Selling Is Dead PDF Download
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Author | : Marc Miller |
Publisher | : John Wiley & Sons |
Total Pages | : 215 |
Release | : 2012-06-29 |
Genre | : Business & Economics |
ISBN | : 1118429273 |
Download Selling is Dead Book in PDF, ePub and Kindle
A manifesto for reinventing the sales function Selling Is Dead argues that selling teams and growth-motivated organizations must change to remain competitive. It presents a new selling framework based on research that indicates that buyer behavior can be modeled and that large sales and small sales are fundamentally different. This new framework provides salespeople with a practical structure for giving buyers significantly more value for their dollar-value well beyond the products and services being sold. Rather than focusing on one selling model, regardless of the type of sale, this book offers four different types of large sales and presents specific strategies for succeeding at each. Many sales organizations are systematically mismanaging their selling opportunities and failing to optimize their markets. Through effective selling models, illustrative case studies and examples, and real-world anecdotes, Selling Is Dead brings strategy and efficiency to sales-and shows every sales-based business how to reap the rewards.
Author | : Duane Scott Cerny |
Publisher | : |
Total Pages | : 308 |
Release | : 2018-05-22 |
Genre | : Antiques & Collectibles |
ISBN | : 9780999894903 |
Download Selling Dead People's Things Book in PDF, ePub and Kindle
SELLING DEAD PEOPLE'S THINGS is a wry, behind-the-curtain peek into the world of antiques and their obsessive owners--while still alive and after their passing. An amusing observer of the human condition, author Duane Scott Cerny entertains in illuminating, scary, sad, or frightfully funny resale tales and essays. Whether processing the estate of a hoarding beekeeper, disassembling the retro remains of an infamous haunted hospital, or conducting an impromptu appraisal during a shiva gone disturbingly wrong, every day is a twisted treasure hunt for this twenty-first-century antiques dealer. While digging deep into the basements, attics, and souls of the most interesting collectors imaginable, traveling from one odd house call to the curious next, resale predicaments will confound your every turn. Be careful where you step, watch what you touch, and gird your heart--Antiques Roadshow, this ain't!
Author | : Matthew Dixon |
Publisher | : Penguin |
Total Pages | : 240 |
Release | : 2011-11-10 |
Genre | : Business & Economics |
ISBN | : 1101545895 |
Download The Challenger Sale Book in PDF, ePub and Kindle
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale. The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.
Author | : David Meerman Scott |
Publisher | : John Wiley & Sons |
Total Pages | : 196 |
Release | : 2010-08-02 |
Genre | : Business & Economics |
ISBN | : 0470900520 |
Download Marketing Lessons from the Grateful Dead Book in PDF, ePub and Kindle
The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away "freemium" content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, "lose control" to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away!
Author | : William Bayer |
Publisher | : Hal Leonard Corporation |
Total Pages | : 244 |
Release | : 1989 |
Genre | : Performing Arts |
ISBN | : 9780879101237 |
Download Breaking Through, Selling Out, Dropping Dead Book in PDF, ePub and Kindle
(Limelight). "A hip compendium of cinema savvy ... perhaps the most practical battle manual available to the young filmmaker." Newsweek
Author | : Andy Paul |
Publisher | : Page Two |
Total Pages | : 0 |
Release | : 2022-02-22 |
Genre | : Business & Economics |
ISBN | : 1989603572 |
Download Sell Without Selling Out Book in PDF, ePub and Kindle
Forget everything you learned about selling. Persuasion is not a sales skill—it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by listening to what your buyers really want? In Sell without Selling Out, global sales guru, top podcaster, and entrepreneur Andy Paul shows you how to take charge of your own career without selling out to outdated, ineffective sales methods. He reveals the four Sell In pillars that are the indispensable instruments of selling: Connection, Curiosity, Understanding, Generosity. Everything else is mostly a combination of product features, technical specifications and pricing, which your buyers can get from the Internet. What they seek (and deserve) can only come from you: the human seller. If you’ve been told you need to be more “salesy” to get ahead in your career, you need this book. #DeathToSalesy
Author | : Derek Murphy |
Publisher | : Creativindie |
Total Pages | : 160 |
Release | : 2013-12-31 |
Genre | : |
ISBN | : 9780984655120 |
Download Book Marketing Is Dead Book in PDF, ePub and Kindle
How to sell a ton of books (even if you're starting with no platform). If you've found this book I'm assuming you have or will soon have a book out on the market, and are exploring ways to turn it into a best-selling powerhouse that will slaughter the competition and pay for your retirement. The indie publishing world is thrilling because of the possible returns, and I hope you and your book do well. You're probably searching for things like "book marketing" and "book promotion" so you can learn how to find readers and convince them to buy your book. But almost everything you read will be wrong. That's because marketing in general is dead. Advertising is dead. Selling and convincing people to buy: also dead. The new law of book sales is this: if you're talking about your book, promoting your book, sharing your book... you're screwing it all up. Don't make "Old School" marketing mistakes that will sabotage your efforts! This book will help you to... Avoid the common mistakes that kill book sales Set up an author platform quickly that will triple your results Use Social Media (like an expert) without being annoying Advertise for maximum impact (at the lowest cost) Make powerful friends online who can move thousands of books Before you spend a lot of money on book marketing services or author publicity... Make sure you've plugged all the holes in your sales funnel so you're not throwing money away. If you're looking for a "Bestseller Campaign" but don't have a big budget... This book will show you plenty of ways to improve sales without spending a dime.
Author | : Arthur Miller |
Publisher | : Penguin |
Total Pages | : 146 |
Release | : 1998-05-01 |
Genre | : Drama |
ISBN | : 110104215X |
Download Death of a Salesman Book in PDF, ePub and Kindle
The Pulitzer Prize-winning tragedy of a salesman’s deferred American dream Ever since it was first performed in 1949, Death of a Salesman has been recognized as a milestone of the American theater. In the person of Willy Loman, the aging, failing salesman who makes his living riding on a smile and a shoeshine, Arthur Miller redefined the tragic hero as a man whose dreams are at once insupportably vast and dangerously insubstantial. He has given us a figure whose name has become a symbol for a kind of majestic grandiosity—and a play that compresses epic extremes of humor and anguish, promise and loss, between the four walls of an American living room. "By common consent, this is one of the finest dramas in the whole range of the American theater." —Brooks Atkinson, The New York Times "So simple, central, and terrible that the run of playwrights would neither care nor dare to attempt it." —Time
Author | : Tom Batchelder |
Publisher | : Dog Ear Publishing |
Total Pages | : 269 |
Release | : 2007-12 |
Genre | : Business communication |
ISBN | : 1598588508 |
Download Barking Up a Dead Horse Book in PDF, ePub and Kindle
"Barking Up a Dead Horse" aims to: Challenge mental assumptions and build a radically honest, yet common language for engaging new prospects and existing clients. The end result being... -Finding more of the right prospects & making them clients faster. -Creating a fundamental, radical shift in the traditional buyer-seller dynamic. -Increasing retention & maximizing the human potential of your people. Tom Batchelder specializes in coaching progressive business leaders in the areas of sales excellence and life success. He has over 17 years experience in sales, management, entrepreneurship, and coaching. Working with Fortune 500(R) organizations and emerging small businesses, tom helps clients control their sales process, shorten selling cycles and effectively increase profit margins.
Author | : David Hoffeld |
Publisher | : Penguin |
Total Pages | : 289 |
Release | : 2022-02-08 |
Genre | : Business & Economics |
ISBN | : 0143129333 |
Download The Science of Selling Book in PDF, ePub and Kindle
The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot