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PR IS LIVE

PR IS LIVE
Author: HUNG PHAM QUOC
Publisher: Lulu.com
Total Pages: 59
Release: 2013-04-30
Genre: Business & Economics
ISBN: 1300988975
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To live and has a better life, each person needs much element. PR is the interaction between human relationships and environmental impacts. Therefore, ten of main factors PR ANGEL STARS will be very necessary for PR practitioners or for its PR activity. If someone becomes a real PR, their life will be changing and they feel happy more. If society does PR well, war, crisis or conflict will be disappeared. Human world will be peaceful and happy. All people there will have good relationships. They always focus on their activities for long-term social benefits and their reputation. PR is live. PR practitioners will make PR to be living and existing longtime for its ORG's goals and themselves. ANGEL STARS is one of key factors in PR IS LIVE. Besides, CAR, 3S, 3PR, NCNS rules in this book will let you know the secret of a good PR, not only for you but also for society. PR is not stop at a job, it is a lifestyle and behavior too. Buy and see now

Alexander and Dindimus

Alexander and Dindimus
Author: Alexander (Magnus.)
Publisher:
Total Pages: 140
Release: 1878
Genre:
ISBN:
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The New Rules of Marketing and PR

The New Rules of Marketing and PR
Author: David Meerman Scott
Publisher: John Wiley & Sons
Total Pages: 422
Release: 2017-07-10
Genre: Business & Economics
ISBN: 111936244X
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The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the 'next big thing.' The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business. You'll learn how get the right information to the right people at the right time—at a fraction of the cost of traditional advertising. The Internet continues to change the way people communicate and interact with each other, and if you're struggling to keep up with what's trending in social media, online videos, apps, blogs, or more, your product or service is bound to get lost in the ether. In The New Rules of Marketing & PR, you'll get access to the tried-and-true rules that will keep you ahead of the curve when using the latest and greatest digital spaces to their fullest PR, marketing, and customer-communications potential. Keeping in mind that your audience is savvy and crunched for time, this essential guide shows you how to cut through the online clutter to ensure that your message gets seen and heard. Serves as the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and non-profit managers Offers a wealth of compelling case studies and real-world examples Includes information on new platforms including Facebook Live and Snapchat Shows both small and large organizations how to best use Web-based communication Finally, everything you need to speak directly to your audience and establish a personal link with those who make your business work is in one place.

The New Rules of Marketing & PR

The New Rules of Marketing & PR
Author: David Meerman Scott
Publisher: John Wiley & Sons
Total Pages: 487
Release: 2024-08-15
Genre: Business & Economics
ISBN: 1394282176
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The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The ninth edition of The New Rules of Marketing and PR offers everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business. An international bestseller with half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for deploying the power of social media, AI, and content to maintain your competitive advantage and get your ideas seen and heard by the right people at the right time. You'll discover the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing and PR has been completely revised to present highly effective strategies and tactics to help you get found by your buyers. The most important and comprehensive update to this international bestseller yet shows you details about the pros and cons of using generative AI, the most significant development in modern marketing and public relations since the first edition of this book was published back in 2007. The definitive guide on the future of marketing used as a primary resource in thousands of companies and hundreds of university courses, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention exactly when your audience is eager to hear from you Gain valuable insights through compelling case studies and real-world examples, showing you how to use the latest AI tools without losing the personal touch in your communications WThe ninth edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Music Management, Marketing and PR

Music Management, Marketing and PR
Author: Chris Anderton
Publisher: SAGE
Total Pages: 260
Release: 2022-02-24
Genre: Language Arts & Disciplines
ISBN: 1529787270
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This book is your guide to the study and practice of music management and the fast-moving music business of the 21st century. Covering a range of careers, organisations, and practices, this expert introduction will help aspiring artists, managers, and executives to understand and succeed in this exciting sector. Featuring exclusive interviews with industry experts and discussions of well-known artists, it covers key areas such as artist development, the live music sector, fan engagement, and copyright. Other topics include: Managing contracts and assembling teams. Using data audits of platforms to adapt campaigns. Shaping opinions about music, musicians, events. How the music industry can be more diverse, inclusive, and equitable for the benefit of all. Working with venues, promoters, booking agents, and tour managers. Branding, sponsorship, and endorsement. Funding, crowdsourcing and royalty collection. Ongoing digital developments such as streaming income and algorithmic recommendation. Balancing the creative and the commercial, it is essential reading for students of music management, music business, and music promotion – and anybody looking to build their career in the music industries. Dr Chris Anderton, Johnny Hopkins, and James Hannam all teach on the BA Music Business at the Faculty of Business, Law and Digital Technologies at Solent University, Southampton, UK.

The Art of Perception

The Art of Perception
Author: Robert Leaf
Publisher: Atlantic Books
Total Pages: 320
Release: 2012-09-15
Genre: Business & Economics
ISBN: 0857899597
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Robert Leaf is the father of modern international public relations and this is the memoir of a man who has been at the forefront of the PR industry for almost 50 years The Art of Perception is the memoir of Robert Leaf, the man who is considered to be the all-time leader in the field of international public relations. As the international CEO of Burson-Marsteller, which became the world's largest PR firm during his tenure, he was the first executive to bring PR to the Soviet Union during the Cold War and established the first official Chinese government PR firm. He started the first international PR firm in the Middle East and opened offices throughout the world. He has advised governments, major corporations, and leading individuals, and has been involved in some of the biggest news stories of the time. Now, in a changing world of 24-hour news cycles in which global disasters are shared on the most personal levels and events make it from smartphone to headline news in seconds, the need to manage perceptions has never been more essential for corporations and individuals. In a memoir that is as entertaining as it is informative, Leaf shares his unique experiences in a book that is essential reading for communicators, business professionals, and anyone who would like to improve their skills in the art of managing perceptions.

E-PR

E-PR
Author: Matt Haig
Publisher: Kogan Page Publishers
Total Pages: 180
Release: 2000
Genre: Business & Economics
ISBN: 9780749434342
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A study of the theory and practice of public relations on the Internet. It offers comprehensive advice on every aspect from understanding the difference between real world and virtual publics to PR tricks and techniques that attract new customers and keep the old ones coming back. It features well-known cases and quotes from the founders of successful Web sites.

The New Rules of Marketing and PR

The New Rules of Marketing and PR
Author: David Meerman Scott
Publisher: John Wiley & Sons
Total Pages: 380
Release: 2020-04-28
Genre: Business & Economics
ISBN: 1119651603
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The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Complete Jewish Bible-PR-Cjb/NIV

Complete Jewish Bible-PR-Cjb/NIV
Author: Hendrickson Publishers
Publisher: Hendrickson Publishers
Total Pages: 2175
Release: 2011-08
Genre: Bibles
ISBN: 1598566598
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Introducing an exciting volume featuring the Messianic Complete Jewish Bible and the newly-revised New International Version, side-by-side. For the first time, readers who seek to compare the Evangelical Christian and Messianic Jewish Bibles need not buy them separately. The CJB and the 2011 NIV version may both be read in this one-of-a-kind parallel Bible. Bible study and small group study participants will enjoy the particular characteristics of both translations. Special Features - The books of the CJB will appear in the same canonical order as the NIV - Features the new NIV 2011 - Presentation page - CJB Preface - NIV Preface