The Mass Media PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Mass Media PDF full book. Access full book title The Mass Media.

Setting the Agenda

Setting the Agenda
Author: Maxwell McCombs
Publisher: John Wiley & Sons
Total Pages: 281
Release: 2013-05-09
Genre: Social Science
ISBN: 0745637132

Download Setting the Agenda Book in PDF, ePub and Kindle

Setting the Agenda describes the mass media’s significant and sometimes controversial role in determining which topics are at the centre of public attention and action. Although Walter Lippman captured the essence of the media’s powerful influence early in the last century with his phrase, “the world outside and the pictures in our heads,” a detailed, empirical elaboration of this agenda-setting role of the mass media did not begin until the final quarter of the 20th century. In this comprehensive book, Maxwell McCombs, one of the founding fathers of agenda-setting tradition of research, synthesizes the hundreds of scientific studies carried out on this central role of the mass media in the shaping of public opinion. Across the world, the mass media strongly influences what the pictures of public affairs "in our heads" are about. The mass media also influences the very details of those pictures. In addition to describing this media influence on what we think about and how we think about it, Setting the Agenda also discusses the sources of these media agendas, the psychological explanation for their impact on the public agenda, and the subsequent consequences for attitudes, opinions and behaviour.


Globalization, Development and the Mass Media

Globalization, Development and the Mass Media
Author: Colin Sparks
Publisher: SAGE
Total Pages: 457
Release: 2007-11-20
Genre: Language Arts & Disciplines
ISBN: 1446228894

Download Globalization, Development and the Mass Media Book in PDF, ePub and Kindle

Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It examines two main currents of thought. Firstly, the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread ′modernity′ by way of using the media through to alternative perspectives based on encouraging participation in development communication. Secondly, the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization.


The SAGE International Encyclopedia of Mass Media and Society

The SAGE International Encyclopedia of Mass Media and Society
Author: Debra L. Merskin
Publisher: SAGE Publications
Total Pages: 2169
Release: 2019-11-12
Genre: Business & Economics
ISBN: 1483375528

Download The SAGE International Encyclopedia of Mass Media and Society Book in PDF, ePub and Kindle

The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.


The Reality of the Mass Media

The Reality of the Mass Media
Author: Niklas Luhmann
Publisher: Cultural Memory in the Present
Total Pages: 154
Release: 2000
Genre: Language Arts & Disciplines
ISBN: 9780804740777

Download The Reality of the Mass Media Book in PDF, ePub and Kindle

"Luhmann argues that the system of mass media is a set of recursive, self-referential programs of communication, whose functions are not determined by the external values of truthfulness, objectivity, or knowledge, nor by specific social interests or political directives.


The Internet and the Mass Media

The Internet and the Mass Media
Author: Lucy Küng
Publisher: SAGE
Total Pages: 202
Release: 2008-05-14
Genre: Language Arts & Disciplines
ISBN: 1446245667

Download The Internet and the Mass Media Book in PDF, ePub and Kindle

"This book analyses issues of the internet and mass media in a rapidly changing environment. It covers a wide range of fundamentals which will be in effect for a longer time, and reflects the benefits of international and interdisciplinary collaboration." - Heinz-Werner Nienstedt, President, European Media Management Education Association "This excellent book will be of great use to researchers, teachers and students interested in the relationship between the Internet and the mass media and it offers an invaluable contribution to the literature. The overall picture that emerges from this book is one that is very balanced, stressing both the radical potential of the internet and the ways in which the various media sectors have experienced the impact differently." - Colin Sparks, University of Westminster What impact has the Internet really had on the media industries? What new regulatory policies and business models are driven by the Internet? And what are the effects of the Internet on how we produce, access and consume music, film, television and other media content? After an initial flurry of analysis and prediction of the future of the dot com boom, this is the first book to review the developments of the first Internet era and investigate its actual outcomes. Bringing together sophisticated analyses from leading scholars in the field, The Internet and the Mass Media explores the far-reaching implications of the Internet from economic, regulatory, strategic and organizational perspectives. This cross-disciplinary, international view is essential for a rich, nuanced understanding of the many technological, economic, and social changes the Internet has brought to the way we live and work.


