Start With Story The Entrepreneurs Guide To Using Story To Grow Your Business PDF Download
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Author | : Lyn Graft |
Publisher | : Lioncrest Publishing |
Total Pages | : 274 |
Release | : 2019-01-31 |
Genre | : Business & Economics |
ISBN | : 9781544501390 |
Download Start with Story: The Entrepreneur's Guide to Using Story to Grow Your Business Book in PDF, ePub and Kindle
Your founder's story is key to fueling your company's success. It is a powerful asset in everything from raising capital to driving sales to securing press to attracting talent. Countless entrepreneurs have achieved business success by crafting a great story, and you can too. Start with Story is the definitive guidebook for first-time entrepreneurs to create the best story for their business. Inside, Lyn Graft demonstrates the power of this medium by examining the successes of companies like Starbucks, Dropbox, Spanx, TOMS, and many more who built incredible brands from scratch. Using his own storytelling framework, Graft leads you through a five-step process to construct the best narrative to showcase your business. You already have the best asset that sets your business apart. It's time to create your story.
Author | : Margaret Rode |
Publisher | : |
Total Pages | : 95 |
Release | : 2018-02-02 |
Genre | : |
ISBN | : 9781977068118 |
Download Storytelling for Small Business Book in PDF, ePub and Kindle
Do you have a small business or private practice that means more to you than just paying the bills? Have you been looking for an effective way to market yourself in our noisy digital world, one that is also human, thoughtful, and authentic?Giant brands utilize the power of story constantly to attract customers and build loyalty, from Apple to Budweiser to virtually anything you see during the Super Bowl. They know a story can sink their message deeply into the minds and hearts of the people they most want to reach. But did you know storytelling can be even more powerful for you? Whether you're a solopreneur, purpose-driven business, compassionate entrepreneur, or are just hoping to offer your skills & gifts to make something in the world a little better, your story can help you stand out, create a genuine connection, and grow your business. Storytelling for Small Business is a refreshing, friendly introductory guide to using the power of story--sharing your own stories and inviting those of your audience--to attract and build relationships with your ideal clients. Rather than just another book on "crushing it" with formulaic sales tactics, in this book you'll learn: * The distinction between storytelling and marketing * Why stories are more powerful than facts & figures * 3 essential questions to begin shaping your stories * 10 bedrock stories we can all be telling * How to invite and celebrate the stories of your clients * 8 easy ways to start using more storytelling--right now * A one-hour story jumpstart Packed with examples, resources, and encouragement, and accompanied by a free downloadable workbook, Storytelling for Small Business will open your eyes to the myriad ways you can harvest and share the stories that will help you connect with the people who matter most to you.
Author | : Kyle Gray |
Publisher | : Createspace Independent Publishing Platform |
Total Pages | : 254 |
Release | : 2017-05 |
Genre | : Customer relations |
ISBN | : 9781546424581 |
Download The Story Engine Book in PDF, ePub and Kindle
"The Story Engine provides your with everything you need to reap the benefits of content marketing. You'll learn how to plan content marketing success early, and how to avoid common pitfalls. We will explore how to build a team to handle time-consuming parts of creation and still feel secure knowing that your content fits your unique brand. All this without breaking your budget"--Back cover.
Author | : Daniel C Partin |
Publisher | : Independently Published |
Total Pages | : 0 |
Release | : 2023-04-20 |
Genre | : |
ISBN | : |
Download Tales That Sell Book in PDF, ePub and Kindle
Introducing "Tales That Sell: How to Use Storytelling to Build Your Brand and Grow Your Business" - a must-read book for anyone looking to take their brand to the next level! In this book, you will discover the power of storytelling and how it can transform your business. You will learn how to create compelling stories that engage your audience and leave a lasting impression. From crafting your brand story to creating content that resonates with your customers, this book covers everything you need to know to use storytelling to build your brand and grow your business. With real-life examples and practical advice, "Tales That Sell" will help you to: Develop a unique brand story that sets you apart from your competitors Create content that resonates with your audience and builds trust Use storytelling to connect with your customers on a deeper level Use social media to share your stories and reach a wider audience And much more! Whether you're an entrepreneur, marketer, or business owner, "Tales That Sell" is the ultimate guide to using storytelling to build your brand and grow your business. So why wait? Grab your copy today and start telling stories that sell!
