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Small Town Capitalism in Western India

Small Town Capitalism in Western India
Author: Douglas E. Haynes
Publisher: Cambridge University Press
Total Pages: 363
Release: 2012-03-12
Genre: History
ISBN: 1107375711

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This book charts the history of artisan production and marketing in the Bombay Presidency from 1870 to 1960. While the textile mills of western India's biggest cities have been the subject of many rich studies, the role of artisan producers located in the region's small towns have been virtually ignored. Based upon extensive archival research as well as numerous interviews with participants in the handloom and powerloom industries, this book explores the role of weavers, merchants, consumers and laborers in the making of what the author calls 'small-town capitalism'. By focusing on the politics of negotiation and resistance in local workshops, the book challenges conventional narratives of industrial change. The book provides the first in-depth work on the origins of powerloom manufacture in South Asia. It affords unique insights into the social and economic experience of small-town artisans as well as the informal economy of late colonial and early post-independence India.


Small Town Capitalism in Western India

Small Town Capitalism in Western India
Author: Douglas E. Haynes
Publisher:
Total Pages: 364
Release: 2014-05-14
Genre: BUSINESS & ECONOMICS
ISBN: 9781139223485

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This book charts the history of artisan production and marketing in the Bombay Presidency from 1870 to 1960. While the textile mills of western India's biggest cities have been the subject of many rich studies, the role of artisan producers located in the region's small towns have been virtually ignored. Based upon extensive archival research as well as numerous interviews with participants in the handloom and powerloom industries, this book explores the role of weavers, merchants, consumers and laborers in the making of what the author calls 'small-town capitalism'. By focusing on the politics of negotiation and resistance in local workshops, the book challenges conventional narratives of industrial change. The book provides the first in-depth work on the origins of powerloom manufacture in South Asia. It affords unique insights into the social and economic experience of small-town artisans as well as the informal economy of late colonial and early post-independence India.


The Emergence of Brand-Name Capitalism in Late Colonial India

The Emergence of Brand-Name Capitalism in Late Colonial India
Author: Douglas E. Haynes
Publisher: Bloomsbury Publishing
Total Pages: 329
Release: 2022-09-22
Genre: History
ISBN: 1350278068

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This book examines the emergence of professional advertising in western India during the interwar period. It explores the ways in which global manufacturers advanced a 'brand-name capitalism' among the Indian middle class by promoting the sale of global commodities during the 1920s and 1930s, a time when advertising was first introduced in India as a profession and underwent critical transformations. Analysing the cultural strategies, both verbal and visual, used by foreign businesses in their advertisements to capture urban consumers, Haynes argues that the promoters of various commodities crystalized their campaigns around principles of modern conjugality. He also highlights the limitations of brand-name capitalism during this period, examining both its inability to cultivate markets in the countryside or among the urban poor, and its failure to secure middle-class customers. With numerous examples of illustrated advertisements taken from Indian newspapers, the book discusses campaigns for male sex tonics and women's medicines, hot drinks such as Ovaltine and Horlicks, soaps such as Lifebuoy, Lux and Sunlight, cooking mediums such as Dalda and electrical household technologies. By examining the formation of 'brand-name capitalism' and two key structures that accompanied it- the advertising agency and the field of professional advertising- this book sheds new light on the global consumer economy in interwar India, and places developments in South Asia into a larger global history of consumer capitalism.


India Calling

India Calling
Author: Anand Giridharadas
Publisher: ReadHowYouWant.com
Total Pages: 386
Release: 2011-02-28
Genre: Travel
ISBN: 1458763099

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Reversing his parents immigrant path, a young writer returns to India and discovers an old country making itself new. Anand Giridharadas sensed something was afoot as his plane prepared to land in Bombay. An elderly passenger looked at him and said, Were all trying to go that way, pointing to the rear. You, youre going this way. Giridharadas was...


