Technology in Retrospect and Critical Events in Science
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Release | : 1968 |
Genre | : Research, Industrial |
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Release | : 1968 |
Genre | : Research, Industrial |
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Author | : IIT Research Institute |
Publisher | : |
Total Pages | : 104 |
Release | : 1968 |
Genre | : Engineering |
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Total Pages | : |
Release | : 1968 |
Genre | : Technological innovations |
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Author | : IIT Research Institute |
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Release | : 1968 |
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Author | : IIT Research Institute |
Publisher | : |
Total Pages | : 142 |
Release | : 1968 |
Genre | : Research |
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Author | : Everett M. Rogers |
Publisher | : Simon and Schuster |
Total Pages | : 577 |
Release | : 2003-08-16 |
Genre | : Business & Economics |
ISBN | : 0743258231 |
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances—a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990s, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. The fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas.
Author | : Everett M. Rogers |
Publisher | : Simon and Schuster |
Total Pages | : 550 |
Release | : 2010-07-06 |
Genre | : Business & Economics |
ISBN | : 1451602472 |
Since the first edition of this landmark book was published in 1962, Everett Rogers's name has become "virtually synonymous with the study of diffusion of innovations," according to Choice. The second and third editions of Diffusion of Innovations became the standard textbook and reference on diffusion studies. Now, in the fourth edition, Rogers presents the culmination of more than thirty years of research that will set a new standard for analysis and inquiry. The fourth edition is (1) a revision of the theoretical framework and the research evidence supporting this model of diffusion, and (2) a new intellectual venture, in that new concepts and new theoretical viewpoints are introduced. This edition differs from its predecessors in that it takes a much more critical stance in its review and synthesis of 5,000 diffusion publications. During the past thirty years or so, diffusion research has grown to be widely recognized, applied and admired, but it has also been subjected to both constructive and destructive criticism. This criticism is due in large part to the stereotyped and limited ways in which many diffusion scholars have defined the scope and method of their field of study. Rogers analyzes the limitations of previous diffusion studies, showing, for example, that the convergence model, by which participants create and share information to reach a mutual understanding, more accurately describes diffusion in most cases than the linear model. Rogers provides an entirely new set of case examples, from the Balinese Water Temple to Nintendo videogames, that beautifully illustrate his expansive research, as well as a completely revised bibliography covering all relevant diffusion scholarship in the past decade. Most important, he discusses recent research and current topics, including social marketing, forecasting the rate of adoption, technology transfer, and more. This all-inclusive work will be essential reading for scholars and students in the fields of communications, marketing, geography, economic development, political science, sociology, and other related fields for generations to come.
Author | : Bruce Lee Raymond Smith |
Publisher | : Transaction Publishers |
Total Pages | : 200 |
Release | : |
Genre | : Research |
ISBN | : 9781412839150 |
Author | : Rudi Volti |
Publisher | : Waveland Press |
Total Pages | : 707 |
Release | : 2024-03-19 |
Genre | : Social Science |
ISBN | : 1478652861 |
Society and Technological Change continues to be the essential text for exploring the relationship between human societies and the ever-evolving landscape of technology. The ninth edition follows the historical trajectory of technological development and its profound impact on various aspects of human life, from communication and healthcare to economic systems and governance. At the same time, it shows how these technologies have themselves been shaped by social, economic, cultural, and political forces, and that the study of technology is important not just for its own sake but also for what it tells us about the kinds of societies we make for ourselves. With its engaging writing style and thought-provoking content, this new edition continues to be an indispensable resource for students, scholars, and anyone seeking a deep understanding of the intricate bond between society and technology in our ever-evolving world.
Author | : David F. Channell |
Publisher | : Taylor & Francis |
Total Pages | : 297 |
Release | : 2017-06-14 |
Genre | : History |
ISBN | : 1351977415 |
Are science and technology independent of one another? Is technology dependent upon science, and if so, how is it dependent? Is science dependent upon technology, and if so how is it dependent? Or, are science and technology becoming so interdependent that the line dividing them has become totally erased? This book charts the history of technoscience from the late nineteenth century to the end of the twentieth century and shows how the military–industrial–academic complex and big science combined to create new examples of technoscience in such areas as the nuclear arms race, the space race, the digital age, and the new worlds of nanotechnology and biotechnology.