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| Author | : G. Richard Shell |
| Publisher | : Penguin |
| Total Pages | : 332 |
| Release | : 2007 |
| Genre | : Business & Economics |
| ISBN | : 9781591841760 |
Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths.
| Author | : Thomas A. Stewart |
| Publisher | : HarperCollins |
| Total Pages | : 336 |
| Release | : 2016-11-29 |
| Genre | : Business & Economics |
| ISBN | : 0062415700 |
In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isn’t enough to differentiate your business—it needs to be designed for service from the ground up. Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strategies based on the idea that the design of services is markedly different than manufacturing. Bestselling authors and business experts Thomas A. Stewart and Patricia O’Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C; are not designed for service—to provide an experience that matches a customer’s expectations with every interaction and serves the company’s needs. When customers have more choices than ever before, study after study reveals that it’s the experience that makes the difference. To provide great experiences that keep customers coming back, businesses must design their services with as much care as their products. Service Design is proactive—it is about delivering on your promise to customers in accordance with your strategy, not about acceding to customer dictates. Woo, Wow, and Win teaches you how to create "Ahhh" moments when the customer makes a positive judgment, and to avoid Ow" moments—when you lose a sale or worse, customer trust. Whether you’re giving a haircut, selling life insurance, or managing an office building, your customer is as much a part of your business as your employees are. Together, you and customers create a bank of trust; fueled by knowledge of each other’s skills and preferences. This is Customer Capital, the authors explain, and it is jointly owned. But it’s up to you to manage it profitably. Innovative yet grounded in real world examples, Woo, Wow, and Win is the key strategy for winning customers—and keeping them.
| Author | : G. Richard Shell |
| Publisher | : Penguin |
| Total Pages | : 306 |
| Release | : 2006-05-02 |
| Genre | : Business & Economics |
| ISBN | : 1101221372 |
BRAND NEW FOR 2019: A fully revised and updated edition of the quintessential guide to learning to negotiate effectively in every part of your life "A must read for everyone seeking to master negotiation. This newly updated classic just got even better."—Robert Cialdini, bestselling author of Influence and Pre-Suasion As director of the world-renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell has taught thousands of business leaders, lawyers, administrators, and other professionals how to survive and thrive in the sometimes rough-and-tumble world of negotiation. In the third edition of this internationally acclaimed book, he brings to life his systematic, step-by-step approach, built around negotiating effectively as who you are, not who you think you need to be. Shell combines lively stories about world-class negotiators from J. P. Morgan to Mahatma Gandhi with proven bargaining advice based on the latest research into negotiation and neuroscience. This updated edition includes: This updated edition includes: · An easy-to-take "Negotiation I.Q." test that reveals your unique strengths as a negotiator · A brand new chapter on reliable moves to use when you are short on bargaining power or stuck at an impasse · Insights on how to succeed when you negotiate online · Research on how gender and cultural differences can derail negotiations, and advice for putting relationships back on track
| Author | : |
| Publisher | : |
| Total Pages | : 34 |
| Release | : 1855 |
| Genre | : |
| ISBN | : |
| Author | : Magid Magid |
| Publisher | : Bonnier Zaffre |
| Total Pages | : 152 |
| Release | : 2020-09-03 |
| Genre | : Political Science |
| ISBN | : 1788702913 |
SHORTLISTED FOR BEST NON-FICTION BOOK BY A PARLIAMENTARIAN AT THE PARLIAMENTARY BOOK AWARDS 2021 'Read this book!' Caroline Lucas 'My money's on Magid.' Thandie Newton "Thou shalt not ignore this book. Magid is magic!" - Jarvis Cocker 'A man so inspiring you will have no choice but to cast your hopeless lethargy asunder' - Rufus Hound A guide to being courageous and community-minded, and to disrupting and dismantling age-old power structures in work, life and politics, written by someone who has done exactly that. Let's be honest. Magid Magid's story seems an unlikely one. He's a Somali-born black Muslim refugee who became the youngest ever Lord Mayor of Sheffield and one of the last UK MEPs. Magid has made headlines nationally and internationally for his creative ways of campaigning while not conforming to tradition and being unapologetically himself. Magid had no idea that the poster he dreamed up for a local music festival in 2018 would go viral. The poster contained the 10 commandments he tries to live by. He had no idea that this poster would come to represent a movement that has swept him to the heart of local and European establishment politics. Now, for the first time, he reveals the stories behind each of these 'commandments'; what drives him, the obstacles he overcame and what makes him hopeful. 'His voice and representation are inspirational and a force to reckon with.' Dr Shola Mos-Shogbamimu, lawyer, activist and author 'It's easy to problematise the world, but Magid has offered us answers , solutions and even the possibility of a new politics.' Jon McClure, lead singer of Reverend and The Makers 'Magid's book could not be more timely. A must read for anyone who wants to change the world.' Chunky Mark, The Artist Taxi Driver
