transformational. It's also full of opportunity. Left-field competition. Commoditization. App-like mindsets. Less loyalty. More decision makers. Faster ROI expectations. All of this has shifted what our prospects and clients need to succeed, and how they want to interact with and buy from us. This evolution in professional selling challenges everything for sales leaders and sales professionals-how to win new clients, grow existing business, and deliver sales results. In The Modern Seller, Amy Franko explains the factors behind this challenging new sales economy and its impact on customers, sellers, and leaders. She explains why it demands a modern seller: one who is a recognized differentiator, extends the value of his or her company's offerings, and is viewed by his or her clients as the competitive advantage in their success. Franko explains the Five Dimensions of the Modern Seller, which will become your new blueprint for success in modern selling. These Five Dimensions-agile, entrepreneurial, holistic, social, and ambassador-will boost by 10X the effectiveness of your sales activities and results. Through research, stories of her own personal journey, as well as anecdotes of other modern sellers, Amy offers specific and actionable strategies for sales professionals and leaders. As you become a modern seller, you'll increase your impact, and deliver top results for your clients, your organization, and yourself.

The Modern Seller

The Modern Seller
Author: Amy Franko
Publisher:
Total Pages:
Release: 2020-12-10
Genre:
ISBN: 9781945389023
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Welcome to the new sales economy: the ever-changing intersection of business trends, technology, and cultural dynamics. It's disruptive. It's transformational. It's also full of opportunity.Left-field competition. Commoditization. App-like mindsets. Less loyalty. More decision makers. Faster ROI expectations. All of this has shifted what our prospects and clients need to succeed, and how they want to interact with and buy from us. This evolution in professional selling challenges everything for sales leaders and sales professionals-how to win new clients, grow existing business, and deliver sales results. In The Modern Seller, Amy Franko explains the factors behind this challenging new sales economy and its impact on customers, sellers, and leaders. She explains why it demands a modern seller: one who is a recognized differentiator, extends the value of his or her company's offerings, and is viewed by his or her clients as the competitive advantage in their success. Franko explains the Five Dimensions of the Modern Seller, which will become your blueprint for success in modern selling. These Five Dimensions-agile, entrepreneurial, holistic, social, and ambassador-will 10X the effectiveness of your sales activities and results. Through research, stories of her own personal journey, as well as anecdotes of other modern sellers, Frank offers specific and actionable strategies for sales professionals and leaders. You'll deliver top results and impact.

Selling the Invisible

Selling the Invisible
Author: Harry Beckwith
Publisher: Business Plus
Total Pages: 137
Release: 2000-10-15
Genre: Business & Economics
ISBN: 0759521522
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SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.

Spear Selling

Spear Selling
Author: Jamie Shanks
Publisher:
Total Pages: 128
Release: 2019-01-05
Genre:
ISBN: 9781792978036
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The ultimate Account-based Sales guide for the modern, digital seller. SPEAR Selling is the battle-tested process for both sales leaders and sales professionals to leverage in their pursuit for greater account-based sales results. Author Jamie Shanks has trained and advised 100's of companies on SPEAR Selling to increase sales pipeline in all types of sales functions (inside sales, field sales, customer success, channel sales). The key to account-based sales results is the focus on upfront planning that leverage key competitive differentiators, used to significantly improve account activation and opportunity creation. Combine this focus on account planning, with a relentless accountability to structured sales activity, and this account-based motion will: -Increase the volume of opportunities in a territory -Shorten the timeline to opportunity creation in key accounts -Increase the conversion of prospective accounts into customers -Select the right accounts -Plan & Storyboard the engagement strategy -Engage with a structured process -Activate & educate with a Bold & Different strategy than the competition -Run or Replace (build sales pipeline with an objective framework). If you or your sales organization is running an account-centric sales motion, and you're not leveraging social proximity as a key competitive differentiator in your account selection process - you've already lost your competitive advantage. Let this book be your guide to being first, bold and different in your service of the modern, digital buyer.

Build a Thriving Direct Sales Business

Build a Thriving Direct Sales Business
Author: Becky Launder
Publisher:
Total Pages: 78
Release: 2019-04-05
Genre:
ISBN: 9780997601862
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These tips will take you step-by-step through the direct sales journey, providing a solid approach to build a thriving business. Learn how to set your business up for success; make a splash as you launch, market, and promote your products; serve your customers; and grow your leadership team. Direct sales leader Becky Launder gives you her best tips, which she uses daily to grow her direct sales business. In this easy, short read, you will gain: - A clear formula to step into your direct sales business with ease - Actionable tips for you to stand out from the rest - A road map for building your business and team with confidence

Modern Monopolies

Modern Monopolies
Author: Alex Moazed
Publisher: Macmillan
Total Pages: 274
Release: 2016-05-31
Genre: Business & Economics
ISBN: 1250091896
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What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people. The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S., platforms are also prominent over the globe; in China, they hold the top eight spots in web traffic rankings. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other, melding the digital and physical worlds and blurring distinctions between "offline" and "online." These platform giants are expanding their influence from the digital world to the whole economy. Yet, few people truly grasp the radical structural shifts of the last ten years. In Modern Monopolies, Alex Moazed and Nicholas L. Johnson tell the definitive story of what has changed, what it means for businesses today, and how managers, entrepreneurs, and business owners can adapt and thrive in this new era.

