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Maximizing ROI on Software Development

Maximizing ROI on Software Development
Author: Vijay Sikka
Publisher: CRC Press
Total Pages: 280
Release: 2004-10-28
Genre: Business & Economics
ISBN: 0203502515
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Maximizing ROI on Software Development explains how to execute best quality software development and testing while maximizing business value. It discusses Applied ROI in the context of methodologies such as Agile and Extreme Programming, and traditional methodologies including Six Sigma, the Capability Maturity Model (CMM ), Total Cost of Ownershi

Retail Marketing and Branding

Retail Marketing and Branding
Author: Jesko Perrey
Publisher: John Wiley & Sons
Total Pages: 269
Release: 2013-01-02
Genre: Business & Economics
ISBN: 1118489519
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Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the following updates: * New and updated case examples * Updated figures and examples throughout * New interviewers with recent experiences * Additional chapters

Maximizing ROI: Calculating Returns on Investment in Energy-Saving Equipment

Maximizing ROI: Calculating Returns on Investment in Energy-Saving Equipment
Author: Charles Nehme
Publisher: Charles Nehme
Total Pages: 42
Release:
Genre: Technology & Engineering
ISBN:
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Welcome to "Maximizing ROI: A Guide to Calculating Returns on Investment in Energy-Saving Equipment." As the global focus on sustainability intensifies and businesses seek ways to reduce costs while minimizing environmental impact, the importance of energy efficiency has never been clearer. This book aims to be your comprehensive companion in navigating the complex landscape of energy-saving equipment investments, providing you with the tools and knowledge needed to calculate and maximize returns on your investments. In this preface, I want to offer a glimpse into the journey that led to the creation of this book and outline what you can expect to find within its pages. My own journey into the world of energy efficiency began with a realization of the dual benefits it offers: not only does it reduce operational costs for businesses, but it also plays a crucial role in mitigating the effects of climate change by curbing energy consumption and greenhouse gas emissions. Over the years, I've had the privilege of working with various organizations, helping them identify energy-saving opportunities and implement strategies to improve efficiency. Through these experiences, I've witnessed firsthand the transformative impact that well-planned energy efficiency initiatives can have on businesses of all sizes. "Maximizing ROI" is the culmination of years of learning, research, and practical application. In this book, I aim to distill complex concepts into accessible knowledge, empowering readers with the tools they need to make informed decisions about energy-saving investments. Whether you're a business owner looking to reduce overhead costs, a facility manager tasked with improving energy efficiency, or simply an individual interested in sustainable living, there's something in these pages for you. Throughout the book, you'll find a wealth of information, including an overview of different types of energy-saving equipment, guidance on conducting energy audits, detailed explanations of ROI calculations, real-world case studies, and insights into future trends in energy efficiency. Additionally, I've included practical resources such as financing options, incentives, and monitoring tools to help you implement your energy-saving projects effectively. I want to extend my gratitude to the countless individuals, organizations, and experts who have contributed their knowledge and insights to this book. It truly takes a village to tackle a challenge as complex as energy efficiency, and I'm grateful for the support and collaboration of everyone involved. As you embark on your journey through these pages, I encourage you to approach the topic of energy efficiency with an open mind and a willingness to learn. Whether you're a novice or an experienced professional, there's always more to discover and new opportunities to explore. By investing in energy-saving equipment and maximizing your ROI, you're not only improving your bottom line but also contributing to a more sustainable future for generations to come. Thank you for joining me on this journey. Together, let's unlock the full potential of energy efficiency and create a brighter, more sustainable tomorrow.

The Business Value of Agile Software Methods

The Business Value of Agile Software Methods
Author: David F. Rico
Publisher: J. Ross Publishing
Total Pages: 241
Release: 2009-10-15
Genre: Computers
ISBN: 1604270314
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Whether to continue using traditional cost and benefit analysis methods such as systems and software engineering standards or to use a relatively new family of software development processes known as Agile methods is one of most prevalent questions within the information technology field today. Since each family of methods has its strengths and weaknesses, the question being raised by a growing number of executives and practitioners is: Which family of methods provides the greater business value and return on investment (ROI)? Whereas traditional methods have been in use for many decades, Agile methods are still a new phenomenon and, until now, very little literature has existed on how to quantify the business value of Agile methods in economic terms, such as ROI and net present value (NPV). Using cost of quality, total cost of ownership, and total life cycle cost parameters, The Business Value of Agile Software Methods offers a comprehensive methodology and introduces the industry's initial top-down parametric models for quantifying the costs and benefits of using Agile methods to create innovative software products. Based on real-world data, it illustrates the first simple-to-use parametric models of Real Options for estimating the business value of Agile methods since the inception of the Nobel prize winning Black-Scholes formulas. Numerous examples on how to estimate the costs, benefits, ROI, NPV, and real options of the major types of Agile methods such as Scrum, Extreme Programming and Crystal Methods are also included. In addition, this reference provides the first comprehensive compilation of cost and benefit data on Agile methods from an analysis of hundreds of research studies.The Business Value of Agile Software Methods shatters key myths and misconceptions surrounding the modern-day phenomenon of Agile methods for creating innovative software products. It provides a complete business value comparison between traditional and Agile methods. The keys to maximizing the business value of any method are low costs and high benefits and the business value of Agile methods, when compared to traditional methods, proves to be very impressive. Agile methods are a new model of project management that can be used to improve the success, business value, and ROI of high-risk and highly complex IT projects in today's dynamic, turbulent, and highly uncertain marketplace. If you are an executive, manager, scholar, student, consultant or practitioner currently on the fence, you need to read this book!