| Author | : Russell Frank |
| Publisher | : Penn State Press |
| Total Pages | : 199 |
| Release | : 2017-10-08 |
| Genre | : Biography & Autobiography |
| ISBN | : 0271080434 |
In the mid-nineties, Russell Frank left a peaceful life in rural California to raise three kids in a town saturated with fraternities, late-night undergrad fast food haunts, and rowdy football crowds. Among the Woo People recounts his two decades living—and surviving—in State College, Pennsylvania, the often-chaotic home of Penn State University. This humorous peek at life in a college town smack-dab in the middle of rural Pennsylvania chronicles a changing community over the course of two eventful decades. A professor of journalism, former columnist for the Centre Daily Times, and contributor to StateCollege.com, Frank has a unique perspective on living in the shadow of a university—especially on the tribe of nomadic young adults known as the “Woo people,” so named for their signature mode of celebratory communication. He invites readers into the routines of his hectic household as they embrace their new home, skewers the culture of intercollegiate sports, relates the challenges and peculiarities of teaching at one of the nation’s largest universities, and, most important, teaches us to be amused at college-kid antics and to appreciate their academic and real-world accomplishments, even as we anxiously tick off the days until semester’s end. From tales of missing porch furniture and red plastic cups in the bushes to a “Nude Year’s Eve” run by an octet of forty-somethings to the sweet relief of summer, Frank’s hilarious, insightful essays are indispensable for anyone who wants to survive, appreciate, and enjoy college-town life.
| Author | : Woo |
| Publisher | : TokyoPop |
| Total Pages | : 0 |
| Release | : 2005-08-09 |
| Genre | : Comics & Graphic Novels |
| ISBN | : 9781595320308 |
The vampire Deshwitat, competes in the final round of the Vampire Lord Tournament, knowing that if he dies it could mean the extinction of the vampire race.
| Author | : G. Richard Shell |
| Publisher | : Penguin |
| Total Pages | : 332 |
| Release | : 2007-10-18 |
| Genre | : Business & Economics |
| ISBN | : 1101202513 |
You may need The Art of War to defeat your enemies, but if you prefer to win them over, read The Art of Woo G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. They have advised thousands of executives from companies such as Google, Microsoft, and General Electric to organizations like the World Bank and even the FBI's hostage rescue training program. In The Art of Woo, they present their systematic, four- step process for winning over even the toughest bosses and most skeptical colleagues. Beginning with two powerful self-assessments to help readers find their "Woo IQ," they show how relationship-based persuasion works to open hearts and minds. "Ranging across history, from Charles Lindbergh to Sam Walton, the authors examine how savvy negotiators use persuasion - not confrontation-to achieve goals." -U.S. News & World Report
| Author | : Mario Moussa |
| Publisher | : Berrett-Koehler Publishers |
| Total Pages | : 164 |
| Release | : 2021-06-22 |
| Genre | : Business & Economics |
| ISBN | : 1523091843 |
Corporate culture is critical to any organizational change effort. This book offers a proven model for identifying and leveraging the essential elements of any culture. In a world that changes at a dizzying pace, what can leaders do to build flexible and adaptive workplaces that inspire people to achieve extraordinary results? According to the authors, the answer lies in recognizing and aligning the elusive forces—or the “puzzling” pieces—that shape an organization's culture. With a combined seventy-five years' worth of research, teaching, and consulting experience, Mario Moussa, Derek Newberry, and Greg Urban bring a wealth of knowledge to creating nimble organizations. Globally recognized business anthropologists and management experts, they explain how to access the full power of your culture by harnessing the Four Forces that drive it: Vision: Embrace a common purpose that illuminates shared aspirations and plans. Interest: Foster a deep commitment to authentic relationships and your organization's future. Habit: Establish routines and rituals that reinforce “the way we do things around here.” Innovation: Promote the constant tinkering that produces surprising new solutions to old problems. Filled with case studies, personal anecdotes, and solid, practical advice, this book includes a four-part Evaluator to help you build resilient organizations and teams. The Culture Puzzle offers the definitive playbook for thriving amid constant transformation.
| Author | : Joy Woo |
| Publisher | : |
| Total Pages | : |
| Release | : 2021-02 |
| Genre | : |
| ISBN | : 9781950185801 |
