The Facts About Referrals PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Facts About Referrals PDF full book. Access full book title The Facts About Referrals.
Author | : Stephen V. Burks |
Publisher | : |
Total Pages | : 0 |
Release | : 2017 |
Genre | : |
ISBN | : |
Download The Facts About Referrals Book in PDF, ePub and Kindle
Using unique personnel data from nine large firms in three industries, we document five consistent facts about hiring through employee referral networks. First, referred applicants have similar skill characteristics to non-referred applicants, both observable-to-the-firm (e.g., schooling) and unobservable-to-the-firm (e.g., cognitive and non-cognitive ability), but are more likely to be hired, more likely to accept job offers, and have higher pre-job assessment scores. Second, referred workers have similar skill characteristics to non-referred workers. Third, referred workers are less likely to quit and are more productive, but only on rare high-impact performance metrics; on most standard non-rare performance metrics, referred and non-referred workers perform similarly. Fourth, referred workers have slightly higher wages, but yield substantially higher profits per worker. Fifth, workers who make referrals have higher productivity than others, are less likely to quit after making a referral, and refer those like themselves on particular productivity metrics. Differences between referred and non-referred workers tend to be larger at low-tenure levels; for young, Black, and Hispanic workers; and in strong labor markets. No leading class of theories can alone account for all or most of these results, leading us to suggest several theoretical extensions.
Author | : John Jantsch |
Publisher | : Penguin |
Total Pages | : 258 |
Release | : 2012-09-25 |
Genre | : Business & Economics |
ISBN | : 1591844428 |
Download The Referral Engine Book in PDF, ePub and Kindle
The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you. The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends-it's an instinct wired deep in the brain. And smart businesses can tap into that hardwired desire. Marketing expert John Jantsch offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers. Keep those customers happy, and they will refer your business to even more customers. Some of Jantsch's strategies include: -Talk with your customers, not at them. Thanks to social networking sites, companies of any size have the opportunity to engage with their customers on their home turf as never before-but the key is listening. -The sales team is the most important part of your marketing team. Salespeople are the company's main link to customers, who are the main source of referrals. Getting them on board with your referral strategy is critical. -Educate your customers. Referrals are only helpful if they're given to the right people. Educate your customers about whom they should be talking to. The secret to generating referrals lies in understanding the "Customer Referral Cycle"-the way customers refer others to your company who, in turn, generate even more referrals. Businesses can ensure a healthy referral cycle by moving customers and prospects along the path of Know, Like, Trust, Try, Buy, Repeat, and Refer. If everyone in an organization keeps this sequence in mind, Jantsch argues, your business will generate referrals like a well-oiled machine. This practical, smart, and original guide is essential reading for any company looking to grow without a fat marketing budget.
Author | : Dan S. Kennedy |
Publisher | : Entrepreneur Press |
Total Pages | : 180 |
Release | : 2016-02-22 |
Genre | : Business & Economics |
ISBN | : 1613083343 |
Download No B.S. Guide to Maximum Referrals and Customer Retention Book in PDF, ePub and Kindle
FACT: NOTHING IS COSTLIER OR MORE DIFFICULT THAN GETTING A NEW CUSTOMER. Business owners agree. The referred customer is far superior to the one brought in by cold advertising. Yet most business owners will invest more money to find new customers than getting referrals from current, happy customers. Millionaire maker Dan S. Kennedy and customer retention expert Shaun Buck dare you to stop chasing new customers and keep an iron cage around the ones you already have. Kennedy and Buck present a systematic approach to help you keep, cultivate, and multiply customers so that your entire business grows more valuable and sustainable, and you replace income uncertainty with reliable income through retention and referrals. Learn how to: Apply the #1 best retention strategy (hint: it’s exclusive) Catch customers before they leave you Grow each customer’s value (and have more power in the marketplace) Implement the three-step customer retention formula Use other people’s events to get more referrals Create your own Customer Multiplier System Calculate the math and cost behind customer retention Discover the referral-getting, sales-increasing, battle-tested tactics designed to help you build a thriving business for the long-term.
Author | : Robert Krumroy |
Publisher | : Identity Branding Inc |
Total Pages | : 78 |
Release | : 2011-02 |
Genre | : Business & Economics |
ISBN | : 0967866189 |
Download Referrals Made Easy Book in PDF, ePub and Kindle
Author | : United States. Congress. House. Committee on Ways and Means. Subcommittee on Health |
Publisher | : |
Total Pages | : 160 |
Release | : 2000 |
Genre | : Conflict of interests |
ISBN | : |
Download Medicare Self-referral Laws Book in PDF, ePub and Kindle
Author | : Information Center of Hampton Roads |
Publisher | : |
Total Pages | : 240 |
Release | : 1977 |
Genre | : Information services |
ISBN | : |
Download Information and Referral Book in PDF, ePub and Kindle
Author | : United States. President (1993-2001 : Clinton) |
Publisher | : |
Total Pages | : 66 |
Release | : 1998 |
Genre | : Cuba |
ISBN | : |
Download Preliminary Memorandum of the President of the United States Concerning Referral of the Office of the Independent Counsel and Initial Response of the President of the United States to Referral of the Office of the Independent Counsel Book in PDF, ePub and Kindle
Author | : InterStudy (Center) |
Publisher | : |
Total Pages | : 64 |
Release | : 1973 |
Genre | : Older people |
ISBN | : |
Download Information and Referral Services: Reaching out Book in PDF, ePub and Kindle
Author | : InterStudy (Center) |
Publisher | : |
Total Pages | : 56 |
Release | : 1972 |
Genre | : Older people |
ISBN | : |
Download Information and Referral Services: A functional analysis Book in PDF, ePub and Kindle
Author | : James M. Mensch |
Publisher | : SLACK Incorporated |
Total Pages | : 344 |
Release | : 2008 |
Genre | : Medical |
ISBN | : 9781556427336 |
Download The Athletic Trainer's Guide to Psychosocial Intervention and Referral Book in PDF, ePub and Kindle
"The Athletic Trainer's Guide to Psychosocial Intervention and Referral provides appropriate intervention strategies and referral techniques specific to the role of an athletic trainer to initiate recovery for any patient/client experiencing a variety of psychosocial problems such as: eating disorders, anxiety issues, substance abuse, response to injury, catastrophic injuries, ergogenic aids, peer pressure, and depression."--Jacket.