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The Influencing Machine: Brooke Gladstone on the Media

The Influencing Machine: Brooke Gladstone on the Media
Author: Brooke Gladstone
Publisher: W. W. Norton & Company
Total Pages: 192
Release: 2011-05-23
Genre: Social Science
ISBN: 0393083543

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"Mind-opening, thought-provoking and incredibly timely… An absolutely spectacular read."—Cory Doctorow, BoingBoing A million listeners trust NPR's Brooke Gladstone to guide them through the complexities of the modern media. Bursting onto the page in vivid comics by acclaimed artist Josh Neufeld, this brilliant radio personality guides us through two millennia of media history, debunking the notion that "The Media" is an external force beyond our control and equipping us to be savvy consumers and shapers of the news. Owing to the graphic format, this book is readable only on larger screens and devices.


The Influencing Machine

The Influencing Machine
Author: Mike Jay
Publisher: Influencing Machine
Total Pages: 0
Release: 2012-03
Genre: Mental illness
ISBN: 9781907222139

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London in the 1790s, Europe is in turmoil and war with France is looming. James Matthews, an Welsh tea merchant and anti war advocate who holds covert meeting with both the English and the French leaders. But Matthews believes that his mind is being controlled by revolutionary terrorists and a secret machine called the Air Loom. He is promptly declared mad and send to Bedlam. Here his delusions are celebrated as the most complex and bizarre ever recorded and strangely many of the incredible events he claims to have been involved in are entirely true.


A.D.

A.D.
Author: Josh Neufeld
Publisher: Pantheon
Total Pages: 210
Release: 2009
Genre: Comics & Graphic Novels
ISBN: 0307378144

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Presents the stories of seven survivors of Hurricane Katrina who tried to evacuate, protect their possessions, and save loved ones before, during, and after the flood.


The Hype Machine

The Hype Machine
Author: Sinan Aral
Publisher: Currency
Total Pages: 417
Release: 2020-09-15
Genre: Business & Economics
ISBN: 0525574522

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A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical insights into the social media trends of the 2020 election and beyond “The book might be described as prophetic. . . . At least two of Aral’s three predictions have come to fruition.”—New York NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED • LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Social media connected the world—and gave rise to fake news and increasing polarization. It is paramount, MIT professor Sinan Aral says, that we recognize the outsize effect social media has on us—on our politics, our economy, and even our personal health—in order to steer today’s social technology toward its great promise while avoiding the ways it can pull us apart. Drawing on decades of his own research and business experience, Aral goes under the hood of the most powerful social networks to tackle the critical question of just how much social media actually shapes our choices, for better or worse. He shows how the tech behind social media offers the same set of behavior influencing levers to everyone who hopes to change the way we think and act—from Russian hackers to brand marketers—which is why its consequences affect everything from elections to business, dating to health. Along the way, he covers a wide array of topics, including how network effects fuel Twitter’s and Facebook’s massive growth, the neuroscience of how social media affects our brains, the real consequences of fake news, the power of social ratings, and the impact of social media on our kids. In mapping out strategies for being more thoughtful consumers of social media, The Hype Machine offers the definitive guide to understanding and harnessing for good the technology that has redefined our world overnight.


How to Win Friends and Influence People

How to Win Friends and Influence People
Author: Dale Carnegie
Publisher: Sristhi Publishers & Distributors
Total Pages: 272
Release: 2020-10-12
Genre: Self-Help
ISBN: 8194790891

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Do you feel stuck in life, not knowing how to make it more successful? Do you wish to become more popular? Are you craving to earn more? Do you wish to expand your horizon, earn new clients and win people over with your ideas? How to Win Friends and Influence People is a well-researched and comprehensive guide that will help you through these everyday problems and make success look easier. You can learn to expand your social circle, polish your skill set, find ways to put forward your thoughts more clearly, and build mental strength to counter all hurdles that you may come across on the path to success. Having helped millions of readers from the world over achieve their goals, the clearly listed techniques and principles will be the answers to all your questions.


