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Public Opinion

Public Opinion
Author: William A. Blade
Publisher: Nova Publishers
Total Pages: 278
Release: 2002
Genre: Political Science
ISBN: 9781590334843

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Twenty-four news networks, a plethora of newspapers and magazines, vibrant news-talk radio, and the ubiquitous Internet highlight our society as information-driven. With such a steady stream of hard facts mixed with publicised opinions, the mainstream population has an opinion on everything. Most anyone seems itching to argue their side of an issue, making once private beliefs fodder for general consumption. A staple of any medium's content is a regular public opinion poll on whatever hot topic strikes the editor's fancy. From the significant to the mundane, public opinion permeates society. Accordingly, politicians have taken note of these opinions and adopted stands and values that put them in tune with public sentiment. An understanding of the nature of public opinion, therefore, is paramount in today's world. This book assembles and presents a carefully chosen bibliography on public opinion in its many forms. The collection of references makes for a valuable resource in studying and researching the critical issue of public opinion. Easy access to these pieces of literature are then provided with author, title, and subject indexes.


Researching the Public Opinion Environment

Researching the Public Opinion Environment
Author: Sherry Devereaux Ferguson
Publisher: SAGE Publications
Total Pages: 313
Release: 2000-05-11
Genre: Language Arts & Disciplines
ISBN: 1506314090

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Researching the Public Opinion Environment informs the reader on the rationale, purposes, theories, and methodologies involved in researching publics. The book is divided into four parts. Part one looks at theories and systems relevant to opinion research. Part two addresses the topics of monitoring and analyzing the media. Part three describes the basics of survey research, focus groups, Delphi techniques, stakeholder assemblies, and Q methodology. And finally, part four analyzes the impact of the media. Although a number of books have been written on public opinion, few address both theoretical and methodological issues. Graphs, tables, and sample analysis help the reader to understand applications described in the book. The material discussed in this book has numerous applications. Communicators can apply information acquired on key publics to plan and evaluate campaigns, track the extent to which messages have appeared in the media, assess organizational image, develop marketing strategies, and manage their issues. Students will learn an important job function for added credibility when they apply for jobs.


An Abridgement of the Manitoba Health Survey Report, Made by the Manitoba Advisory Health Survey Committee to the Government of Manitoba Under Terms of the Federal Health Survey Grant

An Abridgement of the Manitoba Health Survey Report, Made by the Manitoba Advisory Health Survey Committee to the Government of Manitoba Under Terms of the Federal Health Survey Grant
Author: Manitoba Advisory Health Survey Committee
Publisher:
Total Pages: 130
Release: 1953
Genre: Health services administration
ISBN:

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Manitoba Politics and Government

Manitoba Politics and Government
Author: Paul Thomas
Publisher: Univ. of Manitoba Press
Total Pages: 408
Release: 2010-09-01
Genre: Political Science
ISBN: 0887554016

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Manitoba has always been a province in the middle, geographically, economically, and culturally. Lacking Quebec’s cultural distinctiveness, Ontario’s traditional economic dominance, or Alberta’s combustible mix of prairie populism and oil wealth, Manitoba appears to blend into the background of the Canadian family portrait. But Manitoba has a distinct political culture, one that has been overlooked in contemporary political studies.Manitoba Politics and Government brings together the work of political scientists, historians, sociologists, economists, public servants, and journalists to present a comprehensive analysis of the province’s political life and its careful “mutual fund model” approach to economic and social policy that mirrors the steady and cautious nature of its citizens. Moving beyond the Legislature, the authors address contemporary social issues like poverty, environmental stewardship, gender equality, health care, and the province’s growing Aboriginal population to reveal the evolution of public policy in the province. They also examine the province’s role at the intergovernmental and international level.Manitoba Politics and Government is a rich and fascinating account of a province that strives for the centre, for the delicate middle ground where individualism and collectivism overlap, and where a multitude of different cultures and traditions create a highly balanced society.


The Manitoba Health Plan

The Manitoba Health Plan
Author: Manitoba. Dept. of Health and Public Welfare
Publisher:
Total Pages: 52
Release: 1946
Genre: Health planning
ISBN:

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Polling and Public Opinion

Polling and Public Opinion
Author: Peter Marshall Butler
Publisher: University of Toronto Press
Total Pages: 209
Release: 2007-05-12
Genre: Social Science
ISBN: 1442690526

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The importance of polling public opinion is widely recognized today. Indeed, it is sometimes argued that in mass societies, polls have also become an important medium for communicating ideas and beliefs, especially since many people have become less involved in community organizations and interest groups that formerly connected them to events and issues. Polling and Public Opinion examines the impact that polls have on the thoughts and behaviour of the public. Peter M. Butler considers the power of public opinion polls as an element of mass persuasion in media stories, advertising, and government policy. Using such controversial issues as free trade, health care, same-sex marriage, and national security, Butler argues that popular opinion on such hot-button topics as these can be guided and changed according to how polls are interpreted for and presented to the public. As well as analyzing the impact of polls on the public, Butler is concerned with demystifying the methods by which opinions are collected, showing that the techniques used to determine public opinion can be just as selective as those by which the results are disseminated. Focusing on many of the vital topics of our time, Polling and Public Opinion is an in-depth look at the rise of one of the most important but least understood methods by which politicians and governments gauge the popular will.