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| Author | : Bill Sharpe |
| Publisher | : Triarchy Press |
| Total Pages | : 142 |
| Release | : 2020-06-16 |
| Genre | : Social Science |
| ISBN | : 1911193872 |
A practical framework for thinking about the future... and an exploration of 'future consciousness' and how to develop it
| Author | : James H. Gilmore |
| Publisher | : Greenleaf Book Group |
| Total Pages | : 192 |
| Release | : 2016-08-23 |
| Genre | : Self-Help |
| ISBN | : 1626343004 |
Mastering the Way You See the World Inspired by Edward de Bono’s Six Thinking Hats method, Jim Gilmore has created a unique and useful tool to help our ability to perceive. In his latest book, Look: A Practical Guide for Improving Your Observational Skills, Gilmore introduces the metaphor of “six looking glasses.” Each looking glass represents a particular skill to master in order to enhance the way we look at the world. The six skills include binoculars, bifocals, magnifying glass, microscope, rose-colored glasses, and blindfold looking. Each looking glass provides an observational lens through which to see the world differently. This framework will help its users to: • See the big picture • Overcome personal bias • Pinpoint significance • Better scrutinize numerous details • Uncover potential opportunities • See what’s in the mind’s eye These varying perspectives offer myriad practical applications: They can help any executive, manager, or designer more richly observe customer behavior, philanthropists and policy makers more keenly identify human needs, and anyone else interested in innovative thinking to first ground their ideation in practical observation. Gilmore helps readers grasp the Six Looking Glasses by including helpful everyday examples and practice exercises throughout. Put into practice, this method of looking will help you see the world with new eyes.
| Author | : B. Joseph Pine |
| Publisher | : Harvard Business Press |
| Total Pages | : 276 |
| Release | : 1999 |
| Genre | : Business & Economics |
| ISBN | : 9780875848198 |
This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.
| Author | : Steven Metz |
| Publisher | : DIANE Publishing |
| Total Pages | : 57 |
| Release | : 1997 |
| Genre | : Developing countries |
| ISBN | : 1428913548 |
Year ago the Chief of Staff of the Army initiated the Army After Next Project (AANP) as a means of stimulating constructive thinking about the Army's future throughout the service. AANP has quickly developed into a primary vehicle for long-range planning. Under the leadership of the Training and Doctrine Command (TRADOC), the AANP has conducted an ambitious program of studies, symposia and workshops, culminating in a Winter War Game and Senior Seminar held at Carlisle, January 27-February 6, 1997. A key line of initial inquiry for us has been to forecast the nature of the future security environment in which the Army will operate. That is the task Dr. Steven Metz set for himself in this monograph. In the pages that follow he propounds "currents of change" that will determine the future and sketches a series of plausible future security systems. Each system is characterized by the forms of conflict that will dominate it, the major strategic issues the United States might face, and the resulting military implications. While Dr. Metz's analysis leads to observations certain to be controversial, he illustrates quite clearly the primacy that environmental context will have in shaping our national security outlook and military strategy. Thus, Dr. Metz's observations on trends and systems warrant careful consideration as national policymakers and the Army's leaders build the military force of the future.
| Author | : B. Joseph Pine II |
| Publisher | : Harvard Business Press |
| Total Pages | : 412 |
| Release | : 2019-12-10 |
| Genre | : Business & Economics |
| ISBN | : 1633697983 |
Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral? Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages, The Experience Economy has become a must-read for leaders of enterprises large and small, for-profit and nonprofit, global and local. Now with a brand-new preface, Pine and Gilmore make an even stronger case for experiences as the critical link between a company and its customers in an increasingly distractible and time-starved world. Filled with detailed examples and actionable advice, The Experience Economy helps companies create personal, dramatic, and even transformative experiences, offering the script from which managers can generate value in ways aligned with a strong customer-centric strategy.
| Author | : Mehrdad Baghai |
| Publisher | : Basic Books |
| Total Pages | : 272 |
| Release | : 2000-06-30 |
| Genre | : Business & Economics |
| ISBN | : 9780738203096 |
Growth unleashes benefits beyond the economic. It revitalizes organizations and invigorates the people in them, creating energy, a sense of purpose, and the glow of being on a winning team. Like the alchemy of old, it seeks to transform the everyday into the exalted by means that seem little short of magical. Yet growth is often elusive, achieved at unacceptable costs, or managed in fits and starts. Based on over three years of research and application at high-performing companies around the world, The Alchemy of Growth is a comprehensive, practical approach to initiating, achieving, and sustaining profitable growth—today and tomorrow. As the book shows, the secret is to manage business opportunities across three time horizons at once: extending and defending core businesses, building new businesses, and seeding options for the future. The Alchemy of Growth offers managers at all levels the tools and concepts for investing in the right initiatives, capabilities, and talent to propel their companies into the future.
