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Retail Analytics

Retail Analytics
Author: Emmett Cox
Publisher: John Wiley & Sons
Total Pages: 176
Release: 2011-10-18
Genre: Business & Economics
ISBN: 1118099842
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The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics and organization structures to common retail database designs. Packed with case studies and examples, this book insightfully reveals how you can begin using your business data as a strategic advantage. Helps retailers and analysts to use analytics to sell more merchandise Provides fact-based analytic strategies that can be replicated with the same success the author achieved on a global level Reveals how retailers can begin using their data as a strategic advantage Includes examples from many retail departments illustrating successful use of data and analytics Analytics is the wave of the future. Put your data to strategic use with the proven guidance found in Retail Analytics.

Style and Statistics

Style and Statistics
Author: Brittany Bullard
Publisher: John Wiley & Sons
Total Pages: 208
Release: 2016-11-30
Genre: Business & Economics
ISBN: 1119270316
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A non-technical guide to leveraging retail analytics for personal and competitive advantage Style & Statistics is a real-world guide to analytics in retail. Written specifically for the non-IT crowd, this book explains analytics in an approachable, understandable way, and provides examples of direct application to retail merchandise management, marketing, and operations. The discussion covers current industry trends and emerging-standard processes, and illustrates how analytics is providing new solutions to perennial retail problems. You'll learn how to leverage the benefits of analytics to boost your personal career, and how to interpret data in a way that's useful to the average end business user or shopper. Key concepts are detailed in easy-to-understand language, and numerous examples highlight the growing importance of understanding analytics in the retail environment. The power of analytics has become apparent across industries, but it's left an especially indelible mark on retail. It's a complex topic, but you don't need to be a data scientist to take advantage of the opportunities it brings. This book shows you what you need to know, and how to put analytics to work with retail-specific applications. Learn how analytics can help you be better at your job Dig deeper into the customer's needs, wants, and dreams Streamline merchandise management, pricing, marketing, and more Find solutions for inefficiencies and inaccuracies As the retail customer evolves, so must the retail industry. The retail landscape not only includes in-store but also website, mobile site, mobile apps, and social media. With more and more competition emerging on all sides, retailers need to use every tool at their disposal to create value and gain a competitive advantage. Analytics offers a number of ways to make your company stand out, whether it's through improved operations, customer experience, or any of the other myriad factors that build a great place to shop. Style & Statistics provides an analytics primer with a practical bent, specifically for the retail industry.

Retail Analytics

Retail Analytics
Author: Anna-Lena Sachs
Publisher: Springer
Total Pages: 126
Release: 2014-12-10
Genre: Business & Economics
ISBN: 3319133055
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This book addresses the challenging task of demand forecasting and inventory management in retailing. It analyzes how information from point-of-sale scanner systems can be used to improve inventory decisions, and develops a data-driven approach that integrates demand forecasting and inventory management for perishable products, while taking unobservable lost sales and substitution into account in out-of-stock situations. Using linear programming, a new inventory function that reflects the causal relationship between demand and external factors such as price and weather is proposed. The book subsequently demonstrates the benefits of this new approach in numerical studies that utilize real data collected at a large European retail chain. Furthermore, the book derives an optimal inventory policy for a multi-product setting in which the decision-maker faces an aggregated service level target, and analyzes whether the decision-maker is subject to behavioral biases based on real data for bakery products.

Demand Prediction in Retail

Demand Prediction in Retail
Author: Maxime C. Cohen
Publisher: Springer Nature
Total Pages: 166
Release: 2022-01-01
Genre: Business & Economics
ISBN: 3030858553
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From data collection to evaluation and visualization of prediction results, this book provides a comprehensive overview of the process of predicting demand for retailers. Each step is illustrated with the relevant code and implementation details to demystify how historical data can be leveraged to predict future demand. The tools and methods presented can be applied to most retail settings, both online and brick-and-mortar, such as fashion, electronics, groceries, and furniture. This book is intended to help students in business analytics and data scientists better master how to leverage data for predicting demand in retail applications. It can also be used as a guide for supply chain practitioners who are interested in predicting demand. It enables readers to understand how to leverage data to predict future demand, how to clean and pre-process the data to make it suitable for predictive analytics, what the common caveats are in terms of implementation and how to assess prediction accuracy.

Retail Analytics

Retail Analytics
Author: Emmett Cox
Publisher: John Wiley & Sons
Total Pages: 176
Release: 2011-09-13
Genre: Business & Economics
ISBN: 1118148320
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Download Retail Analytics Book in PDF, ePub and Kindle

The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics and organization structures to common retail database designs. Packed with case studies and examples, this book insightfully reveals how you can begin using your business data as a strategic advantage. Helps retailers and analysts to use analytics to sell more merchandise Provides fact-based analytic strategies that can be replicated with the same success the author achieved on a global level Reveals how retailers can begin using their data as a strategic advantage Includes examples from many retail departments illustrating successful use of data and analytics Analytics is the wave of the future. Put your data to strategic use with the proven guidance found in Retail Analytics.

