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Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy
Author: Lee, In
Publisher: IGI Global
Total Pages: 449
Release: 2012-07-31
Genre: Technology & Engineering
ISBN: 1466619406

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As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.


MVNOs in Latin America

MVNOs in Latin America
Author:
Publisher:
Total Pages: 0
Release: 2015
Genre:
ISBN:

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Mobile Virtual Network Operator Mvno the Ultimate Step-By-Step Guide

Mobile Virtual Network Operator Mvno the Ultimate Step-By-Step Guide
Author: Gerardus Blokdyk
Publisher: 5starcooks
Total Pages: 116
Release: 2018-04-05
Genre:
ISBN: 9780655173700

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What are the business goals Mobile Virtual Network Operator MVNO is aiming to achieve? Does the Mobile Virtual Network Operator MVNO performance meet the customer's requirements? Are there Mobile Virtual Network Operator MVNO problems defined? Where do ideas that reach policy makers and planners as proposals for Mobile Virtual Network Operator MVNO strengthening and reform actually originate? What are your current levels and trends in key measures or indicators of Mobile Virtual Network Operator MVNO product and process performance that are important to and directly serve your customers? how do these results compare with the performance of your competi tors and other organizations with similar offerings? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Mobile Virtual Network Operator MVNO investments work better. This Mobile Virtual Network Operator MVNO All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Mobile Virtual Network Operator MVNO Self-Assessment. Featuring 618 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Mobile Virtual Network Operator MVNO improvements can be made. In using the questions you will be better able to: - diagnose Mobile Virtual Network Operator MVNO projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Mobile Virtual Network Operator MVNO and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Mobile Virtual Network Operator MVNO Scorecard, you will develop a clear picture of which Mobile Virtual Network Operator MVNO areas need attention. Your purchase includes access details to the Mobile Virtual Network Operator MVNO self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.


Mobile Marketing

Mobile Marketing
Author: Alex Michael
Publisher: Butterworth-Heinemann
Total Pages: 237
Release: 2006
Genre: Business & Economics
ISBN: 0750667478

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In the past 10 years mobile phones have gone from being high-end gadgets only the wealthy could afford to an essential accessory, now owned by a large portion of the population of the world. The integration of the Internet, mobility and communications at the device, service and transport level has created a new set of business opportunities. Mobile marketing has become a mainstream marketing tool and marketers must now identify and reach their mobile audience. This book is designed to teach marketeers how to tap into this potential. Mobile Marketing is as different from traditional marketing as Internet marketing was, and this book outlines methods and techniques for: * Defining and implementing a wireless marketing strategy * Making sense of what can be a technically and commercially confusing industry * Providing a wealth of carefully chosen international cases and examples to demonstrate techniques in the real world Written by experienced practitioners with experience of advising major international companies on both strategy and individual campaigns in the mobile sector it is an essential guide and reference for professional marketeers.


Fixed Mobile Convergence

Fixed Mobile Convergence
Author: Paul Merry
Publisher:
Total Pages: 296
Release: 2006
Genre: Convergence (Telecommunication)
ISBN: 9781843115571

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Software Defined Mobile Networks (SDMN)

Software Defined Mobile Networks (SDMN)
Author: Madhusanka Liyanage
Publisher: John Wiley & Sons
Total Pages: 440
Release: 2015-06-17
Genre: Technology & Engineering
ISBN: 1118900278

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This book describes the concept of a Software Defined Mobile Network (SDMN), which will impact the network architecture of current LTE (3GPP) networks. SDN will also open up new opportunities for traffic, resource and mobility management, as well as impose new challenges on network security. Therefore, the book addresses the main affected areas such as traffic, resource and mobility management, virtualized traffics transportation, network management, network security and techno economic concepts. Moreover, a complete introduction to SDN and SDMN concepts. Furthermore, the reader will be introduced to cutting-edge knowledge in areas such as network virtualization, as well as SDN concepts relevant to next generation mobile networks. Finally, by the end of the book the reader will be familiar with the feasibility and opportunities of SDMN concepts, and will be able to evaluate the limits of performance and scalability of these new technologies while applying them to mobile broadb and networks.


Strategies and Policies in Digital Convergence

Strategies and Policies in Digital Convergence
Author: Sangin Park
Publisher: IGI Global
Total Pages: 222
Release: 2007-01-01
Genre: Computers
ISBN: 1599041588

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"This book addresses and positions the issues in business strategy and public policy rising from digital convergence, especially in the areas of mobile communications, broadband networks, and digital multimedia broadcast services. It presents new business opportunities generated by digital convergence, and raises governance issues in digital convergence"--Provided by publisher.


Mobile Strategies

Mobile Strategies
Author: Tom Weiss
Publisher:
Total Pages: 208
Release: 2006
Genre: Business & Economics
ISBN: 9780954432775

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Covers the different business models for non-telecommunications businesses to launch mobile services. Illustrated by different case studies, this book gives guidance on starting an MVNO, launching SMS based text services, and selling ringtones and wallpapers. It is of interest to decision makers, marketing strategists, and students.


FCC Record

FCC Record
Author: United States. Federal Communications Commission
Publisher:
Total Pages: 1004
Release: 2011-06-27
Genre: Telecommunication
ISBN:

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