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The Live-Streaming Handbook

The Live-Streaming Handbook
Author: Peter Stewart
Publisher: Routledge
Total Pages: 417
Release: 2017-11-22
Genre: Social Science
ISBN: 1351807986

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The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work. Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he’s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies. Also included are: a foreword by Al Roker (NBC's The Today Show); practical steps for using popular live-streaming apps, such as Facebook Live and Twitter; nearly 80 colour images of live-streaming events, screenshots and gadgets; a detailed walk-through of how to successfully present and produce your live-streaming show; advice on analysing and exploiting viewer metrics to increase followers; more than 130 quotes of real-world advice from expert producers of online media content; over 700 links to online case studies, articles, research and background reading. With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.


Social Media Marketing Live

Social Media Marketing Live
Author: Rory Ames-Hyatt
Publisher: Rory Ames-Hyatt
Total Pages: 138
Release: 2019-11-06
Genre: Business & Economics
ISBN:

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Get Ready To Find Out How Your Business Can Easily Tap Into This Booming Multi-Billion Dollar Industry! The ever-changing world of social media marketing means that you need to constantly find new tactics to stay ahead of your competition. And when it comes to building brand awareness - whether for a bricks and mortar business, an eCommerce store, or your personal brand - video marketing dominates as the premium way to get your message out to your potential customers. Now, over the past few years a new and revolutionary piece of social tech has risen up to become the most effective way to reach your target audience… and that technology is called Live Streaming Video. You see, the live streaming video industry is so much more than just online gaming. In fact, this market is projected to grow to over seventy billion dollars by 2023, making it one of the most cutting edge ways for entrepreneurs and influencers to reach out to clients in real time. And with Social Media Marketing Live you will have everything you need to begin taking advantage of live streaming video - which can help you bring in extra sales, generate more leads, and really push your brand to WIN BIG online! What You Will Learn Inside Social Media Marketing Live: + Find out how even absolute beginners can use this pioneering marketing innovation. + Master the art of driving traffic to your website or store through a live streaming broadcast. + Learn the key differences between the most popular live streaming platforms - and discover which platform offers the best fit for your brand. + Get all of the very best tips on running a smooth live streaming show (without a single hitch!). + Plus so much more!


Social Media Livestreaming

Social Media Livestreaming
Author: Claudette G. Artwick
Publisher: Routledge
Total Pages: 104
Release: 2018-12-07
Genre: Social Science
ISBN: 0429997426

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Social Media Livestreaming: Design for Disruption? addresses a host of emerging issues concerning social media livestreaming, exploring this technology as a disruption and its potential to shape journalism practice and influence society. Live visual images increasingly inundate our digital screens. While once restricted to broadcast news organizations, "going live" is becoming ubiquitous, fueled by smartphones and social networks. As livestreams and eyewitness video permeate our social media feeds, a wide range of possibilities for journalism and society are unfolding. Using international case studies, interviews with journalists, and survey research with citizens, this book explores major themes including livestreaming’s implications for journalism practice and news content production; citizen activism and participation in democracy; ethical, legal, safety and privacy considerations; and the role of livestreaming in shaping public perception. Social Media Livestreaming: Design for Disruption? is ideal for multiple audiences, from academic researchers to professional journalists and social media practitioners as well as policy-makers and organizations.


Watch Me Play

Watch Me Play
Author: T.L. Taylor
Publisher: Princeton University Press
Total Pages: 328
Release: 2018-10-16
Genre: Social Science
ISBN: 0691184976

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A look at the revolution in game live streaming and esports broadcasting Every day thousands of people broadcast their gaming live to audiences over the internet using popular sites such as Twitch, which reaches more than one hundred million viewers a month. In these new platforms for interactive entertainment, big esports events featuring digital game competitors live stream globally, and audiences can interact with broadcasters—and each other—through chat in real time. What are the ramifications of this exploding online industry? Taking readers inside home studios and backstage at large esports events, Watch Me Play investigates the rise of game live streaming and how it is poised to alter how we understand media and audiences. Through extensive interviews and immersion in this gaming scene, T. L. Taylor delves into the inner workings of the live streaming platform Twitch. From branding to business practices, she shows the pleasures and work involved in this broadcasting activity, as well as the management and governance of game live streaming and its hosting communities. At a time when gaming is being reinvented through social media, the potential of an ever-growing audience is transforming user-generated content and alternative distribution methods. These changes will challenge the meaning of ownership and intellectual property and open the way to new forms of creativity. The first book to explore the online phenomenon Twitch and live streaming games, Watch Me Play offers a vibrant look at the melding of private play and public entertainment.