Essentials of Modeling and Analytics

Essentials of Modeling and Analytics
Author: David B. Speights
Publisher: Routledge
Total Pages: 415
Release: 2017-09-11
Genre: Business & Economics
ISBN: 1351656031
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Essentials of Modeling and Analytics illustrates how and why analytics can be used effectively by loss prevention staff. The book offers an in-depth overview of analytics, first illustrating how analytics are used to solve business problems, then exploring the tools and training that staff will need in order to engage solutions. The text also covers big data analytical tools and discusses if and when they are right for retail loss prevention professionals, and illustrates how to use analytics to test the effectiveness of loss prevention initiatives. Ideal for loss prevention personnel on all levels, this book can also be used for loss prevention analytics courses. Essentials of Modeling and Analytics was named one of the best Analytics books of all time by BookAuthority, one of the world's leading independent sites for nonfiction book recommendations.

Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And Statistics

Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And Statistics
Author: Ashok Charan
Publisher: World Scientific
Total Pages: 300
Release: 2023-09-13
Genre: Business & Economics
ISBN: 9811275114
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As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly blends the art and science of marketing, reflecting the discipline's evolution in the era of data analytics. Whether you're a seasoned marketer or new to the field, the MAPG is an essential guide for mastering the use of analytics in modern marketing practices.Volume IV is divided into two parts — Retail and Statistics for Marketing Analytics. Retail delves into the various aspects of retail tracking, sales and distribution, retail analytics, and category management.The chapter on retail tracking covers in detail the processes that make up a retail measurement service, including the metrics supported by the service, the key benefits of the service, and how the data is interpreted.The sales and distribution chapter covers five key managerial objectives — building distribution, targeting the right channels and chains, optimizing assortment, securing retailer support, and managing stocks in trade.The retail analytics chapter covers a range of diagnostic analytic tools used to extract insights from disaggregate outlet-level data.Category management offers a framework for retailers to manage their business and for suppliers to understand the dynamics of trade marketing.Statistics for Marketing Analytics covers basic statistics, sampling, and marketing mix modelling. It aims to equip readers with the statistical knowledge and tools necessary to analyse and interpret marketing data. The chapters in this part provide a comprehensive understanding of statistical methods and their applications in marketing analytics, including sampling techniques, probability distributions, hypothesis testing, and regression analysis.

Machine Learning Approach for Cloud Data Analytics in IoT

Machine Learning Approach for Cloud Data Analytics in IoT
Author: Sachi Nandan Mohanty
Publisher: John Wiley & Sons
Total Pages: 528
Release: 2021-07-14
Genre: Computers
ISBN: 1119785855
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Machine Learning Approach for Cloud Data Analytics in IoT The book covers the multidimensional perspective of machine learning through the perspective of cloud computing and Internet of Things ranging from fundamentals to advanced applications Sustainable computing paradigms like cloud and fog are capable of handling issues related to performance, storage and processing, maintenance, security, efficiency, integration, cost, energy and latency in an expeditious manner. In order to expedite decision-making involved in the complex computation and processing of collected data, IoT devices are connected to the cloud or fog environment. Since machine learning as a service provides the best support in business intelligence, organizations have been making significant investments in this technology. Machine Learning Approach for Cloud Data Analytics in IoT elucidates some of the best practices and their respective outcomes in cloud and fog computing environments. It focuses on all the various research issues related to big data storage and analysis, large-scale data processing, knowledge discovery and knowledge management, computational intelligence, data security and privacy, data representation and visualization, and data analytics. The featured technologies presented in the book optimizes various industry processes using business intelligence in engineering and technology. Light is also shed on cloud-based embedded software development practices to integrate complex machines so as to increase productivity and reduce operational costs. The various practices of data science and analytics which are used in all sectors to understand big data and analyze massive data patterns are also detailed in the book.

R for Marketing Research and Analytics

R for Marketing Research and Analytics
Author: Chris Chapman
Publisher: Springer
Total Pages: 459
Release: 2015-03-09
Genre: Business & Economics
ISBN: 3319144367
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This book is a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning curve by asking readers to interact with R from the beginning. Core topics include the R language, basic statistics, linear modeling, and data visualization, which is presented throughout as an integral part of analysis. Later chapters cover more advanced topics yet are intended to be approachable for all analysts. These sections examine logistic regression, customer segmentation, hierarchical linear modeling, market basket analysis, structural equation modeling, and conjoint analysis in R. The text uniquely presents Bayesian models with a minimally complex approach, demonstrating and explaining Bayesian methods alongside traditional analyses for analysis of variance, linear models, and metric and choice-based conjoint analysis. With its emphasis on data visualization, model assessment, and development of statistical intuition, this book provides guidance for any analyst looking to develop or improve skills in R for marketing applications.

The New Science of Retailing

The New Science of Retailing
Author: Marshall Fisher
Publisher: Harvard Business Review Press
Total Pages: 264
Release: 2010-06-22
Genre: Business & Economics
ISBN: 1422110575
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Retailers today are drowning in data but lacking in insight. They have so much information at their disposal that they struggle with both how to sort through it, and how to add science to their decision-making process without blunting the art that they correctly believe is a key ingredient of their success. This book reveals how retailers can use data to manage everything from strategic assortment planning, inventory management, and markdowns to improve store-level execution. This data-driven approach to the retail supply chain leads to far greater and faster inventory turns, far fewer and lower discounted goods and services, and better profit margins. The authors also tease out the personnel issues and the organizational implications of this approach.