Win on Sale

Win on Sale
Author: Christos Stilianidis
Publisher: Christos Stilianidis
Total Pages: 102
Release: 2012-07-26
Genre:
ISBN: 9789609342254
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Are you a new seller trying to survive in the sales world? Do you need a guide to help you with what to do, when and how you should do it so as to bring results? Are you afraid to work on sales because you believe that you cannot be successful or have you already been a successful seller who wishes to learn more about sales so as to maximize your performance? No matter what kind of person you are, the present book has been written just for you since it shows you how sales can be made in the modern world. From the very first moment, you realize when reading this book, that as modern sellers "we do not have to convince anybody!!." You will learn -What the new perception of sales is and how it works in the modern world. -What every day capacity is and how we can take advantage of it so as to achieve the most possible sales. -That the price itself is not the most important factor in achieving sales and that it is not always necessary for our product or service to have the lowest price in market so as to sell it. -That even we believe we are not capable of working on sales and cannot be successful, this does not mean that it will happen in real life. -What the sale procedure and modern sale techniques are and how they can be put into practice in all kinds of sale, namely internal and external sales and telemarketing. -Which the sale stages are and how we can progressively move from one stage to another. -What is the sale's "zero point," in other words the point when we realize that the person standing before us is really interested in buying either our product or our service. - What is the so-called "aggressive agreement closing" of a sale. -What the 22 Basic Principles of Sales are and how they can be put into practice by all of us and change us so as to become what we can be in reality, Professional Sellers. Win On Sale, A New Perception Of Sale And Its 22 Basic Principles Or A Guide For The Modern Seller is a sales guide addressing to all people that work on sales, in a professional way or not and try on a daily basis to become even better.

To Sell Is Human

To Sell Is Human
Author: Daniel H. Pink
Publisher: Penguin
Total Pages: 184
Release: 2012-12-31
Genre: Business & Economics
ISBN: 1101597070
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Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing #1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.

We Have Never Been Modern

We Have Never Been Modern
Author: Bruno Latour
Publisher: Harvard University Press
Total Pages: 172
Release: 2012-10-01
Genre: Science
ISBN: 0674076753
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With the rise of science, we moderns believe, the world changed irrevocably, separating us forever from our primitive, premodern ancestors. But if we were to let go of this fond conviction, Bruno Latour asks, what would the world look like? His book, an anthropology of science, shows us how much of modernity is actually a matter of faith. What does it mean to be modern? What difference does the scientific method make? The difference, Latour explains, is in our careful distinctions between nature and society, between human and thing, distinctions that our benighted ancestors, in their world of alchemy, astrology, and phrenology, never made. But alongside this purifying practice that defines modernity, there exists another seemingly contrary one: the construction of systems that mix politics, science, technology, and nature. The ozone debate is such a hybrid, in Latour’s analysis, as are global warming, deforestation, even the idea of black holes. As these hybrids proliferate, the prospect of keeping nature and culture in their separate mental chambers becomes overwhelming—and rather than try, Latour suggests, we should rethink our distinctions, rethink the definition and constitution of modernity itself. His book offers a new explanation of science that finally recognizes the connections between nature and culture—and so, between our culture and others, past and present. Nothing short of a reworking of our mental landscape, We Have Never Been Modern blurs the boundaries among science, the humanities, and the social sciences to enhance understanding on all sides. A summation of the work of one of the most influential and provocative interpreters of science, it aims at saving what is good and valuable in modernity and replacing the rest with a broader, fairer, and finer sense of possibility.

Making the Modern World

Making the Modern World
Author: Vaclav Smil
Publisher: John Wiley & Sons
Total Pages: 263
Release: 2013-12-16
Genre: Technology & Engineering
ISBN: 1119942535
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How much further should the affluent world push its material consumption? Does relative dematerialization lead to absolute decline in demand for materials? These and many other questions are discussed and answered in Making the Modern World: Materials and Dematerialization. Over the course of time, the modern world has become dependent on unprecedented flows of materials. Now even the most efficient production processes and the highest practical rates of recycling may not be enough to result in dematerialization rates that would be high enough to negate the rising demand for materials generated by continuing population growth and rising standards of living. This book explores the costs of this dependence and the potential for substantial dematerialization of modern economies. Making the Modern World: Materials and Dematerialization considers the principal materials used throughout history, from wood and stone, through to metals, alloys, plastics and silicon, describing their extraction and production as well as their dominant applications. The evolving productivities of material extraction, processing, synthesis, finishing and distribution, and the energy costs and environmental impact of rising material consumption are examined in detail. The book concludes with an outlook for the future, discussing the prospects for dematerialization and potential constrains on materials. This interdisciplinary text provides useful perspectives for readers with backgrounds including resource economics, environmental studies, energy analysis, mineral geology, industrial organization, manufacturing and material science.