Smart Technologies and Innovation for a Sustainable Future

Smart Technologies and Innovation for a Sustainable Future
Author: Ahmed Al-Masri
Publisher: Springer
Total Pages: 0
Release: 2019-01-09
Genre: Computers
ISBN: 9783030016586

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The book presents high-quality research papers presented at the 1st AUE International research conference, AUEIRC 2017, organized by the American University in the Emirates, held on November 15th-16th, 2017 in Dubai. The book is broadly divided into three sections: Media and Smart Cities, Creative Technologies and Innovation, and Security Risks and Strategic Challenges. The areas covered under these sections are cyber-psychology and digital forensics, cloud RAN architecture, networking functions virtualization, e-Governance and IoT semantic interoperability, ERP security, web-based application and problem-solving skills, smart technologies and advertising, smart technologies for smart cities, smart adaptable navigation systems, turbo codes for security key generation, technology advanced student learning and mobile devices, big data security and privacy, multi-channel buffer enabled technique, physiological signal acquisition in electro-oculography, blockchain and donation-based crowdfunding, smart city and framework development approach, news channel and media education, UAE foreign policy, China-GCC relations, diplomacy in the Internet age, intelligent cyber-security strategies, industry securities and strategic challenges, hybrid alliances and corporate security, security and privacy in smart cities, human computer interaction and e-learning solution, complexity of smart cities governance. The papers included in this book present insightful information on the most recent and relevant research, theories and practices in the field, which aim for a sustainable future.


Live Streaming Kit

Live Streaming Kit
Author: Walt Roberts
Publisher: One Jacked Monkey, LLC
Total Pages: 62
Release: 2019-11-29
Genre: Games & Activities
ISBN:

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It’s your worst fear. Trying to live stream video… But you don’t know where to start. Yes, it’s overwhelming at first, but this short book is going to help. From the co-host of Live Streaming Tech on YouTube, comes a new guide on the best first steps to live streaming video. Most gamers and video influencers make live streaming look way too easy. In practice, it’s much harder. After over two decades of learning and applying in computer technology, Walt Roberts shares his keen insights on what you need to do to start live streaming video immediately. Would you rather grind it out and hope for the best? Or, go into live streaming video with confidence? With dozens of platforms and tons of technology, discover exactly what you need including: · When is the right time for you to go live · What gear is the best to invest in & what to avoid · Why you don’t have to wait to get paid as a live streamer & gamer · How to save your money when buying microphones, webcams or other peripherals · Where is the best live streaming platform: YouTube, Twitch, Facebook or Periscope · And, so much more! You’ll love this short read, because it’s going to get you live streaming with confidence right away. Get it now.


Social Live Video Streaming In Your Influencer Marketing Strategy

Social Live Video Streaming In Your Influencer Marketing Strategy
Author: Laura Maya
Publisher: Estalontech
Total Pages: 128
Release: 2022-04-10
Genre: Business & Economics
ISBN:

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Online Video Marketing has again breached a new level . Video has been very accessible to anyone with internet access, both to watch and to produce. While the technology is trending towards higher quality video on a professional level ,but with new enhancement , its ease of use has made it possible for anyone to hop onto their laptop and create their own video in under an hour The global live video streaming market is estimated to reach $128 billion by 2026 and is one of the most valuable vehicles for marketers and brand advertising. Live streaming on social media is a relatively new phenomenon but more and more brands are adapting their social media strategies and influencer marketing strategies. Many Online Marketers are doing a crossover to social live video streaming and the trend is catching steam. Live video streaming differs from video content in that video content is recorded and accessed directly by the user. It takes the form of a broadcast in which the creator videos be transferred simultaneously to several users. A live video stream transmits the video in real time over the Internet. You don’t need to be ‘sold’ on the reasons why you need a video marketing strategy, but let’s be real, it feels daunting to even start. Creating video content sounds simple enough on paper but when it comes down to actually whipping out your iPhone and going Live . Where do you even start? Yes, it can be intimidating thinking of yourself as the star of your videos; however, is there a better way to reach your ideal audience and showcase your coaching style AND expertise all at the same time? Remember, don’t overthink this process. You don’t need a fully equipped studio, nor do you need a hair and makeup team. Everyday people film millions of videos by simply hitting the Record button on their smart phones. Give it a try…I bet you’ll be surprised at how easy the whole process is. With a well crafted workbook as your guidance ,this book will guide readers to explore with the type of content they wish to record and publish , get some decent feedback or measure on analytics about what types of video perform best for you. Are you ready to get started?


