The European International Business Travel Market
Author | : European Travel Monitor |
Publisher | : |
Total Pages | : 0 |
Release | : 1995 |
Genre | : |
ISBN | : |
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Author | : European Travel Monitor |
Publisher | : |
Total Pages | : 0 |
Release | : 1995 |
Genre | : |
ISBN | : |
Author | : Ben Derudder |
Publisher | : Transport and Mobility |
Total Pages | : 268 |
Release | : 2016-11-10 |
Genre | : Aeronautics, Commercial |
ISBN | : 9781138260450 |
Business travel has become indispensable to the global economy, not only due to its necessity in the maintaining of corporate networks, but also because of the associated economies that cater to the daily requirements of the business traveller. Underlying these developments are concerns over the environmental impact of increasing air travel, which are likely to generate new challenges for the future of business travel. From a team of international experts comes this analysis of the role, nature and effects of modern business travel. Issues addressed include the relationships between airlines and business travellers, the role of mobility in business, and the opportunities and challenges created by mobile workforces. The study combines theoretical advances with comprehensive analysis, and will provoke debate across the social sciences on the nature, organization and space of work in the twenty-first century.
Author | : Irene Vlitos Rowe |
Publisher | : |
Total Pages | : 236 |
Release | : 1994 |
Genre | : Alle lande |
ISBN | : |
Author | : European Travel Commission |
Publisher | : |
Total Pages | : 104 |
Release | : 1972 |
Genre | : Europe |
ISBN | : |
Author | : John Swarbrooke |
Publisher | : Routledge |
Total Pages | : 362 |
Release | : 2001 |
Genre | : Business & Economics |
ISBN | : 0750643927 |
-- The first text to offer a comprehensive overview of the growing but neglected area of business tourism-- An international perspective of business tourism from both a theoretical and practical perspective-- A wide range of up-to-date case studies and exercises - helping students to broaden and deepen their understanding of business tourismWith the use of case studies from around the world, this text explores a broad range of issues, including: -- The impact of Virtual Reality and video-conferencing on business tourism-- The ethical dimension of business tourism-- The environmental impact of business tourism-- Frequent flyer programs and other brand loyalty schemes-- Welcoming business tourists with special needs-- Business tourism and sex tourism-- The rise of budget hotels and airlines-- The growth of business tourism in Eastern Europe and Asia. Copyright © Libri GmbH. All rights reserved.
Author | : International Travel Market Research Council |
Publisher | : |
Total Pages | : 122 |
Release | : 1960 |
Genre | : Tourism |
ISBN | : |
Author | : Travel & Tourism Intelligence (Firme) |
Publisher | : |
Total Pages | : |
Release | : 1998 |
Genre | : |
ISBN | : |
Author | : Annette Rocholl |
Publisher | : diplom.de |
Total Pages | : 130 |
Release | : 2012-11-02 |
Genre | : Business & Economics |
ISBN | : 3842842007 |
Inhaltsangabe:Introduction: During a rail or airplane trip on an early midweek s morning men in suits working on their laptops or reading the latest newspaper are a common scene. This might lead to the assumption that business travellers are important customers to the tourism and travel industry and companies spend large sums on the trips of their employees. Indeed this impression can be proven right. Such 30-40% of all travel in Germany is business driven. In average companies spent 3,9% up to 5% of their yearly indirect cost on business travel. In a globalized market business travel is important and necessary for companies. It is an investment which influences the performance of a company positively if applied correctly. However as for every investment costs are attached which need to be validated upon their necessity and their cost-benefit ratio. Furthermore for business travel aspects like security, work time, employee wellbeing and other factors must be considered to increase the positive outcome for the company. There is a clear requirement for business travel and its management which will be explained in more detail during this thesis. However still many companies are not aware of the cost factor of business travel. Even if certain awareness has been established often still no clear strategy is in place to improve the value for money and avoid yearly cost increases. To create such a strategy it is necessary to have a good understanding of the travel industry, their relevant players and the companies travel structure. Motivation: Business travel management i.e. the professional organisation of business travel has just developed during the last 50 years. Globalisation and development of transportation caused a quick increase during the last years of the business travel industry. In 2008 German companies spend 46.6 billion Euros on business travel. The strategic management of business travel requirements however is still not common in every company. Though scientific, universal literature about business travel management is limited. Only a small number of authors give directions upon how to implement a complete travel management system in a company. In many cases the available theoretical literature has no practical tips for users. On the other hand there are many white papers, studies and articles available which are up to date, give practical tips, however only refer to one aspect of the travel process. This implies that inexperienced [...]
Author | : François Vellas |
Publisher | : Bloomsbury Publishing |
Total Pages | : 330 |
Release | : 2016-01-07 |
Genre | : Business & Economics |
ISBN | : 1349274860 |
Tourism marketing has long been considered as a branch of traditional marketing. However, in recent years, tourism marketing has gone through fundamental changes: the pursuit of global strategies based on strategic alliances, the breakdown of commercial borders and advances in new technology have all facilitated the commercialisation of tourism products. This book sets out to examine the changes shaping the international marketing of tourism and travel. The book begins in defining the role of international marketing in tourism and describes the strategic marketing process, from analysis and strategy formulation to implementation techniques. It provides the marketing theory for the rest of the text. Part two focuses on specific issues that are currently influencing tourism marketing. As such, it explains how technology is affecting the way tourism firms operate, the impact and influence of environmental awareness, human resource strategy and service quality on tourism marketing. Finally, it presents the strategic responses of each of the sub-sectors - hospitality, air transport, tour operation, travel agency and the tourism destination - to the pressures of the changing tourism industry. The International Marketing of Travel and Tourism is aimed at final year undergraduate and postgraduate students of tourism providing a strategic approach to marketing within this growing sector.
Author | : International Union of Official Travel Organisations. European Travel Commission |
Publisher | : |
Total Pages | : 92 |
Release | : 1972 |
Genre | : |
ISBN | : |