The Competitive Destination PDF Download
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| Author | : J. R. Brent Ritchie |
| Publisher | : CABI |
| Total Pages | : 291 |
| Release | : 2003 |
| Genre | : Business & Economics |
| ISBN | : 0851996647 |
Download The Competitive Destination Book in PDF, ePub and Kindle
The purpose of this book is to provide a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It provides guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book is both theoretically sound and managerially useful. It is intended to appeal to both academic researchers and industry professionals and practitioners. Anyone with an interest in the enhancement of a destination's competitiveness from nations to small towns or regions will find this book invaluable.
| Author | : Hashim, Rahmat |
| Publisher | : IGI Global |
| Total Pages | : 332 |
| Release | : 2019-01-18 |
| Genre | : Business & Economics |
| ISBN | : 1522572546 |
Download Positioning and Branding Tourism Destinations for Global Competitiveness Book in PDF, ePub and Kindle
Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.
| Author | : J... R... Brent Ritchie |
| Publisher | : |
| Total Pages | : 119 |
| Release | : 2000 |
| Genre | : |
| ISBN | : |
Download The competitive destination Book in PDF, ePub and Kindle
| Author | : Korstanje, Maximiliano Emanuel |
| Publisher | : IGI Global |
| Total Pages | : 243 |
| Release | : 2020-06-26 |
| Genre | : Business & Economics |
| ISBN | : 1799843319 |
Download Strategies for Promoting Sustainable Hospitality and Tourism Services Book in PDF, ePub and Kindle
Tourism marketing is a vital tool in promoting the overall health of the global economy. This brings necessary revenue to particular regions of the world that have limited revenue producing resources and provides an opportunity for tourists to explore another culture, therefore building tolerance and overall exposure to different ways of life. Strategies for Promoting Sustainable Hospitality and Tourism Services is a crucial scholarly source that discusses interdisciplinary perspectives in the areas of global tourism and highlights cultural boundaries of strategic knowledge management through case studies. Featuring research on topics such as consumer behavior, cultural appreciation, and global economics, this book is ideally designed for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals.
| Author | : Jafar Jafari |
| Publisher | : Routledge |
| Total Pages | : 717 |
| Release | : 2002-09-11 |
| Genre | : Science |
| ISBN | : 1134735324 |
Download Encyclopedia of Tourism Book in PDF, ePub and Kindle
In fewer than three hundred years tourism has become a global service industry of great economic, cultural and political importance. Published to critical acclaim, the Encyclopedia of Tourism - now available as a Routledge World Reference title - is the definitive one-volume reference source to this challenging multisectoral industry and multi disciplinary field of study. Comprising over one thousand entries, this volume has been written by an international team of contributors to provide a comprehensive guide to both the manifest and hidden dimensions of tourism. It explores the wide range of definitions, concepts, perspectives and institutions and includes: comprehensive coverage of key issues and concepts definitions of all terms and acronyms entries on the significant institutions, associations and journals in the field country-specific tourism profiles, from Greece to Japan and Kenya to Peru thorough analysis of the trends and patterns of tourism development and growth. The extensive cross-referencing and comprehensive index will assist the reader in making links between the diverse aspects of tourism studies, and the suggestions for further reading are invaluable.
| Author | : Geoffrey Ian Crouch |
| Publisher | : |
| Total Pages | : 45 |
| Release | : 2008 |
| Genre | : Tourism |
| ISBN | : 9781920965389 |
Download Modelling Destination Competitiveness Book in PDF, ePub and Kindle
"The aim of this study was to develop an insight into the importance and impact of the attributes which shape the competitiveness of tourism destinations. Research since the early 1990s has gradually shed light on the nature and structure of destination competitiveness. Some of this research has focussed on particular elements of destination competitiveness, such as price competitiveness, while other research has aimed at developing a more comprehensive understanding of destination competitiveness. General theories of competitiveness have been assimilated and adapted, and conceptual models of destination competitiveness have been developed which tailors these general ideas and theories to the particular characteristics of the tourism industry. As a result, destination competitiveness theory has developed to the point that empirical study is now possible and desirable. In more recent years the conceptual models have been applied to analyse specific destinations or tourism markets. But one of the most pressing research needs is to understand better the relative importance of the attributes of competitiveness. Strategies for improving destination competitiveness must make decisions about where and how limited resources should be directed. Therefore, information which helps to identify which attributes are likely to influence competitiveness most effectively, are of considerable value." -- Publisher.