Social Media Marketing Live

Social Media Marketing Live
Author: Rory Ames-Hyatt
Publisher: Social Media Marketing Masterclass
Total Pages: 0
Release: 2019-11-07
Genre:
ISBN:

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100 Livestreaming & Digital Media Predictions

100 Livestreaming & Digital Media Predictions
Author: Ross Brand
Publisher:
Total Pages: 354
Release: 2021-07-27
Genre:
ISBN: 9781737661108

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One hundred top creators, entrepreneurs and industry professionals to share their insights and predictions on livestreaming and digital media. They talk about what trends, products and platforms they're focused on.


Helping Your Church Live Stream - How to spread the message of God with live streaming

Helping Your Church Live Stream - How to spread the message of God with live streaming
Author: Paul William Richards
Publisher: StreamGeeks
Total Pages: 138
Release: 2019-01-02
Genre: Religion
ISBN: 0578424827

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Finally, a complete guide for your church to start live streaming with an included online course on UDEMY.com. Inside this book, you will find insights for ministry leaders who are considering the use of live streaming as an outreach tool for their church. This book will help church leaders understand how they can leverage the power of live streaming as a visual bridge connecting your church to the world. This book will provide perspective on best practices for live streaming church services and helpful reflections on real-life case studies from churches and pastors who are happily filling their pews with new members each week. Learn how to set up a digital donations strategy and enable your social media accounts to accept donations directly through YouTube and Facebook. This book will include actionable checklists for ministry leaders considering live streaming at their organization. It should become clear to you how your church can use live streaming and social media to reach new members and extend your reach to shut-ins. This book is accompanied by an online training course for technology directors and volunteers alike who may become the next “champions” of your live streaming program. Our online training course also includes a PowerPoint presentation template you can use to present the benefits of live streaming to your church leadership.At the end of this book, you will find a glossary of terms that will help you and your team familiarize yourselves with the type of technological vocabulary frequently used in live streaming. For many pastors, learning this type of information is like learning a new language. If you are interested in learning about church media and live streaming this book will be a walk an in the park. Feel free to download the audio version of this book and literally take a walk in the park as you listen. Finally, this book was written to inspire readers to use modern tools to tell their organizations unique story about their faith. At the end of the day, live streaming is a storytelling tool helping organizations reach those who may need guidance, education, or simply a nudge in the right direction. Social media has become a medium for empowering individuals to like and share the things they believe in. We live in a world that is more connected than ever before. Understanding that everyone on earth is connected in some way, within six degrees of separation, will be an important stepping stone in our thinking about social media. Your church now has the power to reach people in large connected networks which include groups of family members and friends. These are the people that are most important and most influential in lives of your church’s current members and their extended online network.One of the main reasons why western religion has succeeded so greatly to this day is because it has always taken advantage of emerging technologies… The medium isn’t the message; it’s the medium that you use to communicate the message. In the 1500s, we saw the printing press emerge, and bibles were being printed for the first time in history. We saw an explosion of what was being made available in written form, with new translations that were suddenly available all over the world… Over the past one hundred years, we have churches moving on to the radio with the early evangelical churches that have now moved into TV and televangelism… and now today we are moving into a new form of communication, where you can distribute your message on digital platforms using social media. The churches that are the most successful and most resonate with people are the ones delivering their message in the places that people are listening. Those who are producing content in a form that is consumable and makes sense in the day and age that we live in, we be to prosper from the fruits of new communication pathways.