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Promoting Your Self-Published Book: An Independent Author’s Guide To Marketing and Exposure

Promoting Your Self-Published Book: An Independent Author’s Guide To Marketing and Exposure
Author: Marques Vickers
Publisher: Marquis Publishing
Total Pages: 80
Release: 2017-04-28
Genre: Language Arts & Disciplines
ISBN:
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Author Marques Vickers’ “Promoting Your Self-Published Book: An Independent Author’s Guide To Marketing and Exposure” is a concise reference guide for authors to market their independently published paperbacks and electronic books. The book offers valuable tips to maximize the expanding sales capabilities of the Internet. This edition details important exposure strategies, existing and emerging sales opportunities and valuable promotional outlets. Nearly 300 useful reference websites are provided to enhance social media strategies, website design, revenue outlets, email marketing, soliciting book reviews and media coverage. “Promoting Your Self-Published Book” stresses a current transformation supplanting the traditional publishing industry. Fresh and innovative creative and revenue opportunities are emerging for entrepreneurial savvy authors, writers, and journalists. The guide stresses the importance and urgency of cultivating a vibrant social media presence via active postings and participation with content, social networking and weblog websites. These activities supplement an author website with videos, feedback capabilities and resources to cultivate new and return buyers. The book stresses the importance of personalization and a writer’s online articulation of their creative vision. Practical advice and supplementary consulting sources are offered on every aspect of website design, effective promoting through media exposure, email marketing and the cultivation of a potential and existing client base to establish long-term sustainability. Chapter #1: The Essential Economics of the Publishing Industry Evaluating the Financial Realities Behind a Traditional Publishing Contract The Changing Economic Landscape for Publishers Substantive Reasons For Self-Publishing The Precarious Future Facing Traditional Publishing Outlets Online Reading Habits Printed Media Versus Electronic Media Creating An Environment of Success and Self-Determination Chapter #2: A Fresh Dependency and Integration of Social Media Maximizing Social Media Reach The Importance of Hashtags as Reference Beacons How to Personalize Social Media The Categories of Social Media Best Suited For Authors Weblogs Automating All of Your Social Media Outlets Together Chapter #3: A Writer’s Website Attractive Packaging Your Role in Creating The Design Concept Designing and Personalizing Your Own Website Evaluating Your Website Host Memorable Domain Name Clarity of Vision Make Your Site Simple to Navigate How The Cellular Phone and Tablets Affect Website Layouts Chapter #4: Drawing Traffic To Your Social Media Pages and Website Qualifying Your Website Viewers Search Engines and Indexes Where and How Often Should You Submit Your Website Pages Buying Traffic and Ad Words Programs Electronic Magazines and Weblogs Chapter #5: Soliciting Book Reviews Print Media Book Editors Seeking Out Diverse Coverage and Reviews How to follow-up with Media Interest Chapter #6: Cultivating Media Exposure and Email Marketing Strategies For Sending Out Press Releases Bulk Email Press Releases Specific Media Submission Guidelines Purchasing Mailing and Media Contact Lists Additional Review Outlets and Their Cumulative Effect Chapter #7: Cultivating Revenue Streams Amazon Publishing Keyword Adverting Programs Bidding For Placement Barnes and Noble, Smashwords, Google Play Books Dropshipping Pre-Printing Books For Resale Reference Category Listings Amazon Related Resources, Author Industry Mailing List Services, Automated Social Media Marketing, Bulk Email Services, Content Community, Currency Converters, Digital and Video Imaging Software, Domain Name Brokers & Registration Services, E-Commerce Shopping Carts, Social Networking Websites, News Media Search Engine Submission Sources, Pay Per Click Traffic, Press Release Services, Search Engines, Self-Publishing Outlets, Weblogs, Website Design Software and Related Services.

