Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Role Playing The Principles Of Personal Selling PDF full book. Access full book title Role Playing The Principles Of Personal Selling.
| Author | : David Sellars |
| Publisher | : South Western Educational Publishing |
| Total Pages | : 154 |
| Release | : 1992 |
| Genre | : Business & Economics |
| ISBN | : 9780030553820 |
This sales training system is dedicated solely to helping students develop effective sales presentations and role play them in class.
| Author | : Harry Rudolph Tosdal |
| Publisher | : |
| Total Pages | : 778 |
| Release | : 1925 |
| Genre | : Sales personnel |
| ISBN | : |
| Author | : Sellars |
| Publisher | : |
| Total Pages | : |
| Release | : 1987-01-01 |
| Genre | : |
| ISBN | : 9780030130496 |
| Author | : R. P. Maheshwari |
| Publisher | : Pitambar Publishing |
| Total Pages | : 338 |
| Release | : 1997 |
| Genre | : Business & Economics |
| ISBN | : 9788120901896 |
| Author | : D. CHANDRA BOSE |
| Publisher | : PHI Learning Pvt. Ltd. |
| Total Pages | : 494 |
| Release | : 2012-03-09 |
| Genre | : Business & Economics |
| ISBN | : 8120345819 |
This book, now in its second edition, continues to provide a thorough treatment of the principles of management and administration. The contents of this book in this edition have been enhanced to serve the expanding needs of management students. Divided into eleven parts, this book in Part I (Introduction) provides an overview of the key concepts of management. In Part II (Planning) and in Part III (Organising and Staffing), the emphasis has been laid on the traditional functions of management. Similiarly, Part IV (Direction and Controlling) and Part V (Management in Future) of this book outline the key futuristic thoughts. As the book advances to Part VI (Personnel Management) and Part VII (Financial Management), it explains the best practices and steps to their implementation its potential benefits and pitfalls. Part VIII (Production Management) deals with the organisational functions. Part IX (Marketing Management) and Part X (Management Information System) of this book discuss the role played by the information system in an organisation. Finally, in Part XI (Project Management), it describes the meaning, life cycles and the method of preparing a project in an organisation. Designed for the students of B.Com (Pass and Hons.) and BBA courses, this book will also be valuable to all those who are studying for professional qualifications such as MBA, CA, ICWA and CS. NEW TO THIS EDITION Includes three new parts—Part VIII (Production Management); Part X (Management Information System) and Part XI (Project Management) Contains two new chapters, Organisational Culture and Group Dynamics (Chapter 11) and Career Strategy and Career Development (Chapter 23). Incorporates new sections in several chapters to broaden the coverage.
| Author | : Dr.Mohamed Anwar.K |
| Publisher | : SK Research Group of Companies |
| Total Pages | : 209 |
| Release | : 2024-07-10 |
| Genre | : Business & Economics |
| ISBN | : 9364921097 |
Dr.Mohamed Anwar.K, Assistant Professor, Department of Business Administration, Jamal Mohamed College (Autonomous), Bharathidasan University, Tiruchirappalli, Tamil Nadu, India. Dr.C.Jayamala, Associate Professor and Head, Department of Commerce, Saveetha School of Law, SIMATS, Chennai, Tamil Nadu, India. Dr.V.Vijayalakshmi, Professor, Department of Commerce (BME), Saveetha College of Liberal Arts and Sciences, SIMATS, Chennai, Tamil Nadu, India. Dr.Hariharan K.S, Associate Professor, Master of Business Administration, M.Kumarasamy College of Engineering, Karur, Tamil Nadu, India. Mr.Varun Kumar.T, Assistant Professor, Department of Commerce (SF), Fatima Mata National College (Autonomous), Kollam, Kerala, India.
