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The First Presidential Communications Agency

The First Presidential Communications Agency
Author: Mordecai Lee
Publisher: State University of New York Press
Total Pages: 304
Release: 2006-01-01
Genre: Political Science
ISBN: 0791483754

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This book explores a forgotten chapter in modern U.S. history: the false dawn of the communications age in American politics. The Office of Government Reports (OGR) was created in 1939 by President Franklin D. Roosevelt, but after World War II Congress refused President Truman's request to continue funding it. OGR proved to be ahead of its time, a predecessor to the now-permanent White House Office of Communications. Mordecai Lee shows how OGR was only one round in the long battle between the executive and legislative branches to be the alpha branch of government. He illustrates how OGR was in the most important sense an effort to institutionalize public reporting. Given the diminished trust in government in the twenty-first century, the study of OGR could act as a model for reviving public reporting as one way to reinvigorate democracy.


Congress Vs. the Bureaucracy

Congress Vs. the Bureaucracy
Author: Mordecai Lee
Publisher: University of Oklahoma Press
Total Pages: 336
Release: 2012-09-13
Genre: Political Science
ISBN: 0806184477

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Government bureaucracy is something Americans have long loved to hate. Yet despite this general antipathy, some federal agencies have been wildly successful in cultivating the people’s favor. Take, for instance, the U.S. Forest Service and its still-popular Smokey Bear campaign. The agency early on gained a foothold in the public’s esteem when President Theodore Roosevelt championed its conservation policies and Forest Service press releases led to favorable coverage and further goodwill. Congress has rarely approved of such bureaucratic independence. In Congress vs. the Bureaucracy, political scientist Mordecai Lee—who has served as a legislative assistant on Capitol Hill and as a state senator—explores a century of congressional efforts to prevent government agencies from gaining support for their initiatives by communicating directly with the public. Through detailed case studies, Lee shows how federal agencies have used increasingly sophisticated publicity techniques to muster support for their activities—while Congress has passed laws to counter those PR efforts. The author first traces congressional resistance to Roosevelt’s campaigns to rally popular support for the Panama Canal project, then discusses the Forest Service, the War Department, the Census Bureau, and the Department of Agriculture. Lee’s analysis of more recent legislative bans on agency publicity in the George W. Bush administration reveals that political battles over PR persist to this day. Ultimately, despite Congress’s attempts to muzzle agency public relations, the bureaucracy usually wins. Opponents of agency PR have traditionally condemned it as propaganda, a sign of a mushrooming, self-serving bureaucracy, and a waste of taxpayer dollars. For government agencies, though, communication with the public is crucial to implementing their missions and surviving. In Congress vs. the Bureaucracy, Lee argues these conflicts are in fact healthy for America. They reflect a struggle for autonomy that shows our government’s system of checks and balances to be alive and working well.


A Presidential Civil Service

A Presidential Civil Service
Author: Mordecai Lee
Publisher: University of Alabama Press
Total Pages: 239
Release: 2016-05-30
Genre: History
ISBN: 0817318992

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A masterful account of the founding of President Franklin D. Roosevelt’s Liaison Office for Personnel Management (LOPM), and his use of LOPM to demonstrate the efficacy of a management-oriented federal civil service over a purely merit-based Civil Service Commission A Presidential Civil Service offers a comprehensive and definitive study of President Franklin Delano Roosevelt’s Liaison Office for Personnel Management (LOPM). Established in 1939 following the release of Roosevelt’s Brownlow Committee report, LOPM became a key milestone in the evolution of the contemporary executive-focused civil service. The Progressive Movement of the nineteenth and early twentieth centuries comprised groups across the political spectrum with quite different. All, however, agreed on the need for a politically autonomous and independent federal Civil Service Commission (CSC) to eliminate patronage and political favoritism. In A Presidential Civil Service, public administration scholar Mordecai Lee explores two models open to later reformers: continuing a merit-based system isolated from politics or a management-based system subordinated to the executive and grounded in the growing field of managerial science. Roosevelt’s 1937 Brownlow Committee, formally known as the President’s Committee on Administrative Management, has been widely studied including its recommendation to disband the CSC and replace it with a presidential personnel director. What has never been documented in detail was Roosevelt’s effort to implement that recommendation over the objections of Congress by establishing the LOPM as a nonstatutory agency. The role and existence of LOPM from 1939 to 1945 has been largely dismissed in the history of public administration. Lee’s meticulously researched A Presidential Civil Service, however, persuasively shows that LOPM played a critical role in overseeing personnel policy. It was involved in every major HR initiative before and during World War II. Though small, the agency’s deft leadership almost always succeeded at impelling the CSC to follow its lead. Roosevelt’s actions were in fact an artful and creative victory, a move finally vindicated when, in 1978, Congress abolished the CSC and replaced it with an Office of Personnel Management headed by a presidential appointee. A Presidential Civil Service offers a fascinating account and vital reassessment of the enduring legacy of Roosevelt’s LOPM.


