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The Americanization/Westernization of Austria

The Americanization/Westernization of Austria
Author: Anton Pelinka
Publisher: Routledge
Total Pages: 327
Release: 2017-07-12
Genre: Political Science
ISBN: 1351485970

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Political, economic, social, and cultural modernization dramatically transformed twentieth-century Austria. Innovative new methods of production and management, such as the assembly line, changed Austrian business after World War I, much as the Marshall Plan shaped the economy after World War II. At the same time, jazz, Hollywood movies, television programming, and mass commodities were as popular in Austria as elsewhere in Western Europe. Even political campaigns followed American trends. All this occurred despite the fact that in West Germany, American nostrums and models had been rejected, modified, or "translated" into milder versions. Ultimately, Austria was "Western Europeanized" when it joined the European Union in 1995. How Western are the Austrians? This volume analyzes trends toward Americanization and Westernization in Austria throughout the twentieth century. Reinhold Wagnleitner's lead essay studies the foreign politics of American pop culture. Anna Schober and Monika Bernold analyze the influence of Hollywood movies and television on postwar Austrian society. Reinhard Sieder follows changing discourses on family life, while Ingrid Bauer looks at American influences on Austrian women. Maria-Regina Kecht, Kurt Drexel, and Christina Hainzl follow the American impact on Austrian literature, opera, and art. Banker Anton Fink examines American banking and finance practices. Andre Pfoertner and Matthias Fuchs study the Americanization of Austrian business and tourism. Helmut Lackner describes how well-heeled Austrian travelers to the United States brought back innovative American production methods and other ideas gleaned from world expositions before World War I. American influences on Austrian politics and political science are dissected by Gunter Bischof, Martin Kofler, Fritz Plasser, and Anton Pelinka. The Americanization of Vienna is the subject of journalist Armin Thurnher's essay. Comparisons with West Germany are presented by Michael Hochgesc


The Americanization of Austria from a Historical Point of View and the Power of the American Image in Austrian Advertisements

The Americanization of Austria from a Historical Point of View and the Power of the American Image in Austrian Advertisements
Author: Katharina Eder
Publisher: GRIN Verlag
Total Pages: 37
Release: 2011-05
Genre:
ISBN: 3640925653

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Seminar paper from the year 2009 in the subject English Language and Literature Studies - Culture and Applied Geography, grade: 1, University of Vienna, language: English, abstract: The paper is concerned with the Americanization of Austria. In the beginning the most important historical stages and events with regards to U.S.American influence on Austria as well as an overview on the most important student exchange programs shall help gain a better understandig of the topic. The second part will focus on the the power and influence of U.S.American advertisements, whereas the the analysis of a print-medium advertisement will exemplify and support my theories and thoughts concerning this matter.


The Americanization of Europe

The Americanization of Europe
Author: Alexander Stephan
Publisher: Berghahn Books
Total Pages: 454
Release: 2006
Genre: History
ISBN: 9781845450854

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Using Germany as a case study of the impact of American culture throughout a period characterized by a totalitarian system, two destructive wars, ethnic cleansing, and economic disaster, this book explores the political and cultural parameters of Americanization and anti-Americanism.


Relationships/Beziehungsgeschichten. Austria and the United States in the Twentieth Century

Relationships/Beziehungsgeschichten. Austria and the United States in the Twentieth Century
Author: Günter Bischof
Publisher: StudienVerlag
Total Pages: 450
Release: 2014-04-28
Genre: History
ISBN: 3706557274

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After the breakup of the Habsburg Monarchy, the Austrian-American relationship was characterized by a dwarf confronting a giant. America continued to be a heaven for a better life for many Austrian emigrants. For the growing American preponderant position in the world after World War I, the small Austrian Republic was insignificant. And yet there were times when Austria mattered geopolitically. During the post-World War II occupation of Austria, the U.S. helped reconstruct Austria economically and was the biggest champion of its independence. During the Cold War, the U.S. frequently used Austria as a mediator site of summit meetings. American mass production models, consumerism, and popular culture were adopted by Austrian youth. Americanization and American preponderance also produced anti-Americanism. With the end of the Cold War and Austria's accession to the European Union it once again lost significance for Washington's geopolitics.