| Author | : Soares, Jakson Renner Rodrigues |
| Publisher | : IGI Global |
| Total Pages | : 358 |
| Release | : 2020-10-16 |
| Genre | : Business & Economics |
| ISBN | : 1799848566 |
Download Innovation and Entrepreneurial Opportunities in Community Tourism Book in PDF, ePub and Kindle
Innovation is essential to remaining competitive in the tourism industry, especially for new enterprises. Community-based tourism is not only innovative but also a responsible tourism initiative that lessens the negative impacts of economic activity and increases the positive impacts of the sector. This type of tourism works with respect for the environment and generates innovations in products, services, and processes. Moreover, from a social innovation perspective, it explores businesses, initiatives, and ideas that can add value to tourism. Entrepreneurs looking to remain successful need to improve their knowledge of this valuable industry. Innovation and Entrepreneurial Opportunities in Community Tourism is a critical reference source that examines the latest empirical research findings in innovation in the community tourism network and its contribution to the development of the territory. The book also investigates the dynamic capacities related to small tourism entrepreneurs in the coastal space. Highlighting themes that include female entrepreneurship, marketing, and marine tourism, this book is ideal for entrepreneurs, small business owners, tourism and hospitality professionals, academicians, researchers, and students who are looking to improve their understanding of community tourism development.
| Author | : Youcheng Wang |
| Publisher | : CABI |
| Total Pages | : 370 |
| Release | : 2011-03-01 |
| Genre | : Electronic books |
| ISBN | : 9781845937003 |
Download Tourism Destination Marketing and Management Book in PDF, ePub and Kindle
This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].
| Author | : Management Association, Information Resources |
| Publisher | : IGI Global |
| Total Pages | : 522 |
| Release | : 2018-12-07 |
| Genre | : Business & Economics |
| ISBN | : 1522575057 |
Download Sustainable Tourism: Breakthroughs in Research and Practice Book in PDF, ePub and Kindle
Many countries rely on cultural sites and destinations to support their economies. However, they are faced with the ongoing challenge of sustaining tourist attractions and maintaining the equilibrium between the local community and tourist populations. Sustainable Tourism: Breakthroughs in Research and Practice features current research that takes an in-depth look at cooperative strategies and governance for conserving and promoting tourism within both developed and developing economies. Highlighting a range of topics such as tourism development, environmental protection, and responsible hospitality, this publication is an ideal reference source for entrepreneurs, business managers, economists, business professionals, policymakers, academicians, researchers, and graduate-level students interested in the latest research on sustainable tourism.
| Author | : Ishmael Mensah |
| Publisher | : Springer Nature |
| Total Pages | : 315 |
| Release | : 2021-11-27 |
| Genre | : Business & Economics |
| ISBN | : 3030837114 |
Download Marketing Tourist Destinations in Emerging Economies Book in PDF, ePub and Kindle
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with. The potential for terrorism, political unrest, natural disasters, accidents – not to mention epidemics – have the potential to derail tourism in emerging economies. To mitigate these risks, emerging destinations need well-coordinated management and marketing strategies. However, most texts on tourism destination marketing reflect destinations in more advanced countries. This book acknowledges the fact that emerging tourist destinations have unique characteristics and challenges, which have implications for destination marketing. Highlighting the marketing challenges, best practices and strategies relevant to emerging economies, this book covers core topics such as image creation and branding, destination marketing during crises and pandemics, market segmentation and the travel decision making process among others. Providing up to date knowledge on an otherwise under-explored topic, this collection is ideal reading for upper-level students, researchers and policymakers.
