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Strategic Marketing

Strategic Marketing
Author: Douglas West
Publisher: Oxford University Press, USA
Total Pages: 613
Release: 2010-03-25
Genre: Business & Economics
ISBN: 0199556601

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This text discusses how companies create competitive advantage through strategic marketing. Using established frameworks and concepts, it examines aspects of marketing strategy and thinking. It provides examples to facilitate the understanding of theoretical concepts.


Inspections and Reports on Dwellings

Inspections and Reports on Dwellings
Author: Ian A. Melville
Publisher: Routledge
Total Pages: 318
Release: 2016-02-05
Genre: Technology & Engineering
ISBN: 1317285670

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This new edition of Reporting for Buyers provides guidance for the surveyor on setting out the findings of the inspection in a clear, unambiguous and unequivocal way. The book provides a full, critical look at the current situation, describing the various types of report currently available to the public for commissioning. The limitations and attributes of these reports are discussed and their respective forms of advice considered in detail, together with the advice provided to buyers which is a legal requirement to Scotland. The authors stress the need for Surveyors to demonstrate their all-round abilities by putting themselves in their client’s shoes to provide advice appropriate to their needs and requirements. In doing so they set out a cogent criticism of the standardised forms of advice offered to buyers and the lack of transparency in how they are presented by comparing what is seen by the client and what is set out in the various guidelines available. Surveyors will find the site notes and sample reports invaluable in demonstrating how the same dwelling can be described in the reports available. Sample reports include: mortgage valuation report RICS Condition Report RPSA Home Condition Survey Scottish Single Survey and the RICS Home Buyer Report. This book is intended for all those engaged in inspecting and reporting on dwellings, whether experienced , newly qualified or studying for appropriate qualifications to become members of professional institutions. It will also be found useful to conveyancing solicitors acting for lenders.


The Housing Downturn

The Housing Downturn
Author: Graham Norwood
Publisher: Taylor & Francis
Total Pages: 136
Release: 2009-10-26
Genre: Technology & Engineering
ISBN: 1136357483

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The world’s housing markets have seen the sharpest slowdown in prices and transactions for over a generation – nowhere more so than in Britain. So what can the property industry learn from the experience? This book sets out the signals that were appearing from 2005 onwards as the foundations of the industry began to crack. Norwood asks: why were they missed? Why did so few people speak out against gluts of apartments in major city centres targeted at falling numbers of investment buyers? Did we not know or care that property scams were becoming rife? Could we not see at least some alarm signals from the problems destroying the property industry in Spain? For the first time, senior figures from all elements of the residential industry – developers, agents, analysts, lenders, planners and pundits – comment on what they believe led to the downturn. The book then sets out what the industry may learn from the experience. It compares those developers and estate agents that down-sized or collapsed altogether with those that survived and, in some cases, even prospered in the downturn. It identifies common indicators amongst those that remained strong through a fifty percent collapse in sales and a twenty-fiver percent plus collapse in prices, and offers insights into how policies of diversification and modernisation helped many companies survive. It also looks to the future and presents a sobering vision, created by scores of experts interviewed during the downturn, of what the market may be like when volumes, prices and spirits move upwards once again.


How To Make A Fortune On The Internet

How To Make A Fortune On The Internet
Author: Ajay Ahuja
Publisher: How To Books
Total Pages: 157
Release: 2014-02-20
Genre: Business & Economics
ISBN: 1848035969

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If you can point and click a mouse, type on a keyboard and have a basic grasp of the English language then you can make a fortune on the internet if you know what to do. This book will show you exactly what to do. You will learn how to: * Build a website and go live in 1 hour * Accept online payments and set up statements to track your income * Drive traffic to your site by getting your site listed instantly with the major search engines like Yahoo and Google. * Earn up to GBP10 per click every time someone clicks on your site * Earn up to GBP115 every time someone fills out a form on your site * Get other web publishers to sell your stuff *Create a database of readers you can profit from every time you update your site * Have a chat room, forum and video forum on your website for free * Automatically send out an email everyday with no input from you * Incorporate a search box on your site that makes you money every time someone searches * Add ready-made articles about your chosen subject to your site completely free - simply copy and paste!


