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Science in the Marketplace

Science in the Marketplace
Author: Aileen Fyfe
Publisher: University of Chicago Press
Total Pages: 421
Release: 2007-09-10
Genre: Science
ISBN: 022615002X

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The nineteenth century was an age of transformation in science, when scientists were rewarded for their startling new discoveries with increased social status and authority. But it was also a time when ordinary people from across the social spectrum were given the opportunity to participate in science, for education, entertainment, or both. In Victorian Britain science could be encountered in myriad forms and in countless locations: in panoramic shows, exhibitions, and galleries; in city museums and country houses; in popular lectures; and even in domestic conversations that revolved around the latest books and periodicals. Science in the Marketplace reveals this other side of Victorian scientific life by placing the sciences in the wider cultural marketplace, ultimately showing that the creation of new sites and audiences was just as crucial to the growing public interest in science as were the scientists themselves. By focusing attention on the scientific audience, as opposed to the scientific community or self-styled popularizers, Science in the Marketplace ably links larger societal changes—in literacy, in industrial technologies, and in leisure—to the evolution of “popular science.”


Science in the Marketplace

Science in the Marketplace
Author: Florence G. Korchin
Publisher:
Total Pages: 380
Release: 1992
Genre:
ISBN: 9780961131845

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Science in the Marketplace

Science in the Marketplace
Author: Aileen Fyfe
Publisher: University of Chicago Press
Total Pages: 421
Release: 2007-09-10
Genre: Science
ISBN: 022615002X

Download Science in the Marketplace Book in PDF, ePub and Kindle

The nineteenth century was an age of transformation in science, when scientists were rewarded for their startling new discoveries with increased social status and authority. But it was also a time when ordinary people from across the social spectrum were given the opportunity to participate in science, for education, entertainment, or both. In Victorian Britain science could be encountered in myriad forms and in countless locations: in panoramic shows, exhibitions, and galleries; in city museums and country houses; in popular lectures; and even in domestic conversations that revolved around the latest books and periodicals. Science in the Marketplace reveals this other side of Victorian scientific life by placing the sciences in the wider cultural marketplace, ultimately showing that the creation of new sites and audiences was just as crucial to the growing public interest in science as were the scientists themselves. By focusing attention on the scientific audience, as opposed to the scientific community or self-styled popularizers, Science in the Marketplace ably links larger societal changes—in literacy, in industrial technologies, and in leisure—to the evolution of “popular science.”


Science and the Marketplace in Early Modern Italy

Science and the Marketplace in Early Modern Italy
Author: Brendan Maurice Dooley
Publisher: Lexington Books
Total Pages: 208
Release: 2001
Genre: Science
ISBN: 9780739102329

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In this book, Brendan Dooley examines Italian scientific communications in early modern history. He demonstrates that Italian science between the age of Galileo and the age of Galvani and Volta underwent two revolutions. While the methodological innovations of the time have received copious attention, Dooley is concerned with the revolution in published communicatons, which has hardly been studied at all. What his innovative research shows, in sum, is that the accomplishments of Galvani and Volta were not based upon a cultural void, but rather a century and a half of fervid activity aiming to consolidate the accomplishments of Galileo, reinforce scientific institutions, establish observation and experiment as the dominant methodology, and improve science's public relations. This process challenged traditional institutional hierarchies of specialized knowledge and had far-reaching, interdisciplinary implications for the development of universities, the profession of university science researcher, the academies, and even state government.


Chemistry in the Marketplace

Chemistry in the Marketplace
Author: Ben Selinger
Publisher: CSIRO PUBLISHING
Total Pages: 552
Release: 2017-06
Genre: NATURE
ISBN: 1486303331

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Chemicals are everywhere. Many are natural and safe, others synthetic and dangerous. Or is it the other way around? Walking through the supermarket, you might ask yourself: Should I be eating organic food? Is that anti-wrinkle cream a gimmick? Is it worth buying BPA-free plastics? This new edition of Chemistry in the Marketplace provides fresh explanations, fascinating facts and funny anecdotes about the serious science in the products we buy and the resources we use. It might even save you some money. With chapters on the chemistry found in different parts of our home, in the backyard and in the world around us, Ben Selinger and Russell Barrow explain how things work, where marketing can be deceptive and what risks you should really be concerned about. Chemistry in the Marketplace is a valuable resource for university lecturers, high school teachers and students of chemistry and chemistry related subjects and disciplines, such as biochemistry, microbiology and science in society.


Chemistry in the Marketplace

Chemistry in the Marketplace
Author: Ben Selinger
Publisher: Academic Press
Total Pages: 674
Release: 1990-04-01
Genre:
ISBN: 9780126363401

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The Art and Science of Marketing

The Art and Science of Marketing
Author: Grahame Robert Dowling
Publisher: Oxford University Press, USA
Total Pages: 476
Release: 2004
Genre: Business & Economics
ISBN: 9780199269617

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The book blends the art of marketing (implementing programs to attain and retain customers) with the science of marketing (what we know from research about markets, customer behavior, etc.) to provide insight for marketing managers about how to implement marketing more effectively to both create and capture the value of the offers they make to their target customers. In the process, it questions the usefulness of some of the more recent marketing fads. Clearly written and presented the book is ideal for advanced and professional students of marketing as well as marketing professionals.


Science and the Marketplace in Early Modern Italy

Science and the Marketplace in Early Modern Italy
Author: Brendan Maurice Dooley
Publisher: Lexington Books
Total Pages: 208
Release: 2001
Genre: Science
ISBN: 9780739102329

Download Science and the Marketplace in Early Modern Italy Book in PDF, ePub and Kindle

In this book, Brendan Dooley examines Italian scientific communications in early modern history. He demonstrates that Italian science between the age of Galileo and the age of Galvani and Volta underwent two revolutions. While the methodological innovations of the time have received copious attention, Dooley is concerned with the revolution in published communicatons, which has hardly been studied at all. What his innovative research shows, in sum, is that the accomplishments of Galvani and Volta were not based upon a cultural void, but rather a century and a half of fervid activity aiming to consolidate the accomplishments of Galileo, reinforce scientific institutions, establish observation and experiment as the dominant methodology, and improve science's public relations. This process challenged traditional institutional hierarchies of specialized knowledge and had far-reaching, interdisciplinary implications for the development of universities, the profession of university science researcher, the academies, and even state government.


Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference
Author: Howard S. Gitlow
Publisher: Springer
Total Pages: 394
Release: 2015-05-28
Genre: Business & Economics
ISBN: 3319169343

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This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.


Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference
Author: Michael Levy
Publisher: Springer
Total Pages: 681
Release: 2015-01-29
Genre: Business & Economics
ISBN: 3319131591

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This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, business-to-business marketing, international marketing, retailing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.