Managing the President's Message

Managing the President's Message
Author: Martha Joynt Kumar
Publisher: JHU Press
Total Pages: 381
Release: 2010-04-15
Genre: Political Science
ISBN: 0801899524

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Winner, 2008 Richard E. Neustadt Award, Presidency Research Group organized section of the American Political Science Association Political scientists are rarely able to study presidents from inside the White House while presidents are governing, campaigning, and delivering thousands of speeches. It’s even rarer to find one who manages to get officials such as political adviser Karl Rove or presidential counselor Dan Bartlett to discuss their strategies while those strategies are under construction. But that is exactly what Martha Joynt Kumar pulls off in her fascinating new book, which draws on her first-hand reporting, interviewing, and original scholarship to produce analyses of the media and communications operations of the past four administrations, including chapters on George W. Bush and Bill Clinton. Kumar describes how today’s White House communications and media operations can be at once in flux and remarkably stable over time. She describes how the presidential Press Office that was once manned by a single presidential advisor evolved into a multilayered communications machine that employs hundreds of people, what modern presidents seek to accomplish through their operations, and how presidents measure what they get for their considerable efforts. Laced throughout with in-depth statistics, historical insights, and you-are-there interviews with key White House staffers and journalists, this indispensable and comprehensive dissection of presidential communications operations will be key reading for scholars of the White House researching the presidency, political communications, journalism, and any other discipline where how and when one speaks is at least as important as what one says.


Promoting the War Effort

Promoting the War Effort
Author: Mordecai Lee
Publisher: LSU Press
Total Pages: 300
Release: 2012-09-17
Genre: History
ISBN: 0807145319

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Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media -- including the nascent technology of television -- to rally civilian support, Horton's work ranged from educational documentary shorts like Pots to Planes, which depicted the transformation of aluminum household items into aircraft, to posters employing scare tactics, such as a German soldier with large eyes staring forward with the tagline "He's Watching You." Iconic and calculated, Horton's campaigns raise important questions about the role of public relations in government agencies. When are promotional campaigns acceptable? Does war necessitate persuasive communication? What separates information from propaganda? Promoting the War Effort traces the career of Horton -- the first book-length study to do so -- and delves into the controversies surrounding federal public relations. A former reporter, Horton headed the public relations department for the U.S. Maritime Commission from 1938 to 1940. Then -- until Pearl Harbor in December 1941 -- he directed the Division of Information (DOI) in the Executive Office of the President, where he played key roles in promoting the New Deal, President Franklin D. Roosevelt's unprecedented third-term reelection campaign, and the prewar arms-production effort. After Pearl Harbor, Horton's DOI encouraged support for the war, primarily focusing on raising civilian and workforce morale. But the DOI under Horton assumed a different wartime tone than its World War I predecessor, the Committee on Public Information. Rather than whipping up prowar hysteria, Horton focused on developing campaigns for more practical purposes, such as conservation and production. In mid-1942, Roosevelt merged the Division and several other agencies into the Office of War Information. Horton stayed in government, working as the PR director for several agencies. He retired in mid-1946, during the postwar demobilization. Promoting the War Effort recovers this influential figure in American politics and contributes to the ongoing public debate about government public relations during a time when questions about how facts are disseminated -- and spun -- are of greater relevance than ever before.


Get Things Moving!

Get Things Moving!
Author: Mordecai Lee
Publisher: State University of New York Press
Total Pages: 398
Release: 2018-10-04
Genre: Political Science
ISBN: 1438471386

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Recounts the forgotten but important work of Wayne Coy, the Office for Emergency Management's Liaison Officer, during the early years of World War II. Shortly after Hitler’s armies invaded Western Europe in May of 1940, President Franklin Roosevelt activated a new agency within the Executive Office of the President called the Office for Emergency Management (OEM). The OEM went on to house many prewar and wartime agencies created to manage the country’s arms production buildup and economic mobilization. After World War II a consensus by historians quickly gelled that OEM was unimportant, viewing it as a mere administrative holding company and legalistic convenience for the emergency agencies. Similarly they have dismissed the importance of the Liaison Officer for Emergency Management (LOEM), viewing the position as merely a liaison channel between OEM agencies and the White House. Mordecai Lee presents a revisionist history of OEM, focusing mostly on the record of the longest serving LOEM, Wayne Coy. Drawing upon largely unexamined archival sources, including the Roosevelt and Truman Presidential Libraries and the National Archives, Lee gives a precise account of what Coy actually did and, contrary to the conventional wisdom, concludes he was an important senior leader in the Roosevelt White House, engaging in management, policy, and politics. Mordecai Lee is Professor of Governmental Affairs at the University of Wisconsin–Milwaukee and the author of many books, including The First Presidential Communications Agency: FDR’s Office of Government Reports and The Philosopher-Lobbyist: John Dewey and the People’s Lobby, 1928–1940, both also published by SUNY Press.