Business and Non-profit Organizations Facing Increased Competition and Growing Customers' Demands

Business and Non-profit Organizations Facing Increased Competition and Growing Customers' Demands
Author: Anna Ujwary-Gil
Publisher: Institute of Econonics, Polish Academy of Sciences
Total Pages: 609
Release: 2017
Genre: Business & Economics
ISBN: 8394914403

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From the perspective of commercial and non-commercial organizations, this monograph with contemporary organizational and management problems, focus on four thematic areas. Traditionally, the first one is concentrating the reader’s attention on the internal aspects of the organization’s functioning as an object of research. In this regard, articles related to the concept of corporate social responsibility in two ways: organizational research and bibliometric analysis. The authors used an analogical (bibliometric) approach to examine trends in publishing for the concept of learning organizations. In this part of the discussion, the social aspect has been strongly displayed, also thanks to the social capital and enterprise. Another topic in this section is the role of the workers’ knowledge in creating innovative solutions, emphasizing the role of trust and culture-rich collaboration between employees, employees’ participation in creating projects, and organizational change. In addition, it discusses the role of information and knowledge networks and sharing knowledge among employees, which does remain without influence on the shaping of individual employees’ careers. Slightly different from the other articles, though set in this section, there is an article referring to the organizational pathology. These considerations are much more valuable, usually because of the difficult access to negative information. The next section presents articles in the context of the modern tools used in the management of commercial and non-commercial organizations. This part of the discussion starts an article about forecasting methods and modern models of business management. In opposition to these considerations, the problem of unused, modern management methods in the local government sector, remains valid. Also, it refers to social media as a source of customer knowledge and management control, which should be considered as a strong and innovative determinant influencing the development of contemporary management methods of a modern enterprise. Interesting considerations are included in the article on the process management, with emphasis on the dynamic management of business processes and IT systems that go with it. The other articles present the concepts of the risk management model in a technology project, business model used in franchising, and the concept of accountability in conjunction with the development of innovation thanks to negotiating the role of intellectual capital. The modern market economy forces organizations to develop their ability to adapt to the conditions by improving their organization continually. It shows how modern-day commercial and non-commercial organizations are competing in a competitive market. This section opens the article, referring to the social competences of students developed during their studies and the competences of the future, which were studied and compared in two universities. The integral part of the organization’s functioning of the organization in the environment is their broadly understood cooperation for the implementation of the objectives and achieving a competitive advantage in the market. This trend covers articles referring to the participation of county in networking, modeling synergistic interrelations within the business association, or the conditions that should be met between enterprises and institutions supporting the technological development of the organization. Other considerations concern customer preferences concerning their choice of commercial banks, the factors that determine the choice of financial instruments by small and medium enterprises, or the demands of sustainable family business development. The final part of the articles is related to a broader perspective, and so the functioning of the organization from a sectoral perspective and across industries. A distinctive feature is a sectoral approach to knowledge-based business services, the determinants of knowledge-based products in the pharmaceutical industry, and the behavior of competing companies in the chocolate and confectionery industry. A separate topic in this section is the concept of capturing value or the value in a sectoral approach. The issues related to the protection of personal data in the healthcare sector, patent activity of enterprises in the technology park, as well as the management of resources in the cluster. The prepared monograph is an interdisciplinary compendium of knowledge on the functioning of both commercial and non-commercial organizations in the context of three perspectives: micro, meso, and macro. The advantage of this type of studies is modern and up-to-date look at the problems of management, organization behavior, or the functioning of the organizations in the sector.