French and Soviet Musical Diplomacies in Post-War Austria, 1945-1955

French and Soviet Musical Diplomacies in Post-War Austria, 1945-1955
Author: Alexander Golovlev
Publisher: Taylor & Francis
Total Pages: 184
Release: 2022-12-30
Genre: Music
ISBN: 1000827763

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French and Soviet Musical Diplomacies in Post-War Austria, 1945-1955 investigates how promoting 'national' music and musicians was used as an important asset by France and the USSR in post-Nazi Austria, covering music’s role in international relations at various levels, within changing power frameworks. Bridging international relations, musical sociology, media studies, and Cold War history, four incisive chapters examine the crossroads of Soviet, French, and Austrian cultural politics and discourse-building, presented in two parts - institutions of musical diplomacy: Soviet and French cultural diplomats in comparison; sounds of music coming to Austria: Soviet and French musicians on tour. Using a communication- and media-oriented approach, this study casts new light, firstly, on the interpretative power of 'receiving' publics and, secondly, on the role of cultural transmitters at different levels. This is a valuable study for those specialising in Russian and East European music and music and politics. It will also appeal to cultural historians and all those interested in the intersections between music, international relations, and Cold War history.


Austrian Information

Austrian Information
Author:
Publisher:
Total Pages: 134
Release: 2004
Genre: Austria
ISBN:

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Return to Sender

Return to Sender
Author: John Corrigan
Publisher: LIT Verlag Münster
Total Pages: 164
Release: 2019
Genre:
ISBN: 3643910835

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This collection of studies by American and European scholars explores the various ways in which American evangelicals found their way to postwar Europe, what they did there, and how they were received. With attention to the American and European organizations that brokered their mission, the social and political settings that framed their activities, and the mixed results of their efforts, these studies provide a much-needed overview how an important twentieth-century style of Christianity "returned" to Europe.


The Changing Austrian Voter

The Changing Austrian Voter
Author: Günter Bischof
Publisher: Transaction Publishers
Total Pages: 348
Release:
Genre: History
ISBN: 1412819326

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The Austrian voter in historical perspective / Oliver Rathkolb -- Electoral change in Austria / Fritz Plasser and Peter A. Ulram -- It ain't over till it's over : electoral volatility in Austria from the 1970s through 2007 / Christoph Hofinger, Guenther Ogris, Eva Zeglovits -- Regional elections in Austria from 1986 to 2006 / Herbert Dachs -- Electoral strategies and performances of Austrian right-wing populism, 1986-2006 / Kurt R. Luther -- Framing campaigns : the media and Austrian elections / Gunther Lengauer -- Europeanization in disguise / Peter Gerlich -- The OVP lose, or did the SPO win the 2006 national parliamentary election? / Imma Palme -- Who is the winner? : the strategic dilemma of "the people's choice" / Anton Pelinka -- The conservative turn to socialism / Manfred Prisching


The State of Political Science in Western Europe

The State of Political Science in Western Europe
Author: Hans-Dieter Klingemann
Publisher: Verlag Barbara Budrich
Total Pages: 434
Release: 2007-03-20
Genre: Political Science
ISBN: 386649825X

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This volume is the definite statement on the current state of political science as a discipline in Western Europe. Detailfour chapters portray European developments. To know about the historical development, the organization of teaching and research, professional communication, and the chances of students of political science in the job market is of essential importance to political scientists, university administrators, and policy makers national, European, and global. This is particularly true after the Bologna Declaration when universities across Europe were asked to adopt (1) a system of easily readable and comparable degrees, (2) a system based on two cycles, (3) the establishment of a common system of credits, (4) to increase student and teacher mobility, (5) to assure quality standards, and (6) to improve the European dimension in teaching. The book informs on these general issues and reports country specific developments.