The Effects of Mass Communication
Author | : Joseph T. Klapper |
Publisher | : |
Total Pages | : 302 |
Release | : 1960 |
Genre | : |
ISBN | : |
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Author | : Joseph T. Klapper |
Publisher | : |
Total Pages | : 302 |
Release | : 1960 |
Genre | : |
ISBN | : |
Author | : Elizabeth M. Perse |
Publisher | : Routledge |
Total Pages | : 341 |
Release | : 2016-08-05 |
Genre | : Language Arts & Disciplines |
ISBN | : 1136992367 |
Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. The text also explores how the relationship individuals have with media is created, therefore helping them alleviate its harmful effects and enhance the positive ones. The range of media effects addressed herein includes news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. The text examines relevant research done in these areas and discusses it in a thorough and accessible manner. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies. The second edition includes a new chapter on effects of entertainment, as well as text boxes with examples for each chapter, discussion of new technology effects integrated throughout the chapters, expanded pedagogy, and updates to the theory and research in the text. These features enhance the already in-depth analysis Media Effects and Society provides.
Author | : Raymond W. Preiss |
Publisher | : Psychology Press |
Total Pages | : 538 |
Release | : 2007 |
Genre | : Mass media |
ISBN | : 080584998X |
Publisher description
Author | : Kim Walsh-Childers |
Publisher | : Routledge |
Total Pages | : 410 |
Release | : 2016-12-01 |
Genre | : Language Arts & Disciplines |
ISBN | : 1317406907 |
Mass Media and Health: Examining Media Impact on Individuals and the Health Environment covers media health influences from a variety of angles, including the impact on individual and public health, the intentionality of these effects, and the nature of the outcomes. Author Kim Walsh-Childers helps readers understand the influence that mass media has on an individual’s health beliefs and, in turn, their behaviors. She explains how public health policy can be affected, altering the environment in which a community’s members make choices, and discusses the unintentional health effects of mass media, examining them through the strategic lens of news framing and advocacy campaigns. Written for students across a variety of disciplines, Mass Media and Health will serve as primary reading for courses examining the broader view of mass media and health impacts, as well as providing supplemental reading for courses on health communication, public health campaigns, health journalism, and media effects.
Author | : W. James Potter |
Publisher | : SAGE |
Total Pages | : 401 |
Release | : 2012-01-03 |
Genre | : Language Arts & Disciplines |
ISBN | : 1412964695 |
"Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher.
Author | : Robin L. Nabi |
Publisher | : SAGE |
Total Pages | : 657 |
Release | : 2009-09-11 |
Genre | : Language Arts & Disciplines |
ISBN | : 1412959969 |
Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts.
Author | : Leo W. Jeffres |
Publisher | : |
Total Pages | : 534 |
Release | : 1997 |
Genre | : Social Science |
ISBN | : |
This comprehensive text examines the broad issues of media effects; the specific domains where media impact has generated the most study; & it focuses on long-term issues & systems approaches.
Author | : Roger Haney |
Publisher | : Cambridge Scholars Publishing |
Total Pages | : 348 |
Release | : 2024-02-06 |
Genre | : Reference |
ISBN | : 1527575748 |
This textbook covers the basics of media research, through which the reader will learn the advantages of scientific research over other types of knowing, and how to conduct experimental and survey research, including polling procedures. The book also presents the historical development of mass media, the nature of the audiences of each medium, the basics of various learning theories, research on children’s learning from Sesame Street and Mr. Rogers, and discussion of critical thinking techniques. Also included is extensive research on how the media socializes us, encompassing studies on stereotypes presented by the media and how to offset them, eating disorders, and the prosocial effects of the media.
Author | : Lucy Küng |
Publisher | : SAGE |
Total Pages | : 202 |
Release | : 2008-05-14 |
Genre | : Language Arts & Disciplines |
ISBN | : 1446245667 |
"This book analyses issues of the internet and mass media in a rapidly changing environment. It covers a wide range of fundamentals which will be in effect for a longer time, and reflects the benefits of international and interdisciplinary collaboration." - Heinz-Werner Nienstedt, President, European Media Management Education Association "This excellent book will be of great use to researchers, teachers and students interested in the relationship between the Internet and the mass media and it offers an invaluable contribution to the literature. The overall picture that emerges from this book is one that is very balanced, stressing both the radical potential of the internet and the ways in which the various media sectors have experienced the impact differently." - Colin Sparks, University of Westminster What impact has the Internet really had on the media industries? What new regulatory policies and business models are driven by the Internet? And what are the effects of the Internet on how we produce, access and consume music, film, television and other media content? After an initial flurry of analysis and prediction of the future of the dot com boom, this is the first book to review the developments of the first Internet era and investigate its actual outcomes. Bringing together sophisticated analyses from leading scholars in the field, The Internet and the Mass Media explores the far-reaching implications of the Internet from economic, regulatory, strategic and organizational perspectives. This cross-disciplinary, international view is essential for a rich, nuanced understanding of the many technological, economic, and social changes the Internet has brought to the way we live and work.
Author | : Debra L. Merskin |
Publisher | : SAGE Publications |
Total Pages | : 2169 |
Release | : 2019-11-12 |
Genre | : Business & Economics |
ISBN | : 1483375528 |
The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.