How Not To Get Married

How Not To Get Married
Author: Rachael Mantle
Publisher: AuthorHouse
Total Pages: 142
Release: 2015-05-26
Genre: Humor
ISBN: 150494321X

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The top seven things I wanted to do with my life... 1. Meet ‘The One’ 2. Convince ‘The One’ that I’m not a mentalist 3. Get him to propose before he finally figures it out 4. Have best wedding EVER 5. Live happily ever after on post-wedding high 6. Have attractive female child who I can regale with tales of ‘mummy’s big day’ 7. Re-evaluate my priorities What human people are saying about this book... “This is a SPLENDID book and made me laugh so much I leaked. Feel free to use that quote on the cover, Rach...” My Editor “I had a lovely day out” Grandma “What do you MEAN you didn’t enjoy your wedding?” Mum “Who are you and why do you keep talking to me?” Mother at school gate “I did not enjoy this book” Sister “What do you MEAN you didn’t enjoy our wedding?” Husband “If I’d written a book it would have been much better” Anon


Only the Best Will Do - 2nd edition

Only the Best Will Do - 2nd edition
Author: Peter Seilern
Publisher: Harriman House Limited
Total Pages: 210
Release: 2024-08-13
Genre: Business & Economics
ISBN: 1804091316

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What if there was a uniquely safe place to put your money that also earned the best long-term returns? In this new and updated edition of Only the Best Will Do, master investor Peter Seilern reveals everything you need to know to practise the art of quality growth investing: finding the companies that can reliably deliver steady and strong growth for the long term. Distilling everything he has learned from a lifetime in the financial markets, Peter Seilern will enlighten you on how to narrow down from tens of thousands of listed stocks to the select elite that belong in a quality growth investor’s portfolio. These are shares that can be safer than bank deposits or government bonds. They also upend conventional wisdom on the merits of diversification, and reveal typical index-hugging fund management as even more self-serving and unjustified than many thought. Quality growth businesses are the ultimate assets for those serious about making their investments work for them over the long term while minimising the risk of permanent loss of capital. You don't even need to worry too much about overpaying. All quality growth investing requires is patience, independent thinking, and the special golden rules - revealed here in detail - for finding the very best companies in the world. For the investor truly interested in making the most of their time in the markets, only the best will do.


How To Buy Property at Auction

How To Buy Property at Auction
Author: Samantha Collett
Publisher: Robinson
Total Pages: 170
Release: 2014-03-20
Genre: Business & Economics
ISBN: 184528528X

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Buying property at auction is nerve-wracking, exhilarating and can be hugely profitable - as long as you know the pitfalls to avoid. In this step-by-step guide you will learn why so many successful developers and investors buy at auction - and how you can buy and profit from property auctions. Offering expert tips and guidance you will be walked through the property auction process from start to finish - and be equipped with the knowledge you need to profit from property auctions. Comprehensive and easy to follow, the guide is packed full of case studies, expert tips and watch points for the novice property auction buyer. The guide features: how to find auction property; tips for viewing; preparation checklist; how to calculate your bid price; research the market; raise finance; costs works; check legal paperwork; auction sale day; after the auction; real tales of auction buys; and, a directory of auction houses.


Prolog

Prolog
Author: Anthony Dodd
Publisher: Oxford University Press, USA
Total Pages: 576
Release: 1990
Genre: Computers
ISBN:

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Real Estate Economics

Real Estate Economics
Author: Nicholas G. Pirounakis
Publisher: Routledge
Total Pages: 514
Release: 2013-05-29
Genre: Business & Economics
ISBN: 1136208445

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Real Estate Economics: A point-to-point handbook introduces the main tools and concepts of real estate (RE) economics. It covers areas such as the relation between RE and the macro-economy, RE finance, investment appraisal, taxation, demand and supply, development, market dynamics and price bubbles, and price estimation. It balances housing economics with commercial property economics, and pays particular attention to the issue of property dynamics and bubbles – something very topical in the aftermath of the US house-price collapse that precipitated the global crisis of 2008. This textbook takes an international approach and introduces the student to the necessary ‘toolbox’ of models required in order to properly understand the mechanics of real estate. It combines theory, technique, real-life cases, and practical examples, so that in the end the student is able to: • read and understand most RE papers published in peer-reviewed journals; • make sense of the RE market (or markets); and • contribute positively to the preparation of economic analyses of RE assets and markets soon after joining any company or other organization involved in RE investing, appraisal, management, policy, or research. This book should be particularly useful to third-year students of economics who may take up RE or urban economics as an optional course, to postgraduate economics students who want to specialize in RE economics, to graduates in management, business administration, civil engineering, planning, and law who are interested in RE, as well as to RE practitioners and to students reading for RE-related professional qualifications.