Should Greatest Quotes Quick Short Medium Or Long Quotes Find The Perfect Should Quotations For All Occasions Spicing Up Letters Speeches And Everyday Conversations PDF Download

This book is the outcome of an idea, and the idea is very simple. It is that the best way to understand the dramatic transformation any idea can bring and to successfully bring ideas across, is to think of them as profound insights and moments of clarity often disguised as wit, captured in one single Quote. Ideas and products and messages and behaviors spread faster when they carry your message in a single line or paragraph: a Quote. To feel the impact a Quote can have, here are three Phrase Quotes from this book: 'I don't use the phrase 'I love you' very often, but I say it every time I talk to my children. - George Hamilton' 'The beautiful part of writing is that you don't have to get it right the first time, unlike, say, a brain surgeon. You can always do it better, find the exact word, the apt phrase, the leaping simile. - Robert Cormier' 'If this phrase of the 'balance of power' is to be always an argument for war, the pretext for war will never be wanting, and peace can never be secure. - John Bright' Three characteristics-one, contagiousness; two, the fact that little words can have big effects; and three, that insight happens not gradually but at one dramatic moment, using the right profound words-are the same three principles that define how an idea takes off, or a product goes viral. Of the three, the third, profound, trait... is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why some ideas stick, some changes last, some words leave an impression, and others don't. This book will give you the opportunity to find that right Quote that can change it all.