Tata

Tata
Author: Mircea Raianu
Publisher: Harvard University Press
Total Pages: 305
Release: 2021-07-06
Genre: Business & Economics
ISBN: 067498451X

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An eye-opening portrait of global capitalism spanning 150 years, told through the history of the Tata corporation. Nearly a century old, the grand faade of Bombay House is hard to miss in the historic business district of Mumbai. This is the iconic global headquarters of the Tata Group, a multinational corporation that produces everything from salt to software. After getting their start in the cotton and opium trades, the Tatas, a Parsi family from Navsari, Gujarat, ascended to commanding heights in the Indian economy by the time of independence in 1947. Over the course of its 150-year history Tata spun textiles, forged steel, generated hydroelectric power, and took to the skies. It also faced challenges from restive workers fighting for their rights and political leaders who sought to curb its power. In this sweeping history, Mircea Raianu tracks the fortunes of a family-run business that was born during the high noon of the British Empire and went on to capture the worldÕs attention with the headline-making acquisition of luxury car manufacturer Jaguar Land Rover. The growth of Tata was a complex process shaped by world historical forces: the eclipse of imperial free trade, the intertwined rise of nationalism and the developmental state, and finally the return of globalization and market liberalization. Today Tata is the leading light of one of the worldÕs major economies, selling steel, chemicals, food, financial services, and nearly everything else, while operating philanthropic institutions that channel expert knowledge in fields such as engineering and medicine. Based on painstaking research in the companyÕs archive, Tata elucidates how a titan of industry was created and what lessons its story may hold for the future of global capitalism.


Fraternal Capital

Fraternal Capital
Author: Sharad Chari
Publisher: Stanford University Press
Total Pages: 426
Release: 2004
Genre: Social Science
ISBN: 9780804748735

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A richly textured ethnography about knitwear manufacturers in South India that explains how peasant-workers have refined notions of place, gender, and class to create a local industrial form that succeeds in the global economy.


A Business History of India

A Business History of India
Author: Tirthankar Roy
Publisher: Cambridge University Press
Total Pages: 314
Release: 2018-04-05
Genre: History
ISBN: 1316953262

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In recent decades, private investment has led to an economic resurgence in India. But this is not the first time the region has witnessed impressive business growth. There have been many similar stories over the past 300 years. India's economic history shows that capital was relatively expensive. How, then, did capitalism flourish in the region? How did companies and entrepreneurs deal with the shortage of key resources? Has there been a common pattern in responses to these issues over the centuries? Through detailed case studies of firms, entrepreneurs, and business commodities, Tirthankar Roy answers these questions. Roy bridges the approaches of business and economic history, illustrating the development of a distinctive regional capitalism. On each occasion of growth, connections with the global economy helped firms and entrepreneurs better manage risks. Making these deep connections between India's economic past and present shows why history matters in its remaking of capitalism today.


The Little Way of Ruthie Leming

The Little Way of Ruthie Leming
Author: Rod Dreher
Publisher: Grand Central Publishing
Total Pages: 219
Release: 2013-04-09
Genre: Biography & Autobiography
ISBN: 1455521906

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The Little Way of Ruthie Leming follows Rod Dreher, a Philadelphia journalist, back to his hometown of St. Francisville, Louisiana (pop. 1,700) in the wake of his younger sister Ruthie's death. When she was diagnosed at age 40 with a virulent form of cancer in 2010, Dreher was moved by the way the community he had left behind rallied around his dying sister, a schoolteacher. He was also struck by the grace and courage with which his sister dealt with the disease that eventually took her life. In Louisiana for Ruthie's funeral in the fall of 2011, Dreher began to wonder whether the ordinary life Ruthie led in their country town was in fact a path of hidden grandeur, even spiritual greatness, concealed within the modest life of a mother and teacher. In order to explore this revelation, Dreher and his wife decided to leave Philadelphia, move home to help with family responsibilities and have their three children grow up amidst the rituals that had defined his family for five generations-Mardi Gras, L.S.U. football games, and deer hunting. As David Brooks poignantly described Dreher's journey homeward in a recent New York Times column, Dreher and his wife Julie "decided to accept the limitations of small-town life in exchange for the privilege of being part of a community."


State and Capital in Post-Colonial India

State and Capital in Post-Colonial India
Author: Chirashree Das Gupta
Publisher: Cambridge University Press
Total Pages: 331
Release: 2016-11-02
Genre: Business & Economics
ISBN: 1107102243

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""Discusses the specific relationship between state and capital in forging the dynamic role of institutions of the state and market that form the basis of capital accumulation in economies undergoing transition"--Provided by publisher"--