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The Art of Naming

The Art of Naming
Author: Michael Ohl
Publisher: MIT Press
Total Pages: 312
Release: 2019-02-26
Genre: Science
ISBN: 0262537036

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From Tyrannosaurus rex to Heteropoda davidbowie: scientific naming as a joyful and creative act. Tyrannosaurus rex. Homo sapiens. Heteropoda davidbowie. Behind each act of scientific naming is a story. In this entertaining and illuminating book, Michael Ohl considers scientific naming as a joyful and creative act. There are about 1.8 million discovered and named plant and animal species, and millions more still to be discovered. Naming is the necessary next step after discovery; it is through the naming of species that we perceive and understand nature. Ohl explains the process, with examples, anecdotes, and a wildly varied cast of characters. He describes the rules for scientific naming; the vernacular isn't adequate. These rules—in standard binomial nomenclature, the generic name followed by specific name—go back to Linnaeus; but they are open to idiosyncrasy and individual expression. A lizard is designated Barbaturex morrisoni (in honor of the Doors' Jim Morrison, the Lizard King); a member of the horsefly family Scaptia beyonceae. Ohl, a specialist in “winged things that sting,” confesses that among the many wasp species he has named is Ampulex dementor, after the dementors in the Harry Potter novels. Scientific names have also been deployed by scientists to insult other scientists, to make political statements, and as expressions of romantic love: “I shall name this beetle after my beloved wife.” The Art of Naming takes us on a surprising and fascinating journey, in the footsteps of the discoverers of species and the authors of names, into the nooks and crannies and drawers and cabinets of museums, and through the natural world of named and not-yet-named species.


The Oxford Handbook of Names and Naming

The Oxford Handbook of Names and Naming
Author: Carole Hough
Publisher: Oxford University Press
Total Pages: 801
Release: 2016-05-03
Genre: Language Arts & Disciplines
ISBN: 019163042X

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In this handbook, scholars from around the world offer an up-to-date account of the state of the art in different areas of onomastics, in a format that is both useful to specialists in related fields and accessible to the general reader. Since Ancient Greece, names have been regarded as central to the study of language, and this has continued to be a major theme of both philosophical and linguistic enquiry throughout the history of Western thought. The investigation of name origins is more recent, as is the study of names in literature. Relatively new is the study of names in society, which draws on techniques from sociolinguistics and has gradually been gathering momentum over the last few decades. The structure of this volume reflects the emergence of the main branches of name studies, in roughly chronological order. The first Part focuses on name theory and outlines key issues about the role of names in language, focusing on grammar, meaning, and discourse. Parts II and III deal with the study of place-names and personal names respectively, while Part IV outlines contrasting approaches to the study of names in literature, with case studies from different languages and time periods. Part V explores the field of socio-onomastics, with chapters relating to the names of people, places, and commercial products. Part VI then examines the interdisciplinary nature of name studies, before the concluding Part presents a selection of animate and inanimate referents ranging from aircraft to animals, and explains the naming strategies adopted for them.


Naming the Animals

Naming the Animals
Author: Stephen Roach
Publisher:
Total Pages: 96
Release: 2021-03-15
Genre: Art
ISBN: 9781941106167

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A brief invitation to all people to live creative lives. Stephen Roach is host of the Makers and Mystics podcast and founder of The Breath & the Clay creative arts movement takes the reader back to the initial creative acts of God at Creation and explores the implications of Adam naming the animals, drawing out applications on how that merciful gift informs creative acts today of all kinds.


The Naming Book

The Naming Book
Author: Brad Flowers
Publisher: Entrepreneur Press
Total Pages: 152
Release: 2020-03-17
Genre: Business & Economics
ISBN: 1613084234

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NAME YOUR BUSINESS. TELL YOUR STORY. Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or business—and it needs to stand out. In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You’ll learn how to: Set clear goals for your name and brand before you start Craft a brainstorming list based on your business mission Build a brand unique to you by creating your own word Find the balance between “cool” and clear Narrow down your list of names with five easy tests


The Art of Naming Dishes on Bills of Fare

The Art of Naming Dishes on Bills of Fare
Author: L. Schumacher
Publisher:
Total Pages: 168
Release: 1920
Genre: Gastronomy
ISBN:

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Suggests a method of naming dishes on bills of fare and menus.