Platforms and Cultural Production

Platforms and Cultural Production
Author: Thomas Poell
Publisher: John Wiley & Sons
Total Pages: 260
Release: 2021-10-14
Genre: Social Science
ISBN: 1509540520

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The widespread uptake of digital platforms – from YouTube and Instagram to Twitch and TikTok – is reconfiguring cultural production in profound, complex, and highly uneven ways. Longstanding media industries are experiencing tremendous upheaval, while new industrial formations – live-streaming, social media influencing, and podcasting, among others – are evolving at breakneck speed. Poell, Nieborg, and Duffy explore both the processes and the implications of platformization across the cultural industries, identifying key changes in markets, infrastructures, and governance at play in this ongoing transformation, as well as pivotal shifts in the practices of labor, creativity, and democracy. The authors foreground three particular industries – news, gaming, and social media creation – and also draw upon examples from music, advertising, and more. Diverse in its geographic scope, Platforms and Cultural Production builds on the latest research and accounts from across North America, Western Europe, Southeast Asia, and China to reveal crucial differences and surprising parallels in the trajectories of platformization across the globe. Offering a novel conceptual framework grounded in illuminating case studies, this book is essential for students, scholars, policymakers, and practitioners seeking to understand how the institutions and practices of cultural production are transforming – and what the stakes are for understanding platform power.


Influencing Human Behavior

Influencing Human Behavior
Author: Harry Allen Overstreet
Publisher:
Total Pages: 318
Release: 1925
Genre: Psychology, Applied
ISBN:

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The Alignment Problem: Machine Learning and Human Values

The Alignment Problem: Machine Learning and Human Values
Author: Brian Christian
Publisher: W. W. Norton & Company
Total Pages: 459
Release: 2020-10-06
Genre: Science
ISBN: 039363583X

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A jaw-dropping exploration of everything that goes wrong when we build AI systems and the movement to fix them. Today’s “machine-learning” systems, trained by data, are so effective that we’ve invited them to see and hear for us—and to make decisions on our behalf. But alarm bells are ringing. Recent years have seen an eruption of concern as the field of machine learning advances. When the systems we attempt to teach will not, in the end, do what we want or what we expect, ethical and potentially existential risks emerge. Researchers call this the alignment problem. Systems cull résumés until, years later, we discover that they have inherent gender biases. Algorithms decide bail and parole—and appear to assess Black and White defendants differently. We can no longer assume that our mortgage application, or even our medical tests, will be seen by human eyes. And as autonomous vehicles share our streets, we are increasingly putting our lives in their hands. The mathematical and computational models driving these changes range in complexity from something that can fit on a spreadsheet to a complex system that might credibly be called “artificial intelligence.” They are steadily replacing both human judgment and explicitly programmed software. In best-selling author Brian Christian’s riveting account, we meet the alignment problem’s “first-responders,” and learn their ambitious plan to solve it before our hands are completely off the wheel. In a masterful blend of history and on-the ground reporting, Christian traces the explosive growth in the field of machine learning and surveys its current, sprawling frontier. Readers encounter a discipline finding its legs amid exhilarating and sometimes terrifying progress. Whether they—and we—succeed or fail in solving the alignment problem will be a defining human story. The Alignment Problem offers an unflinching reckoning with humanity’s biases and blind spots, our own unstated assumptions and often contradictory goals. A dazzlingly interdisciplinary work, it takes a hard look not only at our technology but at our culture—and finds a story by turns harrowing and hopeful.


The Trouble with Reality

The Trouble with Reality
Author: Brooke Gladstone
Publisher: Workman Publishing
Total Pages: 97
Release: 2017-05-16
Genre: Philosophy
ISBN: 152350238X

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Every week on the public radio show On the Media, the award-winning journalist Brooke Gladstone analyzes the media and how it shapes our perceptions of the world. Now, from her front-row perch on the day’s events, Gladstone brings her genius for making insightful, unexpected connections to help us understand what she calls—and what so many of us can acknowledge having—“trouble with reality.” Reality, as she shows us, was never what we thought it was—there is always a bubble, people are always subjective and prey to stereotypes. And that makes reality actually more vulnerable than we ever thought. Enter Donald J. Trump and his team of advisors. For them, as she writes, lying is the point. The more blatant the lie, the easier it is to hijack reality and assert power over the truth. Drawing on writers as diverse as Hannah Arendt, Walter Lippmann, Philip K. Dick, and Jonathan Swift, she dissects this strategy, straight out of the authoritarian playbook, and shows how the Trump team mastered it, down to the five types of tweets that Trump uses to distort our notions of what’s real and what’s not. And she offers hope. There is meaningful action, a time-tested treatment for moral panic. And there is also the inevitable reckoning. History tells us we can count on it. Brief and bracing, The Trouble with Reality shows exactly why so many of us didn’t see it coming, and how we can recover both our belief in reality—and our sanity.