Author | : Arvid Kahl |
Publisher | : |
Total Pages | : 306 |
Release | : 2021-05-19 |
Genre | : |
ISBN | : 9783982195766 |
Download The Embedded Entrepreneur Book in PDF, ePub and Kindle
Embedded Entrepreneurs find customers and build a solution for and with them. Learn how to think "audience-first."
Author | : Bobby Herrera |
Publisher | : Bard Press |
Total Pages | : 126 |
Release | : 2019-06-03 |
Genre | : Business & Economics |
ISBN | : 1885167881 |
Download The Gift of Struggle Book in PDF, ePub and Kindle
Bobby Herrera has a simple leadership philosophy: -We all struggle. -Inside every struggle is a gift. -Leaders share their gifts with others. In The Gift of Struggle, Bobby Herrera, cofounder and CEO of Populus Group, lives that philosophy by telling the stories of his struggles, identifying the gifts he found, and sharing those gifts with you.
Author | : Steve Mariotti |
Publisher | : Crown Currency |
Total Pages | : 498 |
Release | : 2014-04-29 |
Genre | : Business & Economics |
ISBN | : 030781551X |
Download The Young Entrepreneur's Guide to Starting and Running a Business Book in PDF, ePub and Kindle
It doesn't matter how old you are or where you're from; you can start a profitable business. The Young Entrepreneur's Guide to Starting and Running a Business will show you how. Through stories of young entrepreneurs who have started businesses, this book illustrates how to turn hobbies, skills, and interests into profit-making ventures. Mariotti describes the characteristics of the successful entrepreneur and covers the nuts and bolts of getting a business up, running and successful.
Author | : Dave Carvajal |
Publisher | : AMACOM |
Total Pages | : 258 |
Release | : 2018-01-17 |
Genre | : Business & Economics |
ISBN | : 081443827X |
Download Hire Smart from the Start Book in PDF, ePub and Kindle
This book distills lessons gained from the author’s 20 years of experience, building out and staffing two enormously successful Internet startups and helping firms land the talent they need to reach their greatest potential. Don't rely on instincts alone. Hiring is king and while the lesson seems so basic, so many good companies stumble and lose their stride just when they were poised for rapid growth. Why? Their leaders treated hiring as a tedious chore. They posted an ad hoc ad. Took the first person with the right skills. Hired for immediate needs, rather than future flourishing. Whether you're a high-tech entrepreneur taking a startup public, or a food truck vendor with a concept that's taking off, Hire Smart from the Start offers a proven formula to help you: Find candidates whose values and working style fit your business Spot the 5 types of applicants you should never, ever hire Motivate "reach" candidates to leave their jobs and take a chance on your vision Develop meaningful incentives that make people stay Accelerate success: hire smart from the start. This book shows you how.
Author | : Ben Horowitz |
Publisher | : HarperCollins |
Total Pages | : 288 |
Release | : 2019-10-29 |
Genre | : Business & Economics |
ISBN | : 006287134X |
Download What You Do Is Who You Are Book in PDF, ePub and Kindle
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times. Ben Horowitz has long been fascinated by history, and particularly by how people behave differently than you’d expect. The time and circumstances in which they were raised often shapes them—yet a few leaders have managed to shape their times. In What You Do Is Who You Are, he turns his attention to a question crucial to every organization: how do you create and sustain the culture you want? To Horowitz, culture is how a company makes decisions. It is the set of assumptions employees use to resolve everyday problems: should I stay at the Red Roof Inn, or the Four Seasons? Should we discuss the color of this product for five minutes or thirty hours? If culture is not purposeful, it will be an accident or a mistake. What You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building—the leader of the only successful slave revolt, Haiti’s Toussaint Louverture; the Samurai, who ruled Japan for seven hundred years and shaped modern Japanese culture; Genghis Khan, who built the world’s largest empire; and Shaka Senghor, a man convicted of murder who ran the most formidable prison gang in the yard and ultimately transformed prison culture. Horowitz connects these leadership examples to modern case-studies, including how Louverture’s cultural techniques were applied (or should have been) by Reed Hastings at Netflix, Travis Kalanick at Uber, and Hillary Clinton, and how Genghis Khan’s vision of cultural inclusiveness has parallels in the work of Don Thompson, the first African-American CEO of McDonalds, and of Maggie Wilderotter, the CEO who led Frontier Communications. Horowitz then offers guidance to help any company understand its own strategy and build a successful culture. What You Do Is Who You Are is a journey through culture, from ancient to modern. Along the way, it answers a question fundamental to any organization: who are we? How do people talk about us when we’re not around? How do we treat our customers? Are we there for people in a pinch? Can we be trusted? Who you are is not the values you list on the wall. It’s not what you say in company-wide meeting. It’s not your marketing campaign. It’s not even what you believe. Who you are is what you do. This book aims to help you do the things you need to become the kind of leader you want to be—and others want to follow.
