The Customer Management Scorecard PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Customer Management Scorecard PDF full book. Access full book title The Customer Management Scorecard.

Customer Management Scorecard

Customer Management Scorecard
Author: Neil Woodcock
Publisher: Kogan Page Publishers
Total Pages: 447
Release: 2005-12-03
Genre: Business & Economics
ISBN: 0749447036

Download Customer Management Scorecard Book in PDF, ePub and Kindle

This volume documents the results of global research on customer management (CM) funded by QCi, IBM and OgilvyOne. It is based on the diagnostic tool developed by QCi, the Customer Management Assessment Tool (CMAT), which is recognized as the global CRM scorecard and benchmark "best practice" standard for assessing how well organizations manage their customers. Drawing on the results of research using CMAT in over 300 leading companies around the world and across a wide variety of sectors, the authors present their findings. The detailed cases illustrate the gains to be made from managing customers well and include: BP; Barclaycard; BskyB; Hyundai; Mobil; Prudential; Smithkline Beecham; John Lewis; NatWest Bank; and Rolls Royce. The accompanying free CD-ROM contains a mini version of CMAT.


Marketing, Sales and Customer Management (MSC)

Marketing, Sales and Customer Management (MSC)
Author: Richard Hofmaier
Publisher: Walter de Gruyter GmbH & Co KG
Total Pages: 260
Release: 2015-05-19
Genre: Business & Economics
ISBN: 3110412551

Download Marketing, Sales and Customer Management (MSC) Book in PDF, ePub and Kindle

This work concisely presents methods for integrated marketing, sales, and customer management, and is orientated to practice and implementation. It sketches a modern and forward-looking marketing approach for domestic as well as international small, mid-sized, and large firms in the B2B market.


Business Process Management and the Balanced Scorecard

Business Process Management and the Balanced Scorecard
Author: Ralph F. Smith
Publisher: John Wiley & Sons
Total Pages: 259
Release: 2010-06-03
Genre: Business & Economics
ISBN: 0470893125

Download Business Process Management and the Balanced Scorecard Book in PDF, ePub and Kindle

Business Process Management and the Balanced Scorecard shows managers how to optimally use the balanced scorecard to achieve and sustain strategic success even as the business environment changes. It exceptionally fills the gap between theory and application to facilitate the use of processes as a strategic weapon to deliver world-class performance.


Customer Management Scorecard

Customer Management Scorecard
Author: Neil Woodcock
Publisher:
Total Pages:
Release: 2000-10
Genre:
ISBN: 9781898085812

Download Customer Management Scorecard Book in PDF, ePub and Kindle

This volume documents the results of global research on customer management (CM) funded by QCi, IBM and OgilvyOne. It is based on the diagnostic tool developed by QCi, the Customer Management Assessment Tool (CMAT), which is recognized as the global CRM scorecard and benchmark best practice standard for assessing how well organizations manage their customers. Drawing on the results of research using CMAT in over 300 leading companies around the world and across a wide variety of sectors, the authors present their findings. The detailed cases illustrate the gains to be made from managing customers well and include: BP; Barclaycard; BskyB; Hyundai; Mobil; Prudential; Smithkline Beecham; John Lewis; NatWest Bank; and Rolls Royce. The accompanying free CD-ROM contains a mini version of CMAT.


Personal Balanced Scorecard

Personal Balanced Scorecard
Author: Hubert K. Rampersad
Publisher: IAP
Total Pages: 217
Release: 2006-06-01
Genre: Business & Economics
ISBN: 1607525704

Download Personal Balanced Scorecard Book in PDF, ePub and Kindle

The Personal Balanced Scorecard (PBSC) is a journey into the inner self, where values, hopes, dreams and aspirations lie quietly waiting to be discovered. Taking the journey as an individual allows you to view your life objectively and authentically as a whole person and provides a roadmap of your dreams and aspirations translated into manageable and measurable milestones. As a part of the Total Performance Scorecard (TPS) process which I introduced in 2003 in Total Performance Scorecard: Redefining Management to Achieve Performance with Integrity, and which has been translated into more than 20 languages, the Personal Balanced Scorecard can also be an effective way for managers to coach others to achieve integrity and alignment between work and life. The benefit comes from changing individual behavior in order to drive organizational effectiveness, enhance performance, and increase self-awareness, personal responsibility and motivation. PBSC is an integral part of this organic and holistic Total Performance Scorecard process, which is an organizational and cultural change tool and a method for ongoing effectiveness. Its uniqueness lies in aligning and a combination of Personal and Organizational goals to result in Individual Performance Plans for each employee. The focus of this book is the PBSC portion, which comprises a search for self-knowledge, self-discovery and self-mastery.


Strategy Maps

Strategy Maps
Author: Robert S. Kaplan
Publisher: Harvard Business Press
Total Pages: 480
Release: 2004
Genre: Business & Economics
ISBN: 9781591391340

Download Strategy Maps Book in PDF, ePub and Kindle

The authors of "The Balanced Scorecard" and "The Strategy-Focused Organization" present a blueprint any organization can follow to align processes, people, and information technology for superior performance.


The Balanced Scorecard

The Balanced Scorecard
Author: Robert S. Kaplan
Publisher:
Total Pages: 9
Release: 2005
Genre: Business planning
ISBN:

Download The Balanced Scorecard Book in PDF, ePub and Kindle


Beyond the Balanced Scorecard

Beyond the Balanced Scorecard
Author: Mark Graham Brown
Publisher: CRC Press
Total Pages: 260
Release: 2007-01-12
Genre: Business & Economics
ISBN: 9781563273469

Download Beyond the Balanced Scorecard Book in PDF, ePub and Kindle

Improve the "Health" of Your Organization by Using the Right Metrics! The vast majority of companies use some form of balanced scorecard to measure performance measu, yet recent research suggests that most scorecards are based on singular, unsophisticated measurements, providing flawed data on the state of the organization. Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics, by Mark Graham Brown, provides managers with the right metrics for evaluating important aspects of performance that are not accurately tracked by most companies and government organizations. Leaders will learn how to objectively measure: Relationships with Customers Employee Satisfaction External Business Environment Supplier/Vendor performance Strategy and Financials This book will show you how to construct a performance index, as well as provide you with example metrics of various aspects of performance that are difficult to measure.