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The Client Centric Protagonist

The Client Centric Protagonist
Author: Nilakantasrinivasan J
Publisher: Nilakantasrinivasan J
Total Pages: 106
Release: 2022-06-18
Genre: Business & Economics
ISBN:

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- How can I, as an individual, become more client-focused? - How can we, as a company, foster client-centered transformation and culture? If you are looking for answers to the two questions mentioned above, then this is your book. The author, Nilakantasrinivasan J has presented the answers as a story of Parth, an Indian Army veteran who joins a specialty chemicals company called SPKEM as an account manager. Without the requisite domain knowledge, will he steer himself and his organization from a brewing storm? Over 300+ books have been written on this topic, so why one more? In author's 25 years in the industry, he has closely studied organizations in B2C, as well as B2B, through the lens of their policies, processes, technology, culture, and people, and at the same time listened to their client-side stories. Client Centricity is a perpetual quest for most organizations, and a lot has been accomplished, but CXOs are still curious as to why all this doesn’t translate into business growth and why are clients leaving? What do clients value? Author gives you workable methods, not empty promises. It presents a planned program with approaches, tools and tips for account managers, business development managers, customer success managers, business heads, CXOs, entrepreneurs, consultants & business students. The book presents the 7 Acts of Client Centric Professional, Client Centric Value Plan, Stakeholder Engagement, 3Level Client Centricity Framework and Human-to-Human (H2H) approach.


A Little Book on Customer Experience

A Little Book on Customer Experience
Author: Nilakantasrinivasan J
Publisher: Nilakantasrinivasan J
Total Pages: 106
Release: 2022-06-28
Genre: Business & Economics
ISBN:

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This little book pulls together some of the best aphorisms of leading Customer Experience (CX) experts and leaders, in general, taken from different sources with commentaries from the Author. First edition of this book was released in 2017 and since then, it has made it to the desk tops of many CXOs. Isn't a quotation on customer a great way to start a conversation or speech? With over 150 quotes, this is indeed a large collection of best quotations for any customer centricity, customer service, business development, marketing professional. Aphorisms are grouped in following categories: Customer Experience Strategy Customer Experience Design Know Your Customer Customer Experience Change Service Attitude Service Quality Delighting Customers Customer Loyalty Customer Retention You can use it to motivate your team on customer centricity or simply gift it to employees in an off-site! Profound and simple, these pithy sayings go a long way in delivering world class customer experience.


Construction Supply Chain Management

Construction Supply Chain Management
Author: Stephen Pryke
Publisher: John Wiley & Sons
Total Pages: 247
Release: 2009-09-15
Genre: Technology & Engineering
ISBN: 9781444319415

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This book provides a unique appraisal of supply chain management(SCM) concepts alongside lessons from industry, observation andanalysis gathered during the first decade of supply chainmanagement strategies in the UK construction industry. The research from leading international academics has been drawntogether with the experience from some of the industry's foremostSCM practitioners to provide both a definition of SCM and anoverview of its development as a strategy for managing constructionprojects. Key case study material - from Slough Estates to BAA and T5 -illustrates the benefits to the industry of its adoption. Littlehas been written on the application of SCM to construction and thisbook provides an agenda for discussion for both the experiencedresearcher and the industry practitioner by offering a thoroughgrounding in its principles as well as an illustration of SCM as amethodology for industry. Construction Supply Chain Management studies makes animportant contribution to the debate on innovative systems andtheir significance in increasingly complex constructionprojects.


Storynomics

Storynomics
Author: Robert McKee
Publisher: Twelve
Total Pages: 211
Release: 2018-03-20
Genre: Business & Economics
ISBN: 1455541974

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Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.


Client Centric

Client Centric
Author: Randy Charach
Publisher:
Total Pages: 218
Release: 2017-10-28
Genre: Business & Economics
ISBN: 9781988776040

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Client Centric lays the groundwork for entrepreneurs, sales, and service professionals to systemize and expand their business. The author of this book is Randy Charach, a self-made multi-millionaire. Randy's eclectic background as an entrepreneur and entertainer provides decades of time-tested principles based on focusing on your client's needs. Your customer relations, and how it affects your business is the central theme. The message of the book is how the client experience begins with a person's first exposure to your brand and maintains its importance throughout the lifetime of the relationship. Client Centric is composed of three parts: MINDSET, MESSAGE + MARKETING. Each part builds upon the next with practical direction for implementation. The parts are further broken down into chapters as follows. PART 1: MINDSET Chapter 1: Your Mindset Chapter 2: Client Mindset PART 2: MESSAGE Chapter 3: Your Brand Voice Chapter 4: Your Amazing Story PART 3: MARKETING Chapter 5: Influence Chapter 6: Persuasion Client Centric is a fun, easy and entertaining read, packed full consumer behavior insights and actionable advice. It presents a unique and common-sense approach to sales, marketing, and business building. These Best-Selling Authors Agree, "Client Centric is a MUST READ." "This powerful, practical book teaches you the inner game of success, how to unlock your true sales potential, and how to make more sales, faster and easier than ever before." - Brian Tracy, author of Advanced Selling Skills "A mind-expanding book explaining the secrets of hypnotic influence. Easy reading, easy to implement, and easy to get more sales with it." - Dr. Joe Vitale, author of Hypnotic Writing "I encourage anyone wishing to apply millionaire thinking to their business to read Client Centric. It provides a unique approach to marketing and wealth building." - T. Harv Eker, author of Secrets of the Millionaire Mind "Anyone doing business in our new economy will benefit from these lessons. Simple ways to leverage your customer's experience to generate a lot more business." Joel Comm, author of Twitter Power