Promoting Your Self-Published Book

Promoting Your Self-Published Book
Author: Marques Vickers
Publisher:
Total Pages: 98
Release: 2017-04-28
Genre:
ISBN: 9781538024751
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Marques Vickers' "Promoting Your Self-Published Book: An Independent Author's Guide To Marketing and Exposure" is a concise reference guide for authors to market their independently published paperbacks and electronic books. The book offers valuable tips to maximize the expanding sales capabilities of the Internet. This edition details important exposure strategies, existing and emerging sales opportunities and valuable promotional outlets. Nearly 300 useful reference websites are provided to enhance social media strategies, website design, revenue outlets, email marketing, soliciting book reviews and media coverage. "Promoting Your Self-Published Book" stresses a current transformation supplanting the traditional publishing industry. Fresh and innovative creative and revenue opportunities are emerging for entrepreneurial savvy authors, writers, and journalists. The guide stresses the importance and urgency of cultivating a vibrant social media presence via active postings and participation with content, social networking and weblog websites. These activities supplement an author website with videos, feedback capabilities and resources to cultivate new and return buyers. The book stresses the importance of personalization and a writer's online articulation of their creative vision. Practical advice and supplementary consulting sources are offered on every aspect of website design, effective promoting through media exposure, email marketing and the cultivation of a potential and existing client base to establish long-term sustainability. Chapter #1: The Essential Economics of the Publishing Industry Chapter #2: A Fresh Dependency and Integration of Social Media Chapter #3: A Writer's Website Chapter #4: Drawing Traffic To Your Social Media Pages and Website Chapter #5: Soliciting Book Reviews Chapter #6: Cultivating Media Exposure and Email Marketing Chapter #7: Cultivating Revenue Streams 300 Valuable Internet Reference Websites

Adorno, Foucault and the Critique of the West

Adorno, Foucault and the Critique of the West
Author: Deborah Cook
Publisher: Verso Books
Total Pages: 193
Release: 2018-11-27
Genre: Philosophy
ISBN: 1788730828
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The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?

The Guerrilla Guide to Book Marketing

The Guerrilla Guide to Book Marketing
Author: Bob Baker
Publisher: CreateSpace
Total Pages: 120
Release: 2014-08-09
Genre: Language Arts & Disciplines
ISBN: 9781500719319
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Never Be Confused About Book Marketing Again! My first book was published in 1992. I've been making a full-time living as an author since 2004. I've been blessed to develop a sizable fan base around the world. Now I want to show you the foundational marketing principles that helped me get there. Here's what you'll get inside this book: Three Simple Steps to Effective Book Marketing Everyone thinks marketing and sales are confusing and complicated. They really aren't. This chapter makes it easy to wrap your brain around. Get these three steps and you'll never be confused about book marketing again. The Power of Goal Setting: A Foolproof Plan for Reaching Your Book Marketing Aspirations Faster Tired of spinning your wheels when promoting your books and building your career as an author? Stop wandering aimlessly and start taking control with this simple goal-setting checklist. You have power when you know where you're going! The First Five Steps to Marketing (and Profiting From) Your Book This is the foundation upon which all of your book marketing activities should be built. If you don't understand these five basic truths, you will continue to struggle. Get the lowdown in this crucial chapter. Nine Essential Keys to Book Marketing Success In this chapter I give you some of the most potent secrets that have lead to my success as a full-time author. Use these tips to build your personal brand, attract fans, and sell more books. Confessions of a Full-Time Author: Seven Strategies I Used to Reach Success as an Indie Author Here I share some key turning points from my early days of publishing and promoting books. And as always, I will poke and prod you to take the principles that worked for me and make them your own. Book excerpt from Mega Book Publicity: 5 Steps to Getting Free Media Exposure for Your Books. Book excerpt from Book Marketing Online: The Guerrilla Guide to Building Your Author Platform. This book is overflowing with incredibly useful information that will help you get on friendly terms with marketing, attract fans, and sell more books.

