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The Actor's Guide to Self-Marketing

The Actor's Guide to Self-Marketing
Author: Carla Renata
Publisher: Simon and Schuster
Total Pages: 208
Release: 2019-01-01
Genre: Performing Arts
ISBN: 1621535606

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Stand Out from the Competition! How do actors sell their personality? What does it take to make a lasting impression? How can actors use their image to achieve their dreams? The Actor's Guide to Self-Marketing answers all these questions and more. With a background in acting and publicity, author Carla Renata has gathered insider info and proven tips to help actors create their own brand and utilize it for success. With The Actor's Guide to Self-Marketing, you will learn how to: Highlight unique traits and skills Distinguish yourself from the crowd Market yourself through social media Angle for your dream role And so much more! Renata's methods have been tested and developed through her branding and social media program, The Branding Buddha, which has been taught online and privately, as well as in group classes at top universities in the United States. Along with tips from her program and extensive background in the field, Renata uses meditative practices and self-actualization to help actors develop their public image and reach their goals with clarity and intention. As she writes, "The mind is everything. What you think, you will become." With The Actor's Guide to Self-Marketing, you'll be well on your way to becoming the actor you really want to be and landing your dream roles.


The Actor's Business Plan

The Actor's Business Plan
Author: Jane Drake Brody
Publisher: Bloomsbury Publishing
Total Pages: 273
Release: 2015-10-22
Genre: Performing Arts
ISBN: 1472573706

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The Actor's Business Plan is a self-directed practical guide for actors graduating from formal training programs, as well as for those already in the business whose careers need to move ahead more successfully. Using the familiar language of acting training, the book offers a method for the achievement of dreams through a five-year life and career plan giving positive steps to develop a happy life as an actor and as a person. It assists performers to flourish using the same kind of business/career planning that is a necessary part of life for entrepreneurs and business people. This introduction to the acting industry provides essential knowledge not only for how the business actually works, but also describes what casting directors, agents, and managers do, demystifies the role of unions, discusses how much things cost, and offers advice on branding and marketing strategies. It differs from other such handbooks in that it addresses the everyday issues of life, money, and jobs that so frequently destroy an actor's career before it is even begun. While addressing NYC and LA, the guide also gives a regional breakdown for those actors who may wish to begin careers or to settle in other cities. It is loaded with personal stories, and interviews with actors, casting directors, and agents from throughout the US. The Actor's Business Plan is the answer to the common complaint by students that they were not taught how to negotiate the show business world while at school. It is the perfect antidote for this problem and can easily fit into a ten or a thirteen-week class syllabus. Offering support as a personal career coach, empowering the actor to take concrete steps towards their life and career dreams, The Actor's Business Plan: A Career Guide for the Acting Life is a must-have book for actors who are determined to be a part of the professional world .


Self-management for Actors

Self-management for Actors
Author: Bonnie Gillespie
Publisher:
Total Pages: 0
Release: 2003
Genre: Acting
ISBN: 9780972301978

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"Self-Management for Actors will guide you through the process of taking control of your career from the business side of things. There is no secret method, there is no password entry system to the Working Actor Club. What does exist is a simple, self-management concept that allows you to handle the business of your acting career without losing the ability to be a creative artist."--BOOK JACKET.


Self-management for Actors

Self-management for Actors
Author: Bonnie Gillespie
Publisher: Cricket Feet Publishing
Total Pages: 0
Release: 2009
Genre: Acting
ISBN: 9780972301992

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Guiding actors through the process of taking control of the business side of their careers, the author maintains there is no secret method for joining the Working Actor's Club. What does exist is a simple, self-management concept that doesn't eliminate one's ability to be a creative artist.


Actors Working

Actors Working
Author: Clair Sinnett
Publisher: Georgia Publishing
Total Pages: 0
Release: 2003
Genre: Drama
ISBN: 9780974057347

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Clair Sinnett is a Hollywood casting director who has cast Keanu Reeves, James Earl Jones, Brad Pitt and Leonardo DiCaprio, among others. In addition to her seminars, she also directs, performs, teachers and serves in many capacities in many film and theater troupes and organizations. A Theater Arts major at the U. of Michigan and NYU, she is a graduate of the AADA and trained at the Stella Adler Conservatory, among other troupes.


Act Like It's Your Business

Act Like It's Your Business
Author: Jonathan Flom
Publisher: Scarecrow Press
Total Pages: 265
Release: 2013-07-18
Genre: Performing Arts
ISBN: 0810891603

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Many actors treat their profession as a purely artistic endeavor, rarely conceding that there is more to making a living than simply showing up on stage or in front of a camera. By refusing to seriously acknowledge that self-promotion is vital to their livelihoods, many performers can get quickly discouraged by the vicious circle of audition and rejection. However, with a little foresight and planning, actors can learn how to become their own best advocates for a career in the business of show. In Act Like It’s Your Business:Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for a small business and then marketing that brand and broadcasting it through every step of the process—from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website, obtaining business cards, and networking. Flom also offers advice on such real-world issues as goal-setting, finances, contracts, and day jobs and provides insight and guidance on how to approach agents, auditions, and casting directors. A book of empowerment meant to shift the balance of control to actors themselves, Act Like It’s Your Business is aimed atprofessional performers as well as students who are getting ready to transition from college to career. Structured logically and step by step, this accessible guide will become the standard for nearly anyone hoping to build an enduring career in the performing arts.