Manufacturing Consent

Manufacturing Consent
Author: Edward S. Herman
Publisher: Pantheon
Total Pages: 482
Release: 2011-07-06
Genre: Social Science
ISBN: 0307801624

Download Manufacturing Consent Book in PDF, ePub and Kindle

A "compelling indictment of the news media's role in covering up errors and deceptions" (The New York Times Book Review) due to the underlying economics of publishing—from famed scholars Edward S. Herman and Noam Chomsky. With a new introduction. In this pathbreaking work, Edward S. Herman and Noam Chomsky show that, contrary to the usual image of the news media as cantankerous, obstinate, and ubiquitous in their search for truth and defense of justice, in their actual practice they defend the economic, social, and political agendas of the privileged groups that dominate domestic society, the state, and the global order. Based on a series of case studies—including the media’s dichotomous treatment of “worthy” versus “unworthy” victims, “legitimizing” and “meaningless” Third World elections, and devastating critiques of media coverage of the U.S. wars against Indochina—Herman and Chomsky draw on decades of criticism and research to propose a Propaganda Model to explain the media’s behavior and performance. Their new introduction updates the Propaganda Model and the earlier case studies, and it discusses several other applications. These include the manner in which the media covered the passage of the North American Free Trade Agreement and subsequent Mexican financial meltdown of 1994-1995, the media’s handling of the protests against the World Trade Organization, World Bank, and International Monetary Fund in 1999 and 2000, and the media’s treatment of the chemical industry and its regulation. What emerges from this work is a powerful assessment of how propagandistic the U.S. mass media are, how they systematically fail to live up to their self-image as providers of the kind of information that people need to make sense of the world, and how we can understand their function in a radically new way.


Mass Media in Society

Mass Media in Society
Author:
Publisher:
Total Pages: 33
Release: 1970
Genre:
ISBN:

Download Mass Media in Society Book in PDF, ePub and Kindle


Who Owns the Media?

Who Owns the Media?
Author: Benjamin M. Compaine
Publisher: White Plains, NY : Knowledge Industry Publications
Total Pages: 558
Release: 1982
Genre: Business & Economics
ISBN:

Download Who Owns the Media? Book in PDF, ePub and Kindle


Communism, Capitalism and the Mass Media

Communism, Capitalism and the Mass Media
Author: Colin Sparks
Publisher: SAGE
Total Pages: 244
Release: 1997-12-08
Genre: Language Arts & Disciplines
ISBN: 9781446224830

Download Communism, Capitalism and the Mass Media Book in PDF, ePub and Kindle

Colin Sparks provides a challenging reassessment of the impact of the collapse of communism on the media systems of Eastern Europe. He analyzes both the changes themselves and their implications for the ways in which we think about the mass media, while also demonstrating that most of the orthodox accounts of the end of communism are seriously flawed. There are much greater continuities between the old system and the new than are captured by the theories that argue that there has been a radical and fundamental change. Instead of marking the end of critical inquiry or the end of history, as some have suggested, Sparks argues that the collapse of the communist systems demonstrates how very limited and frequently incorrect the main ways of discussing the mass media are. He concludes with a provocative discussion of the ways in which we need to modify our thinking in the light of these developments.


Social Media and Society

Social Media and Society
Author: Regina Luttrell
Publisher: Rowman & Littlefield
Total Pages: 281
Release: 2024-07-01
Genre: Social Science
ISBN: 1538186004

Download Social Media and Society Book in PDF, ePub and Kindle

Exploring social media's integration with modern society, this text empowers students as social media consumers and creators. The thoroughly updated second edition includes a new chapter on AI technologies. Features include full color visuals; glossary; chapter questions and activities; and theory, ethics, and diversity and inclusion boxes.