The Billion Dollar Box

The Billion Dollar Box
Author: Charlie Fusco
Publisher: Author House
Total Pages: 98
Release: 2006-03-13
Genre: Business & Economics
ISBN: 1467821446
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"Serious about making money? Read the book and then give them a call. It's really that simple." -John Livingston, Young Again Nutrients “The principles of the Billion Dollar Box are excellent and well founded. The Billion Dollar Box provides a wealth of information for the novice or the experienced direct marketer- these ladies deliver a real dollar for dollar advantages for any DR client.” Nick Cirmo, President-440 Group LLC

Retail Marketing and Branding

Retail Marketing and Branding
Author: Jesko Perrey
Publisher: John Wiley & Sons
Total Pages: 337
Release: 2011-03-08
Genre: Business & Economics
ISBN: 0470979771
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Today's shoppers go online to research locations, compare prices or read reviews before they go to a store, and as soon as they are back home, they post details about their shopping experience on Facebook or other social media platforms. Online agencies rave about viral campaigns, guerrilla marketing and 360° communication. IT specialists are peddling one-to-one marketing tools and integrated customer data warehousing solutions. Should retailers care about any of this? The authors of this book firmly believe that they should — but in an environment of accelerating change, even veterans of the retail trade are looking for guidance on how to embrace the challenges thrown up by the evolving retail marketing landscape: How do I combine traditional and new marketing vehicles? How can I stay on top of what my customers want? How can I reach them efficiently? Do they still look at leaflets, or should I shift local marketing funds to social media? How can I leverage unique retail touch points, such as the POS, for value creation? Successful retail management might once have been about ‘just doing it’, but that is no longer the case. This book offers retail professionals practical and robust ways to improve the performance of their marketing function and align marketing investments with business objectives. This book consolidates the know-how of more than 30 practitioners in the field, created and refined over many years together with leading international companies. It covers some of the latest and most sophisticated approaches to the subject, yet it is anything but a theoretical treatise. The authors' hands-on approach and the wealth of case examples make it an essential guide for all consumer-minded retailers. (from the Foreword by Dr Klaus Behrenbeck, Director, McKinsey & Company, Inc., Leader Consumer Industries & Retail Group, Europe)

Maximizing Return on Investment Using ERP Applications

Maximizing Return on Investment Using ERP Applications
Author: Arthur J. Worster
Publisher: John Wiley & Sons
Total Pages: 228
Release: 2012-08-24
Genre: Business & Economics
ISBN: 1118467000
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Step-by-step guidance to achieving maximum return on investment for your company Written by Arthur Worster, Thomas Weirich, and Frank Andera, industry experts at the forefront of the business processes arena, Maximizing Return on Investment Using ERP Applications provides accountants, IT executives, and finance professionals with a new way of looking at enterprise resource planning (ERP)-driven business improvement programs. This timely book explores how leadership can view its organization as an integrated enterprise and what this change in perception might suggest. It considers various aspects of running a business and how a different approach may present new insight. Incorporates all aspects of gaining "Return on Investment" from ERP investments Considers change management from all angles, including working with the executive levels on defining return on investment cases, working through political and cultural issues at the executive leadership level Includes a companion website featuring exercises, reference materials, and case studies With the rapid implementation of ERP systems worldwide, business executives often have difficulty in determining the return on investment from such systems. Along with a companion website featuring exercises, reference materials, and case studies, Maximizing Return on Investment Using ERP Applications offers straightforward and hands-on guidance to lead your organization through the change process and ensure that the intended benefits can be achieved.

Performance Marketing with Google Analytics

Performance Marketing with Google Analytics
Author: Sebastian Tonkin
Publisher: John Wiley and Sons
Total Pages: 456
Release: 2011-01-21
Genre: Computers
ISBN: 1118076702
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An unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals Google Analytics is a free tool used by millions of Web site owners across the globe to track how visitors interact with their Web sites, where they arrive from, and which visitors drive the most revenue and sales leads. This book offers clear explanations of practical applications drawn from the real world. The author trio of Google Analytics veterans starts with a broad explanation of performance marketing and gets progressively more specific, closing with step-by-step analysis and applications. Features in-depth examples and case studies on how to increase revenue from search advertising, optimize an existing website, prioritize channels and campaigns, access brand health and more Discusses how to communicate with a webmaster or developer to assist with installation Addresses Google's conversion-oriented tools, including AdWords and AdSense, Google trends, Webmaster tools, search-based keyword tools, and more Touches on brand tracking studies, usability research, competitive analysis, and statistical tools Throughout the book, the main emphasis is demonstrating how you can best use Google Analytics to achieve your business objectives. Foreword by Avinash Kaushik Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Maximizing ROI

Maximizing ROI
Author: Abraham Morris
Publisher: Starfelia Ltd
Total Pages: 35
Release: 2023-04-06
Genre: Business & Economics
ISBN:
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Are you a start-up struggling to make a profit with online advertising? If you are tired of constantly pouring money into advertising campaigns that don't seem to yield any results, look no further. "Maximizing ROI: How Start-Ups Can Effectively Utilize Online Advertising" is the ultimate guide to help you achieve your business goals. This comprehensive guide covers all aspects of online advertising, from identifying and targeting a niche audience to setting up a professional online presence and utilizing various advertising strategies. With this ebook, you will learn how to: - Identify and target your ideal customer to ensure your advertising efforts are not wasted. - Set up a professional online presence, including registering a domain and hosting a website. - Utilize the power of email marketing to drive sales and increase customer loyalty. - Get traffic and generate leads with paid advertising - Leverage the power of social media to grow your business and reach new customers. - Monetize your business to maximize your revenue. - Apply advanced growth hacking techniques and strategies to take your business to the next level. It is the right solution for start-ups who want to effectively use online advertising to make a profit, even if you are starting out now and have never advertised before. Don't waste any more money on ineffective online advertising. Purchase you copy now and take the first step towards success.