Alma and How She Got Her Name

Alma and How She Got Her Name
Author: Juana Martinez-Neal
Publisher: Candlewick Press
Total Pages: 33
Release: 2023-09-05
Genre: Juvenile Fiction
ISBN: 1536220434

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"A beautifully illustrated, tender story to be shared with all children, sure to evoke conversations about their names." --School Library Journal (starred review) If you ask her, Alma Sofia Esperanza José Pura Candela has way too many names: six! How did such a small person wind up with such a large name? Alma turns to Daddy for an answer and learns of Sofia, the grandmother who loved books and flowers; Esperanza, the great-grandmother who longed to travel; José, the grandfather who was an artist; and other namesakes, too. As she hears the story of her name, Alma starts to think it might be a perfect fit after all--and realizes that she will one day have her own story to tell. In her 2019 Caldecott Honor Book, Juana Martinez-Neal opens a treasure box of discovery for children who may be curious about their own origin stories or names.


The Art of Naming My Pain

The Art of Naming My Pain
Author: Kellie Richardson
Publisher:
Total Pages: 0
Release: 2019
Genre: American poetry
ISBN: 9781733037518

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Poetry. Art. Essays. African & African American Studies. Women's Studies. In an era of highly curated personas and unrealistic self-expectation, Kellie Richardson offers readers a stunningly honest account of her struggles with identity, relationships, mental health and self-love. THE ART OF NAMING MY PAIN collects Richardson's poetry, essays and art as she navigates what it is for a Black, queer, broken woman to seek joy in a world that says she doesn't deserve it. This book is an unfolding of her journey, bearing witness to the possibility of life after self-loathing. Richardson's voice is refreshingly candid in this sophomore collection, shedding light on issues we all face, though few have the courage to own in the public sphere.


A Matter of Taste

A Matter of Taste
Author: Stanley Lieberson
Publisher: Yale University Press
Total Pages: 366
Release: 2000-01-01
Genre: Social Science
ISBN: 9780300083859

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What accounts for our tastes? Why and how do they change over time? Stanley Lieberson analyzes children's first names to develop an original theory of fashion. He disputes the commonly-held notion that tastes in names (and other fashions) simply reflect societal shifts.


Hello, My Name Is Awesome

Hello, My Name Is Awesome
Author: Alexandra Watkins
Publisher: Berrett-Koehler Publishers
Total Pages: 96
Release: 2014-09-15
Genre: Business & Economics
ISBN: 1626561885

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Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and buzz-worthy brand names. No degree in linguistics required. The heart of the book is Watkins's proven SMILE and SCRATCH Test—two acronyms for what makes or breaks a name. She also provides up-to-date advice, like how to make sure that Siri spells your name correctly and how to nab an available domain name. And you'll see dozens of examples—the good, the bad, and the “so bad she gave them an award.” Alexandra Watkins is not afraid to name names.


Art of Naming: Finding the Perfect Name for Your Child

Art of Naming: Finding the Perfect Name for Your Child
Author: Hseham Amrahs
Publisher: Mahesh Dutt Sharma
Total Pages: 201
Release: 2024-01-07
Genre: Family & Relationships
ISBN:

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The inspiration for this handbook came from my personal experience of naming my children. As a parent, I found myself overwhelmed by the abundance of name options available and the pressure to choose the "perfect" name. Through my research and conversations with experts in the field, I discovered that there is no one right way to choose a name. Instead, it is about finding a name that has meaning and purpose for the parents and their child. This handbook is divided into several chapters, each exploring a different aspect of the naming process. The first few chapters focus on the importance of choosing a name with meaning and purpose, considering factors such as family heritage, cultural traditions, and the impact of technology and social media on names. Subsequent chapters examine the influence of popular culture, the significance of a child's name in shaping their identity, and the role of consultation with family and friends in making the naming decision.