An Actor's Guide—Making It in New York City, Third Edition

An Actor's Guide—Making It in New York City, Third Edition
Author: Glenn Alterman
Publisher: Simon and Schuster
Total Pages: 408
Release: 2020-02-04
Genre: Performing Arts
ISBN: 1621536971

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A Step-by-Step Guide for the Actor Pursuing a Career in New York A great deal has changed in the industry in the last decade. In this new, third edition of An Actor’s Guide—Making It in New York City, Glenn Alterman provides everything actors need to know. You’ll discover the ten things that it takes to make it as a successful actor in the city, how to support yourself, where and how to start your life as a New York actor, understanding and marketing “your brand,” the best acting schools and conservatories, effective ways to contact agents and casting directors, and more. The author, a successful working actor, also shares many insider tips on topics such as: how to network effectively headshots, photographers, and how to have a successful photo session creating your actor websites the best Internet resources and casting sites how to give winning auditions and interviews finding and developing great monologues off and off-off Broadway opportunities TV and film opportunities voice-overs commercial print modeling commercials survival jobs appropriate behavior in the business scams and rip-offs to avoid information for actors with disabilities information on diversity and LGBTQ concerns a listing of agents, casting directors and theaters Among the book’s many interviews are legendary show business figures, such as actors Henry Winkler, Alison Fraser, Dylan Baker, Lisa Emery, and Charles Busch, as well as casting directors Juliet Taylor, Ellen Lewis, Jay Binder, Donna DeSeta, and Liz Lewis, among many others. With Alterman’s essential guide, you’ll be prepared to launch and maintain your dream career in the city that never sleeps.


The Actor's Survival Guide

The Actor's Survival Guide
Author: Jon S. Robbins
Publisher: Bloomsbury Publishing
Total Pages: 264
Release: 2019-02-07
Genre: Biography & Autobiography
ISBN: 135003939X

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The Actor's Survival Guide: How to Make Your Way in Hollywood is a handbook and essential guide to the business of living and working as an actor in the Los Angeles area. Exploring the experience of relocating to L.A.; the casting process; and how to identify – and find work with – the key players in the film and television industry, the book offers a business-centered road map through the industry. It seeks to navigate the challenges and identify the pitfalls and wrong-turns that hinder too many promising careers and frustrate even the most dedicated of actors. In doing so, the book seeks to provide an extra-competitive edge of experience and know-how for those actors who have the skills and determination to persevere. This second edition features a number of new sections and topics including: Recent census data for the Los Angeles County Neighborhood Statistics Updates on casting diversity with the most recent SAG/AFTRA data Changes in contracts for film, television and stage, including information on AEA's new Hollywood Equity Waiver policy Details on new contracts for film, television and new media; ongoing contract negotiations for video game content; and the ramifications of the SAG/AFTRA merger The role of computer-generated images (CGI) and motion capture (MOCAP) Renewed emphasis on set safety, especially for stunt performers Audition workshops Recent prosecutions of casting directors for "Pay for Play" violations Emerging role of social media in an actor's marketing strategy Dos and don'ts of video self-taping of auditions Expanded glossary to include new media and performance capture vocabulary Written from the perspective of working actor and experienced career-guidance teacher Jon S. Robbins, this unique guide will help aspiring actors bridge the gap between training in drama schools and working in the epicentre of the film and television industries.


Promoting Your Acting Career

Promoting Your Acting Career
Author: Glenn Alterman
Publisher: Simon and Schuster
Total Pages: 338
Release: 2004-11-01
Genre: Performing Arts
ISBN: 1621531082

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This is the definitive insider's guide to getting ahead in the worlds of theater, film, and commercials. Packed with both innovative strategies and practical advice, it covers how to obtain the perfect headshot; prepare for interviews and auditions; select flattering monologues; create professional-looking resumes and cover letters; compose promotional mailings and videos; produce an original play, video or film; launch a theater company; and much more. New sections include information on actor training; voice, speech and voiceovers; using the Internet for self-promotion; daytime serials; and interviews with working professionals from every realm of entertainment.


Presenting Without Pandering - Self-Marketing for Creatives

Presenting Without Pandering - Self-Marketing for Creatives
Author: Alina Gause
Publisher: Springer Nature
Total Pages: 174
Release: 2022-01-04
Genre: Psychology
ISBN: 3662643057

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This guidebook helps people in creative professions or with creative career goals to "sell themselves better." It promises to build a sustainable strategy by considering personal and artistic as well as marketing aspects. The foundation is a review of the particular psychological hurdles creative personalities face in self-promotion. Based on this, practical, individual exercises lead to a personal guideline. Numerous case studies also provide insight into their experiences. Singers, actors, scenographers, directors, authors, musicians and visual artists may feel equally addressed by this as cooks, designers or other creative souls. Self-marketing can be fun. And fun is the only fuel that convinces creatives. Not in the sense of a short thrill or light entertainment, but of fulfillment, visionary meaningfulness and flow experience. Readers of this book can expect nothing less than that. This book is a translation of the original German 1st edition Anbieten ohne Anbiedern - Selbstmarketing für Kreative by Alina Gause, published by Springer-Verlag GmbH Germany, part of Springer Nature in 2021. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation. Springer Nature works continuously to further the development of tools for the production of books and on the related technologies to support the authors.