| Author | : James H. Gilmore |
| Publisher | : Harvard Business Review Press |
| Total Pages | : 316 |
| Release | : 2007-10-18 |
| Genre | : Business & Economics |
| ISBN | : 1633690571 |
Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell—or how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated counterfeits, people increasingly see the world in terms of real or fake. They would rather buy something real from someone genuine rather than something fake from some phony. When deciding to buy, consumers judge an offering's (and a company's) authenticity as much as—if not more than—price, quality, and availability. In Authenticity, James H. Gilmore and B. Joseph Pine II argue that to trounce rivals companies must grasp, manage, and excel at rendering authenticity. Through examples from a wide array of industries as well as government, nonprofit, education, and religious sectors, the authors show how to manage customers' perception of authenticity by: recognizing how businesses "fake it;" appealing to the five different genres of authenticity; charting how to be "true to self" and what you say you are; and crafting and implementing business strategies for rendering authenticity. The first to explore what authenticity really means for businesses and how companies can approach it both thoughtfully and thoroughly, this book is a must-read for any organization seeking to fulfill consumers' intensifying demand for the real deal.
| Author | : Steven Metz |
| Publisher | : |
| Total Pages | : 58 |
| Release | : 1997-03-07 |
| Genre | : |
| ISBN | : 9781463725013 |
A year ago the Chief of Staff of the Army initiated the Army After Next Project (AANP) as a means of stimulating constructive thinking about the Army's future throughout the service. AANP has quickly developed into a primary vehicle for long-range planning. Under the leadership of the Training and Doctrine Command (TRADOC), the AANP has conducted an ambitious program of studies, symposia and workshops, culminating in a Winter War Game and Senior Seminar held at Carlisle, January 27-February 6, 1997. In addition to supporting TRADOC's AANP through the world class simulation and gaming facilities of the Center for Strategic Leadership, the Army War College has begun a complementary research project, combining the talents of faculty and students. A key line of initial inquiry for us has been to forecast the nature of the future security environment in which the Army will operate. That is the task Dr. Steven Metz set for himself in this monograph. In the pages that follow he propounds "currents of change" that will determine the future and sketches a series of plausible future security systems. Each system is characterized by the forms of conflict that will dominate it, the major strategic issues the United States might face, and the resulting military implications. While Dr. Metz's analysis leads to observations certain to be controversial, he illustrates quite clearly the primacy that environmental context will have in shaping our national security outlook and military strategy. Thus, Dr. Metz's observations on trends and systems warrant careful consideration as national policymakers and the Army's leaders build the military force of the future.
| Author | : José María Cavanillas |
| Publisher | : Springer |
| Total Pages | : 303 |
| Release | : 2016-04-04 |
| Genre | : Computers |
| ISBN | : 3319215698 |
In this book readers will find technological discussions on the existing and emerging technologies across the different stages of the big data value chain. They will learn about legal aspects of big data, the social impact, and about education needs and requirements. And they will discover the business perspective and how big data technology can be exploited to deliver value within different sectors of the economy. The book is structured in four parts: Part I “The Big Data Opportunity” explores the value potential of big data with a particular focus on the European context. It also describes the legal, business and social dimensions that need to be addressed, and briefly introduces the European Commission’s BIG project. Part II “The Big Data Value Chain” details the complete big data lifecycle from a technical point of view, ranging from data acquisition, analysis, curation and storage, to data usage and exploitation. Next, Part III “Usage and Exploitation of Big Data” illustrates the value creation possibilities of big data applications in various sectors, including industry, healthcare, finance, energy, media and public services. Finally, Part IV “A Roadmap for Big Data Research” identifies and prioritizes the cross-sectorial requirements for big data research, and outlines the most urgent and challenging technological, economic, political and societal issues for big data in Europe. This compendium summarizes more than two years of work performed by a leading group of major European research centers and industries in the context of the BIG project. It brings together research findings, forecasts and estimates related to this challenging technological context that is becoming the major axis of the new digitally transformed business environment.
| Author | : National Academy of Engineering |
| Publisher | : National Academies Press |
| Total Pages | : 119 |
| Release | : 1992-02-01 |
| Genre | : Political Science |
| ISBN | : 0309046475 |
It is frequently argued that U.S. corporations have shorter time horizons for planning and investment than their Japanese and German competitors. This argument, though widely accepted in studies of U.S. competitiveness, has rarely been examined in depth. Time Horizons and Technology Investments explores the evidence that some U.S. corporations consistently select projects biased toward short-term return and addresses factors influencing the time-related preferences of U.S. corporate managers in selecting projects for investment. It makes recommendations to policymakers and managers about policies to mitigate negative external influences and about strategies to remove internal biases toward noncompetitive decisions.