Presidential Communication

Presidential Communication
Author: Robert E. Denton Jr.
Publisher: Praeger
Total Pages: 0
Release: 1986-08-13
Genre: Language Arts & Disciplines
ISBN: 027592176X

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Presidential Communication is the first book to combine a study of the American Presidency with communication theory. The book brings readers a new way of looking at the Chief Executive Office. First Presidential Communication builds a case for the "rhetorical presidency"--what it means and how it works--and why an approach based on an analysis of presidential rhetoric and persuasion works better than others to uncover the essential nature of the office. The authors also examine the presidency from the major areas of concentration traditionally found in communication scholarship.


Presidents in Culture

Presidents in Culture
Author: David Ryfe
Publisher: Peter Lang
Total Pages: 268
Release: 2005
Genre: Biography & Autobiography
ISBN: 9780820474564

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Whether writing from the perspective of rhetoric or political science, scholars of presidential communication often assume that the ultimate meaning of presidential rhetoric lies in whether it achieves policy success. In this book, David Michael Ryfe argues that although presidential rhetoric has many meanings, one of the most important is how it rhetorically constructs the practice of presidential communication itself. Drawing upon an examination of presidential rhetoric in the twentieth century - from Theodore Roosevelt to Franklin D. Roosevelt, from Ronald Reagan to Bill Clinton - Ryfe surveys the shifting meaning of presidential communication. In doing so, he reveals that the so-called public or rhetorical presidency is not one fixed entity, but rather a continuously negotiated discursive construct.


The Ubiquitous Presidency

The Ubiquitous Presidency
Author: Joshua M. Scacco
Publisher: Oxford University Press, USA
Total Pages: 249
Release: 2021
Genre: Political Science
ISBN: 0197520634

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"American democracy is in a period of striking tumult. The clash of a rapidly changing socio-technological environment and the traditional presidency has led to an upheaval in the scope and standards of executive leadership. Research on the presidency, although abundant, has been slow to adjust to changing realities associated with digital technologies, diverse audiences, and new political practices. Meanwhile, journalists and the public continue to encounter and shape emerging presidential efforts in deeply consequential ways. This book offers a comprehensive framework for understanding contemporary presidential communication: the ubiquitous presidency. Presidents harness new opportunities in the media environment to create a nearly constant and highly visible presence in political and nonpolitical arenas. They do this by trying to achieve longstanding presidential goals, namely visibility, adaptation, and control. However, in an environment where accessibility, personalization, and pluralism are omnipresent considerations, the strategies presidents use to achieve their goals are very different from what we once knew. Using this novel framework, the book undertakes one of the most expansive analyses of presidential communication to date. A wide variety of approaches-ranging from surveys and survey-experiments, to large-scale automated content and network analyses, to qualitative textual analysis-uncover new aspects of the intricate relationship between the president, news media, and the public. Focusing on the presidency since Ronald Reagan, and devoting particular attention to the cases of Barack Obama and Donald Trump, the book uncovers remarkable shifts in communication that test the institution of the presidency and, consequently, democratic governance itself"--


FDR's Budgeteer and Manager-in-Chief

FDR's Budgeteer and Manager-in-Chief
Author: Mordecai Lee
Publisher: State University of New York Press
Total Pages: 541
Release: 2021-10-01
Genre: Political Science
ISBN: 1438485352

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In this book, Mordecai Lee provides a long-overdue examination of a key member of FDR's administration. Harold D. Smith was FDR's budget director from 1939 through to Roosevelt's death in 1945. In that capacity, he was also the de facto manager-in-chief of the federal government. During his tenure, he reformed and expanded the Bureau of the Budget (now Office of Management and Budget) into an elite cadre of apolitical experts dedicated to serving the institutionalized presidency. He pursued management reforms, reorganization, policymaking, economic planning, public relations, and a pinch of politics. In addition, Smith was a leader in professionalizing the emerging field of public administration, cofounding the American Society for Public Administration in 1939 and serving as its second president. A major figure in his time, he appeared on the cover of Time magazine in 1943, and FDR considered him irreplaceable. In response to Smith's offer to resign in 1944, Roosevelt lightheartedly replied, "I would no more accept your resignation than fly by jumping off a roof. You are essentially persona grata and doing a grand job. If you talk any more about resigning, I will act. A Marine Guard from Quantico will be stationed at your side during every minute of every twenty-four hours."