Promoting Your Self-published Book

Promoting Your Self-published Book
Author: Marques Vickers
Publisher: Createspace Independent Publishing Platform
Total Pages: 98
Release: 2017-04-28
Genre:
ISBN: 9781546371625
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Author Marques Vickers' "Promoting Your Self-Published Book: An Independent Author's Guide To Marketing and Exposure" is a concise reference guide for authors to market their independently published paperbacks and electronic books. The book offers valuable tips to maximize the expanding sales capabilities of the Internet. This edition details important exposure strategies, existing and emerging sales opportunities and valuable promotional outlets. Nearly 300 useful reference websites are provided to enhance social media strategies, website design, revenue outlets, email marketing, soliciting book reviews and media coverage. "Promoting Your Self-Published Book" stresses a current transformation supplanting the traditional publishing industry. Fresh and innovative creative and revenue opportunities are emerging for entrepreneurial savvy authors, writers, and journalists. The guide stresses the importance and urgency of cultivating a vibrant social media presence via active postings and participation with content, social networking and weblog websites. These activities supplement an author website with videos, feedback capabilities and resources to cultivate new and return buyers. The book stresses the importance of personalization and a writer's online articulation of their creative vision. Practical advice and supplementary consulting sources are offered on every aspect of website design, effective promoting through media exposure, email marketing and the cultivation of a potential and existing client base to establish long-term sustainability. Chapter #1: The Essential Economics of the Publishing Industry Evaluating the Financial Realities Behind a Traditional Publishing Contract The Changing Economic Landscape for Publishers Substantive Reasons For Self-Publishing The Precarious Future Facing Traditional Publishing Outlets Online Reading Habits Printed Media Versus Electronic Media Creating An Environment of Success and Self-Determination Chapter #2: A Fresh Dependency and Integration of Social Media Maximizing Social Media Reach The Importance of Hashtags as Reference Beacons How to Personalize Social Media The Categories of Social Media Best Suited For Authors Weblogs Automating All of Your Social Media Outlets Together Chapter #3: A Writer's Website Attractive Packaging Your Role in Creating The Design Concept Designing and Personalizing Your Own Website Evaluating Your Website Host Memorable Domain Name Clarity of Vision Make Your Site Simple to Navigate How The Cellular Phone and Tablets Affect Website Layouts Chapter #4: Drawing Traffic To Your Social Media Pages and Website Qualifying Your Website Viewers Search Engines and Indexes Where and How Often Should You Submit Your Website Pages Buying Traffic and Ad Words Programs Electronic Magazines and Weblogs Chapter #5: Soliciting Book Reviews Print Media Book Editors Seeking Out Diverse Coverage and Reviews How to follow-up with Media Interest Chapter #6: Cultivating Media Exposure and Email Marketing Strategies For Sending Out Press Releases Bulk Email Press Releases Specific Media Submission Guidelines Purchasing Mailing and Media Contact Lists Additional Review Outlets and Their Cumulative Effect Chapter #7: Cultivating Revenue Streams Amazon Publishing Keyword Adverting Programs Bidding For Placement Barnes and Noble, Smashwords, Google Play Books Dropshipping Pre-Printing Books For Resale Reference Category Listings Amazon Related Resources, Author Industry Mailing List Services, Automated Social Media Marketing, Bulk Email Services, Content Community, Currency Converters, Digital and Video Imaging Software, Domain Name Brokers & Registration Services, E-Commerce Shopping Carts, Social Networking Websites, News Media Search Engine Submission Sources, Pay Per Click Traffic, Press Release Services, Search Engines, Self-Publishing Outlets, Weblogs, Website Design Software and Related Services.

How to Publish, Promote, & Sell Your Own Book

How to Publish, Promote, & Sell Your Own Book
Author: Robert Lawrence Holt
Publisher: Macmillan
Total Pages: 382
Release: 1986-07-15
Genre: Juvenile Nonfiction
ISBN: 0312396198
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Discusses the publishing industry, and tells how to select a subject, conduct research, edit a manuscript, plan the book design, choose illustrations, arrange the printing, handle the marketing aspects, and sell reprint rights.

Open Secrets

Open Secrets
Author: Tupelo Press
Publisher: Tupelo Press
Total Pages: 78
Release: 2021-07-07
Genre: Business & Economics
ISBN: 1946482595
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This handbook will prepare you to take the lead in executing your own publicity plan. It is designed to guide you, step-by-step, through the process of making a success of your book. It’s jam-packed with the essential tools, ideas, and resources you’ll need to achieve that goal, from an independent publisher who has provided a launching pad for authors like Ilya Kaminsky, Aimee Nezhukumatathil, Jennifer Michael Hecht, Maggie Smith, Matthew Zapruder, and 250 others. You’ll learn the essentials for book marketing as an indie author in a digital age: —Develop your author image and brand across social channels —Create an engaging social media presence —Grow your audience and meaningfully connect with them —Build an attractive, searchable website—no coding skills needed —Launch a publicity campaign that gets you reviews —Ensure your book is on bookstore and library shelves —Practice mindful literary citizenship —Learn from Tupelo authors (who were in your shoes not too long ago!) All authors desire to get their books into the hands of as many readers as possible. Though it is a publisher’s role to aid and assist authors in marketing and publicity for every book, the role of any publisher necessarily takes a back seat to your all-important efforts. Nobody else can do this essential work as effectively as you can. Thoroughly and joyfully embrace the notion of self-promotion, knowing that it’s the book—your book—you’re breathing life into. You wouldn’t have written and published your book if you didn’t believe in it, and in yourself, as a writer with important artistic talent to share. Your publisher believes in you. Your family and friends believe in you. Your current readers believe in you. And future readers will believe in you.