| Author | : Gupta Ruchi |
| Publisher | : S. Chand Publishing |
| Total Pages | : 402 |
| Release | : 2012 |
| Genre | : Business & Economics |
| ISBN | : 812194001X |
Introduction To Adverstising | Role Of Advestising In Marketing Mix | Advertising As A Communicaion Tool | Types Of Advertising | Advestising Campaign | Advestising Objectives | Advertising Budget | Advertising Message Decisions | Creative Side Of Advertising | Advertising Appeals | Celebrity Endorsements | Mascots | Media Decisons | Types Of Media | Online Advertising | Measuring Advertising Effectiveness | Advertising Agncies | Legal Aspects Of Advertising In India | Ethical Issues In Advertising | Advertising Standards Council Of India | Surrogate Advertising In India | Comparative Advertising In India | Additional Case Studies | Advertising Glossary
| Author | : J.S. Armstrong |
| Publisher | : Springer Science & Business Media |
| Total Pages | : 880 |
| Release | : 2001 |
| Genre | : Business & Economics |
| ISBN | : 9780792374015 |
This handbook summarises knowledge from experts and empirical studies. It provides guidelines that can be applied in fields such as economics, sociology, and psychology. Includes a comprehensive forecasting dictionary.
| Author | : KAPOOR, NEERU |
| Publisher | : PHI Learning Pvt. Ltd. |
| Total Pages | : 312 |
| Release | : 2021-10-25 |
| Genre | : Business & Economics |
| ISBN | : 9391818137 |
The book, designed for the undergraduate and postgraduate courses of commerce, arts and management offered at various universities including the University of Delhi helps students understanding the basics of marketing, which is the fundamental activity for every business these days. An effort has been made to present the information in the most simplified manner so that each and every student should be able to grasp the concepts easily. The book thoroughly covers a wide range of topics and issues, such as, the concept, nature, importance, limitations and evolution of marketing. The concept of marketing-mix, marketing environment, consumer buying behaviour, market segmentation, product, price, place and promotion decisions are well explained. Focus is also laid on discussing the new emerging concepts, such as, retailing, rural marketing, green marketing, customer relationship marketing, digital marketing and consumerism. The unique features of the book are: • Includes learning outcomes to make the students aware of what they will take away after reading the chapter. • Use of illustrations and diagrams for better understanding and grasping of the concepts. • Incorporates latest developments in the field of marketing from the corporate world to relate theory to practical knowledge. • Provides, 'Things to Remember' at the end of each chapter for a quick review of important topics. • Gives chapter-end short- and long-answer questions to give students an opportunity to test their understanding of the subject and application in the real world. TARGET AUDIENCE • BBA/BCom/BA • MCom • MBA
| Author | : Anderson Et Al |
| Publisher | : Kendall/Hunt Publishing Company |
| Total Pages | : 0 |
| Release | : 2014-01-30 |
| Genre | : Customer relations |
| ISBN | : 9781465238726 |
Did you know nearly twenty percent of all college graduates, regardless of major, will start their careers in professional sales? Now is an especially exciting and challenging time to study professional selling. Personal Selling: Building Customer Relationships and Partnerships uses a pragmatic, up-to-date, realistic, upbeat, and professional approach to the study of personal selling (specifically business to business). The text, written in a conversational style, creates diverse "real-world" experiences for students through experiential learning such as Internet exercises, role plays, case studies, and self-assessment tools. To help the reader relate more realistically to a new career in the business-to-business sales field, the publication includes "On the Frontlines: The Life of a Salesperson" vignettes. These features throughout the publication follow the "real-world" personal selling experiences of a recent college graduate. Personal Selling: Building Customer Relationships and Partnerships: Presents considerable theoretical material and depicts practical application of the theory Gives many "real world" company examples that allow students to further enhance their understanding of the concepts. Addresses the increased importance of ethics and legal issues in personal selling and business Describes the use of high-tech tools and the advantages (and a few disadvantages from excessive use) to sell more efficiently and effectively. Embeds "Inside Personal Selling" profiles in each chapter. These profiles present salespeople from diverse backgrounds who sell diverse products for various types of organizations. Features several personal assessment tools for the reader to assess his/her strengths and weaknesses. Topics include those on ethics and communication styles.
