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Spa Style Europe

Spa Style Europe
Author: Ginger Lee
Publisher: Weatherhill, Incorporated
Total Pages: 236
Release: 2004
Genre: Health & Fitness
ISBN: 9780834805477
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From its early emphasis on healing waters, Europe's rich spa tradition has evolved to incorporate different healing practices and therapies-not just from Europe, but from around the world.Spa Style Europeis a comprehensive guide to the intricate tapestry of popular modern spa treatments in Europe and those quality spas where you can enjoy them. Spa Treatments presents the historical, social and cultural background of spas in Europe, and tells you what you can expect from present-day spa treatments and therapies. Also included in this section are tips on how to benefit most fully from your spa experience, and recipes for do-it-yourself treatments that you can easily try at home. The spa therapies are organized according to the key elements of Water, Fire, Earth, Air, and Harmony. Spa Cuisine brings some of the secrets of healthy eating into your home, with delicious, nutritious and innovative recipes provided by two French spas: La Cuisine Synergique, a three-day programme from Royal Parc Evian; and Cuisine Minceur, a one-day programme from Les Preacute;s d'Eugeacute;nie. You will discover how a synergy of ingredients and cooking methods can provide tasty and inventive meals that help to balance your body and optimize your energy levels. Spa Digest, arranged geographically, is an illustrated guide to 49 of Europe's quality spas. It provides insights into the character of each property and highlights their key treatments to help you plan your next spa visit. A fact-packed Spa Statistics column helps you establish at a glance the spa type, spa size, facilities, treatments and therapies, provisions for couples, availability of spa cuisine, services, recreation options, and contact details of each spa.

The Grand Spas of Central Europe

The Grand Spas of Central Europe
Author: David Clay Large
Publisher: Rowman & Littlefield
Total Pages: 477
Release: 2015-10-08
Genre: History
ISBN: 1442222379
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The Grand Spas of Central Europe leads readers on an irresistible tour through the grand spa towns of Central Europe—fabled places like Baden-Baden, Bad Ems, Bad Gastein, Karlsbad, and Marienbad. Noted historian David Clay Large follows the grand spa story from Greco-Roman antiquity to the present, focusing especially on the years between the French Revolution and World War II, a period in which the major Central European Kurorte (“cure-towns”) reached their peak of influence and then slipped into decline. Written with verve and affection, the book explores the grand spa towns, which in their prime were an equivalent of today’s major medical centers, rehab retreats, golf resorts, conference complexes, fashion shows, music festivals, and sexual hideaways—all rolled into one. Conventional medicine being quite primitive through most of this era, people went to the spas in hopes of curing everything from cancer to gout. But often as not “curists” also went to play, to be entertained, and to socialize. In their heyday the grand spas were hotbeds of cultural creativity, true meccas of the arts. High-level politics was another grand spa specialty, with statesmen descending on the Kurorte to negotiate treaties, craft alliances, and plan wars. This military scheming was just one aspect of a darker side to the grand spa story, one rife with nationalistic rivalries, ethnic hatred, and racial prejudice. The grand spas, it turns out, were microcosms of changing sociopolitical realities—not at all the “timeless” oases of harmony they often claimed to be. The Grand Spas of Central Europe holds up a gilt-framed but clear-eyed mirror to the ever-changing face of European society—dimples, warts, and all.

European Style Spa

European Style Spa
Author: Maria Alexandra Perez
Publisher:
Total Pages:
Release: 1994
Genre: Sports facilities
ISBN:
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The Spa Lover's Guide to Europe

The Spa Lover's Guide to Europe
Author: Sarah Woods
Publisher: Fox Chapel Publishing
Total Pages: 476
Release: 2016-12-01
Genre: Travel
ISBN: 1743371578
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A guide to around 50 of the most beautiful and historic spa destinations in Europe, taking in day spas, getaway spas and medical spas. Unlike so many spa guides, this title focuses on destinations with natural spas, where wellness treatments have been a part of the heritage and culture for hundreds of years. From Bath to Budapest, the Spa Lover's Guide examinesthe fascinating history and curative powers of the spa towns, explaining what makes each special and giving detailed information on individual venues and the range of treatments on offer. Feature boxes give essential booking and price information. As well as spa treatments, a range of suggestions for things to do in the local area are given for each historic destination.

Health and Wellness Tourism

Health and Wellness Tourism
Author: Melanie Smith
Publisher: Routledge
Total Pages: 400
Release: 2008-10-23
Genre: Business & Economics
ISBN: 1136439447
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Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today’s thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments. A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism. This text includes a number of features to reinforce theory for advanced students of hospitality, leisure and tourism and related disciplines.

Spa Management

Spa Management
Author:
Publisher:
Total Pages: 500
Release: 2006-06
Genre: Health resorts
ISBN:
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Marketing Management

Marketing Management
Author: S. Jayachandran
Publisher: Excel Books India
Total Pages: 528
Release: 2004-05
Genre: Marketing
ISBN: 9788174463623
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This book is appropriate as a core textbook for Marketing Management in Post Graduate programmes including MBA. The text provides right from the basics in Marketing to Analysis and Application of Strategic Tools in Marketing Management. CORE FEATURESStructure : Six parts with 20 chaptersObjective: Make the readers to understand marketing theory & concepts and prepare them as tomorrow's marketing managers, academicians etc.,Style: Simple and lucid style to understand theory and concepts with live corporate examples.Focus: As core text book to post graduate students-MBA, M Com, M A, M Tech etc.Delighting Features (Value Addition)V Each part underlies a specific objective.v Each chapter starts with a marketing profile of leading corporate house with web address. This enables the reader to understand what is a corporate house, what are their businesses, what are their marketing and operating philosophies,v Summary of each chapter makes the reader to grasp the chapter contents with easy effort.v Each chapter has questions for discussion, preparing the students well for examination.v Each chapter ends with practical exercises for critical analysis and thinking which makes the reader to think critically.v Case Studies lead the reader to improve his/her analytical skills and practical knowledge.

Spa

Spa
Author: Daniela Santos Quartino
Publisher: Loft
Total Pages: 0
Release: 2007
Genre: Health resorts
ISBN: 9788495832054
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The term " spa " comes from the Latin acronym sanitas per aqua. The European origin of the world confirms a long tradition, deeply rooted in the continent's history. From steam baths in the Turkish hammams, through wine therapy in France and thalassotherapy in Greece, to th Alpine thermal baths, Europe counts with a large network of establishments of this kind. Located by the seaside, in the mountain, or right in the heart of the citied, spas attract a very wide audience nowadays, and therefore, they also appeal to architects and interior designers who see these spaces as the new temples of contemporaneity.