The Writer's Guide to Indie Book Promotion

The Writer's Guide to Indie Book Promotion
Author: S. A. Soule
Publisher: Fiction Writing Tools
Total Pages: 0
Release: 2022-10-22
Genre:
ISBN:
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A Comprehensive Guide To Successfully Marketing Your Fiction Learn how to sell more books in 6 weeks with this in-depth marketing guide that is perfect for writers publishing their first novel or indie authors trying to gain a wider readership. The manual includes valuable tips on networking, how to get more book reviews, and contains wonderful advice on how to best promote your work from established authors and popular book bloggers. Whether you're a multi-published author looking to expand your audience or a self-published writer, this book will instantly give you the tools to market your fiction like a pro! Free bonus features include how successful authors use social media to connect with potential readers, reviewers, and how to sell more books. Ready to start instantly increasing your book sales? Scroll up and click the buy button now...

The Girl on the Velvet Swing

The Girl on the Velvet Swing
Author: Simon Baatz
Publisher: Mulholland Books
Total Pages: 0
Release: 2019-02-19
Genre: True Crime
ISBN: 9780316396660
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From New York Times bestselling author Simon Baatz, the first comprehensive account of the murder that shocked the world. In 1901 Evelyn Nesbit, a chorus girl in the musical Florodora, dined alone with the architect Stanford White in his townhouse on 24th Street in New York. Nesbit, just sixteen years old, had recently moved to the city. White was forty-seven and a principal in the prominent architectural firm McKim, Mead & White. As the foremost architect of his day, he was a celebrity, responsible for designing countless landmark buildings in Manhattan. That evening, after drinking champagne, Nesbit lost consciousness and awoke to find herself naked in bed with White. Telltale spots of blood on the bed sheets told her that White had raped her. She told no one about the rape until, several years later, she confided in Harry Thaw, the millionaire playboy who would later become her husband. Thaw, thirsting for revenge, shot and killed White in 1906 before hundreds of theatergoers during a performance in Madison Square Garden, a building that White had designed. The trial was a sensation that gripped the nation. Most Americans agreed with Thaw that he had been justified in killing White, but the district attorney expected to send him to the electric chair. Evelyn Nesbit's testimony was so explicit and shocking that Theodore Roosevelt himself called on the newspapers not to print it verbatim. The murder of White cast a long shadow: Harry Thaw later attempted suicide, and Evelyn Nesbit struggled for many years to escape an addiction to cocaine. The Girl on the Velvet Swing, a tale of glamour, excess, and danger, is an immersive, fascinating look at an America dominated by men of outsize fortunes and by the women who were their victims.

The 101 of Book Marketing

The 101 of Book Marketing
Author: Bo Bennett, PhD
Publisher: eBookIt.com
Total Pages: 97
Release:
Genre: Language Arts & Disciplines
ISBN: 1456642448
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Navigate the Trail of Self-Publishing with Ease: A Comprehensive Guide to Book MarketingSelf-publishing your book is just the start of your journey. The real challenge lies in promoting your masterpiece, making it visible to the right audience, and generating sales. "The 101 of Book Marketing: A Self-Published Author's Guide" has all the answers you've been seeking.This comprehensive guide deciphers the cluttered landscape of self-publishing, offering clear insights into its definition, benefits, and challenges. The book makes a compelling case for why book marketing is crucial, highlighting realistic expectations for organic growth that won't cough up your fortune.Did you know that you, as an author, are a brand yourself? This book helps you develop and consistently maintain your author brand. It also provides tactics to build a robust online presence, showcasing the importance of having a personal website, social media engagement, and leveraging networking platforms like Facebook, Twitter, LinkedIn, Instagram, and more.While emphasizing the digital world, the book doesn't disregard the magic of offline marketing strategies. It guides you on organizing book readings and signings, networking events, and speaking engagements. You also get a roadmap for accumulating beneficial book reviews and methods of implementing promotional techniques for boosting visibility.Advertising your book doesn't have to be a daunting task. This guide demystifies where to advertise, weighing in on paid advertising versus free advertising options. Discover how Artificial Intelligence is transforming book marketing and how Amazon's algorithm can be harnessed for self-publishing success.Gauge your success and maintain the marketing momentum with the help of valuable tips on setting and measuring goals and formulating long-term marketing plans. Learn from the case studies of successful self-published authors, concluding with an appendix of useful resources for your reference. Get your copy today and embark on a successful self-publishing journey!