Author | : Michael Alden |
Publisher | : John Wiley & Sons |
Total Pages | : 176 |
Release | : 2017-10-23 |
Genre | : Business & Economics |
ISBN | : 1119424984 |
Download Blueprint to Business Book in PDF, ePub and Kindle
Essential reading for any would-be entrepreneur Blueprint to Business is the ultimate guide to becoming a successful entrepreneur. Bestselling author and CEO Mike Alden puts aside the rainbows and sunshine, gets real about what it takes to 'make it,' and gives you the real-world guidance you need to hear. Through anecdotes and advice, he shares his experiences along with those of other top founders and entrepreneurs to give you a realistic picture of what it takes to build a business. It's a bit of tough love, a healthy dose of reality, and a tremendously motivating guide to striking out on your own; from motivation and commitment to business licenses and the IRS, this guide is your personal handbook for the biggest adventure of your career. So you want to start a business: how much are you willing to commit in terms of time, money, and energy? How do you plan to bring in customers? What will set you apart from the crowd? What will convince clients to come to you rather than your competitor with an established track record? These questions must be answered before you even begin planning—and then, you have to make that canyon-sized leap from planning to doing. This book guides you through the early stages with practical advice from a real-world perspective. Turn 'dreams' into goals, and goals into reality Discover just what it takes to build a successful business Dig into the paperwork and legal/regulatory requirements Adjust your expectations to reflect your abilities and willingness to commit Starting a business could be the best thing you've ever done—or it could be the worst. Mitigate the risk by setting yourself up for success from the very beginning with the invaluable advice in Blueprint to Business. Praise for Blueprint to Business "I've had the opportunity to work directly with Michael Alden on his children's book. His business know how and ability to get things done is unparalleled.” —Naren Aryal, CEO Mascot Books. "As an entrepreneur and author myself, I would recommend Blueprint to Business to anyone who is in business or looking to start a company. Michael Alden's no nonsense approach is much needed for anyone who wants the real truth about the life of an entrepreneur." —Ken Kupchik, author of The Sales Survival Handbook Cold Calls, Commissions, and Caffeine Addiction The Real Truth About Life in Sales "Michael Alden's story is truly inspirational. He has seen some extremely difficult times and has overcome extraordinary odds along his journey. He harnessed what he learned even as a young child to achieve great business success. The lessons in Blueprint to Business not only help those in business but it is for anyone who wants more out of life.” —June Archer, author of YES! Every day can be a good day: The Keys to success that lead to an Amazing life “As a young entrepreneur, I have found that truly successful people help and teach others. Michael Alden has taken the time to help me with my business and my book. His experience is undeniable and I would recommend Blueprint to Business to any entrepreneur who wants to learn from someone who has done great things and continues to.” —Casey Adams, social media influencer and author of Rise of The Young: How To Turn Your Negative Situation Into A Positive Outcome, and Build A Successful Personal Brand “Being an entrepreneur has its challenges. Michael Alden shares his business experiences to help others succeed. His advice and enthusiasm is directed towards teaching and leading through example. If you are looking to succeed in business this book is a must read!