The Client-Centric Shift

The Client-Centric Shift
Author: John J. Bowen, Jr.
Publisher:
Total Pages:
Release: 2012-12-13
Genre:
ISBN: 9780984853724

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Trauma-Informed Principles in Group Therapy, Psychodrama, and Organizations

Trauma-Informed Principles in Group Therapy, Psychodrama, and Organizations
Author: Scott Giacomucci
Publisher: Taylor & Francis
Total Pages: 311
Release: 2023-04-25
Genre: Psychology
ISBN: 1000859991

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This book presents trauma-informed principles for ethical, safe, and effective group work, psychodrama, and leadership. Content will include practical guidelines, detailed instructions, and diverse examples for facilitating both trauma-informed and trauma-focused groups in treatment, community, and organizational leadership. Chapters focus on various topics including safety, empowerment, social justice, vicarious trauma, and leadership. Organizational leadership is approached through the lens of SAMHSA’s guidance and the framework of group work leadership. The book includes significant focus on sociometry and psychodrama as strengths-based and experiential group approaches. Psychodrama’s philosophies, theories, and interventions will be articulated through a trauma-informed lens offering psychodramatists, group workers, and organizational leaders new conceptual frameworks and action-based processes. Chapters contain a blend of theory, research, practical guidance, and examples from the author’s experience. This book will appeal to group workers, therapists, psychodramatists, creative arts therapists, organizational leaders, trainers, facilitators, supervisors, community organizers, and graduate students. This book offers group facilitators the insight and tools to lead engaging and meaningful groups. The potential for retraumatizing participants is addressed while promoting trauma-informed practice as an ethical imperative.


Customer Experience in Fashion Retailing

Customer Experience in Fashion Retailing
Author: Bethan Alexander
Publisher: Taylor & Francis
Total Pages: 414
Release: 2024-06-20
Genre: Business & Economics
ISBN: 104004462X

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This text provides a holistic, integrated and in-depth perspective on the growing field of customer experience (CX), in a fashion context. Merging three core perspectives – academic, creative agency and retailer – the book takes a chronological approach to tracing the evolution of customer experience from the physical store, to omnichannel through channel convergence to consider the future of fashion retailing and customer experience. Beginning with the theoretical perspective, customer experience evolution in a fashion retail context is traced, considering the definition of customer experience, physical retail, the digitalisation of customer experience, omni-channel retail, in-store technologies and envisioning future retail CX. The retail creative agency perspective looks at how to locate and design customer experience journeys, designing harmonised CX across retail brand environments online and offline, responsible retailing and taking a human-centric approach to create visceral, wellbeing-based experiences. Finally, the retailer perspective explores real-life case studies of great customer experience from international brands, including Zara, Nike, Ecoalf, To Summer and Anya Hindmarch. Pedagogical features to aid understanding are built in throughout, including chapter objectives and reflective questions. Comprehensive and unique in its approach, Customer Experience in Fashion Retailing is recommended reading for students studying Fashion Retail Management, Customer Experience, Retail Design and Visual Merchandising, Fashion Psychology and Fashion Marketing.


Neuropsychodrama in the Treatment of Relational Trauma

Neuropsychodrama in the Treatment of Relational Trauma
Author: T. dayton
Publisher: Health Communications, Inc.
Total Pages: 346
Release: 2015-11-10
Genre: Medical
ISBN: 0757318789

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There is a growing awareness that the body as well as the mind needs to be involved in therapy. Neuroscience and attachment theories have clearly demonstrated that emotion is a physiological as well as a mental phenomenon. Dr. Dayton's approach to experiential work has been in the forefront of what is now so commonly in use in treatment centers that it has become mainstream. Used in treating relational trauma and PTSD, neuropsychodrama is designed to be easily incorporated into existing programs regardless of length of stay, and can be used in outpatient settings, group and one-to-one practices. Additionally, she has created a model of treatment called Relational Trauma Repair, RTR which is a multi-sensory model used in the treatment of relational trauma issues. Neuropsychodrama in the Treatment of Relational Trauma provides education woven into a healing, interactive "experience." It will mobilize, engage, bond and motivate groups through a process that is interactional and relational and progressively imparts skills of emotional literacy and emotional regulation.


The Customer Centricity Playbook

The Customer Centricity Playbook
Author: Peter Fader
Publisher: University of Pennsylvania Press
Total Pages: 136
Release: 2018-10-30
Genre: Business & Economics
ISBN: 1613631413

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A 2019 Axiom Business Award winner. In The Customer Centricity Playbook , Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.