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Internet Marketing, Start-to-finish

Internet Marketing, Start-to-finish
Author: Catherine Juon
Publisher: Que Publishing
Total Pages: 320
Release: 2011
Genre: Business & Economics
ISBN: 0789747898

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This book is designed to help companies view Internet marketing strategically, bring together marketing, sales and operations functions that were previously separate and siloed, and systematically capture and apply data to drive dramatic improvements in performance. Drawing on their extensive experience with enterprise clients, Catherine Juon and Dunrie Greiling show how to implement a more iterative, measurable, and repeatable approach to Internet marketing, gain better information about which online strategies are working best, deliver better-qualified leads to sales, build an "online sales engine" to track every customer relationship from the very outset - and, above all, grow profits. Rather than covering individual Internet marketing tools in isolation, they show how to integrate the full strategic toolkit: social media, pay-per-click, Google AdWords, SEO, site usability, Google Analytics, audience analysis, CRM, lead generation, site navigation optimization, and more. Readers learn how to use metrics and data analysis far more effectively to inform adjustments in both long-term strategy and short-term tactics. Along the way, the authors offer new solutions to challenges discussed in no other book - including the challenges of marketing, advertising, and pricing when Google flattens all channels and geographies into a single gigantic marketplace


The Easy Way To Start Internet Marketing

The Easy Way To Start Internet Marketing
Author: Jan Erik Horgen
Publisher:
Total Pages: 30
Release: 2019-11-08
Genre:
ISBN: 9781706725787

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A quick and easy guide for busy entrepreneurs that need the most important information in an easy to digest format with no fluff or filler. The time otherwise wasted wading through hundreds of pages of barely relevant information, you can instead use to actually get started with internet marketing, and move closer to making money online.


The Essential Guide on Internet Marketing: Creating the Best Products Online

The Essential Guide on Internet Marketing: Creating the Best Products Online
Author: Shu Chen Hou
Publisher: KOKOSHUNGSAN®
Total Pages: 50
Release:
Genre: Business & Economics
ISBN:

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Looking to start an online business but don't know where to begin? Look no further than "The Essential Guide on Internet Marketing: Creating the Best Products Online." This comprehensive guide provides all the information you need to launch a successful online business and start generating income from your own digital products. Whether you're an experienced marketer or just starting out, this guide covers everything from the basics of internet marketing to advanced techniques for building traffic, generating leads, and converting sales. You'll learn how to identify profitable niches, create high-quality digital products, and market your business effectively to reach your target audience. With detailed chapters on topics such as web traffic, email marketing, social media, and search engine optimization, this guide is packed with practical tips and strategies for building a successful online business. You'll learn how to optimize your website for search engines, create effective email campaigns, and use social media to build a loyal following of customers and fans. Whether you're looking to create a passive income stream or build a full-time online business, "The Essential Guide on Internet Marketing: Creating the Best Products Online" has everything you need to get started. With its clear, concise writing and practical advice, this guide is the perfect resource for anyone looking to succeed in the world of online business. So why wait? Order your copy today and start building your dream business online!


Built to Sell

Built to Sell
Author: John Warrillow
Publisher: Penguin
Total Pages: 177
Release: 2012-12-24
Genre: Business & Economics
ISBN: 1591845823

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Run your company. Don’t let it run you. Most business owners started their company because they wanted more freedom—to work on their own schedules, make the kind of money they deserve, and eventually retire on the fruits of their labor. Unfortunately, according to John Warrillow, most owners find that stepping out of the picture is extremely difficult because their business relies too heavily on their personal involvement. Without them, their company—no matter how big or profitable—is essentially worthless. But the good news is that entrepreneurs can take specific steps—no matter what stage a business is in—to create a valuable, sellable company. Warrillow shows exactly what it takes to create a solid business that can thrive long into the future.


The Mom Test

The Mom Test
Author: Rob Fitzpatrick
Publisher: Robfitz Ltd
Total Pages: 130
Release: 2013-10-09
Genre: Business & Economics
ISBN: 1492180742

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The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.


Internet Marketing

Internet Marketing
Author: Matt Bailey
Publisher: John Wiley & Sons
Total Pages: 601
Release: 2011-04-05
Genre: Computers
ISBN: 0470633743

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Proven, task-based approach to developing winning internet marketing campaigns If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you. The latest in the very popular Hour a Day series, this book gives you step-by-step instruction and clear action plans for all crucial aspects of successful internet marketing: SEO, website optimization, integration of social media and blogs, and pay-per-click strategies. Above all, it shows you how to use analytics effectively, so you can track and understand your results, then course-correct as you need. Provides step-by-step instruction to help you design, implement, and measure an internet marketing strategy Uses the empowering and winning approach that has made the books in the Hour a Day series top sellers Breaks down intimidating topics into approachable, hour-a-day tasks Covers key topics in step-by-step detail, including SEO, website optimization and usability, analytics, blog integration, social media, and pay-per-click strategies Offers expert guidance from an experienced and well-known internet marketer, Matt Bailey Drive targeted traffic to your site, keep them there, and convert them into happy customers with this refreshingly practical, roll-up-your-sleeves guide!


101 Internet Businesses You Can Start from Home

101 Internet Businesses You Can Start from Home
Author: Susan Sweeney
Publisher: Maximum Press
Total Pages: 354
Release: 2010
Genre: Business & Economics
ISBN: 1931644799

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Describes 101 popular home-based businesses, exploring the planning, set-up, management, and technical requirements of each and offering advice on designing effective Web sites and optimizing Web marketing opportunities.


Starting from Nothing: How to Develop an Internet Marketing Campaign

Starting from Nothing: How to Develop an Internet Marketing Campaign
Author: John Roberts
Publisher: Independently Published
Total Pages: 198
Release: 2019-02-18
Genre: Business & Economics
ISBN: 9781797060606

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Building an online presence and marketing plan can be a difficult task, but it does not have to be. Understanding what Marketing and Branding are is key to the building of your Marketing awareness. Converting this awareness to an online presence is key to your product or services success. We understand how Online Marketing works and want to help you learn the steps you need to take toward brand awareness and a successful Marketing Campaign. Our book will introduce you to our Marketing process in an easy to understand way.


Laws of UX

Laws of UX
Author: Jon Yablonski
Publisher: O'Reilly Media
Total Pages: 153
Release: 2020-04-21
Genre: Computers
ISBN: 149205528X

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An understanding of psychology—specifically the psychology behind how users behave and interact with digital interfaces—is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design rather than working within the "blueprint" of how humans perceive and process the world around them. This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces. You’ll learn: How aesthetically pleasing design creates positive responses The principles from psychology most useful for designers How these psychology principles relate to UX heuristics Predictive models including Fitts’s law, Jakob’s law, and Hick’s law Ethical implications of using psychology in design A framework for applying these principles


Go Pro

Go Pro
Author: Eric Worre
Publisher:
Total Pages: 149
Release: 2013
Genre: Multilevel marketing
ISBN: 9780988667907

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Over twenty years ago, Worre began focusing on developing the skills to become a network marketing expert. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to create the life of your dreams. He shows you how to find prospects, present your product, help them become customers or distributors, and much more.