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Mass Communications and Media Studies

Mass Communications and Media Studies
Author: Peyton Paxson
Publisher: Bloomsbury Publishing USA
Total Pages: 336
Release: 2018-05-17
Genre: Social Science
ISBN: 1501329960
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Mass Communications and Media Studies: An Introduction, 2nd edition is a comprehensive yet concise survey of the history of mass communication media, discussing the current state of each medium, and anticipating the future of mass media. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms. Retaining the successful organization of the 1st edition, Peyton Paxson writes in an accessible and well-organized manner, catering to both the needs of students and instructors. He begins each chapter with a list of the current issues and trends concerning the chapter's topic, followed by a brief history of that topic, its current state, predictions for the future, an assessment of career opportunities, and discussion questions for critical thinking. More than just updating statistical data, the 2nd edition weaves in discussions of relevant contemporary issues, including crowdsourcing, going 'viral', interactive advertising, tv industry consolidation, 'the internet of things', conflicting ideas of net neutrality and their continuing implications in a more-connected world.

Mass Communication

Mass Communication
Author: Ralph E. Hanson
Publisher: SAGE Publications
Total Pages: 1221
Release: 2016-10-20
Genre: Language Arts & Disciplines
ISBN: 150635856X
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Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers.

Refiguring Mass Communication

Refiguring Mass Communication
Author: Peter Simonson
Publisher: University of Illinois Press
Total Pages: 282
Release: 2010
Genre: Language Arts & Disciplines
ISBN: 0252077059
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This book is a unique inquiry into the history and the ongoing moral significance of mass communication as an idea and social form.

Readings in Mass Communication

Readings in Mass Communication
Author: Kimberly K. Massey
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Total Pages: 412
Release: 2002
Genre: Language Arts & Disciplines
ISBN: 9780767424769
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This reader is designed to supplement any core textbook in Introduction to Mass Communication. The goal of the reader is to help students think more critically about the media. By drawing from a wide variety of sources and political and cultural viewpoints, this collection is predicated on the fact that students learn about the media mainly through the media--by reading or hearing about media in media publications or broadcasts. These articles are drawn mostly from popular and alternative media and take a hard and critical look at the political and social forces that drive media decision making.

Anthropology & Mass Communication

Anthropology & Mass Communication
Author: Mark Allen Peterson
Publisher: Berghahn Books
Total Pages: 340
Release: 2005
Genre: Social Science
ISBN: 9781571812780
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Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media productio and consumption, and suggests approaches for understanding media in the modern world system. Placing the anthropological study of mass media into historical and interdisciplinary perspectives, this book examines how work in cultural studies, sociology, mass communication and other disciplines has helped shape the re-emerging interest in media by anthropologists. A former Washington D.C. journalist, Mark Allan Peterson is currently Assistant Professor of Anthropology at Miami University, Oxford, Ohio. He has published numerous articles on American, South Asian and Middle Eastern media, and has taught courses on anthropological approaches to media t at he American University in Cairo, the University of Hamburg, and Georgetown University.

Perspectives on Mass Communication History

Perspectives on Mass Communication History
Author: Wm. David Sloan
Publisher: Routledge
Total Pages: 392
Release: 2013-11-05
Genre: Language Arts & Disciplines
ISBN: 113669126X
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This unique volume is based on the philosophy that the teaching of history should emphasize critical thinking and attempt to involve the student intellectually, rather than simply provide names, dates, and places to memorize. The book approaches history not as a cut-and-dried recitation of a collection of facts but as multifaceted discipline. In examining the various perspectives historians have provided, the author brings a vitality to the study of history that students normally do not gain. The text is comprised of 24 historiographical essays, each of which discusses the major interpretations of a significant topic in mass communication history. Students are challenged to evaluate each approach critically and to develop their own explanations. As a textbook designed specifically for use in graduate level communication history courses, it should serve as a stimulating pedagogical tool.

Mass Communications And American Empire

Mass Communications And American Empire
Author: Herbert Schiller
Publisher: Westview Press
Total Pages: 214
Release: 1992-08-31
Genre: Language Arts & Disciplines
ISBN: 9780813314402
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Mass Communication Theory

Mass Communication Theory
Author: Stanley J. Baran
Publisher: Cengage Learning
Total Pages: 0
Release: 2003
Genre: Mass media
ISBN: 9780534561635
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This new edition of Baran and Davis's successful text provides a comprehensive, historically based, introduction to mass communication theory. Clearly written with examples, graphics, and other materials to illustrate key theories, this edition (now streamlined to increase accessibility) traces the emergence of two main bodies of mass communication theory: social, behavioral and critical, cultural. The authors emphasize that media theories are human creations that typically are intended to address specific problems or issues.

Teaching Mass Communication

Teaching Mass Communication
Author: Michael Murray
Publisher: Praeger
Total Pages: 288
Release: 1992-02-24
Genre: Business & Economics
ISBN:
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This unique volume brings together original essays by well-known mass communication experts--master teachers--who provide practical information on teaching the communication and journalism courses in which they specialize. The authors make recommendations for practical/applied, theoretical, and advanced courses, representing every area of the mass communications curriculum. Its contributors include eminent specialists such as Maurine H. Beasley, who offers advice to teachers of media history; Dan Nimmo (political communication); Roy L. Moore (media law); Jay Black (media ethics); and John De Mott (media management). Chapter authors suggest course outlines, teaching strategies, and methods of testing, and provide reviews of current texts and supplementary materials such as films and other audio-visual aids. Chapter topics in part I, The Introductory Course, include The Beginning Course in Mass Communication, and introductory courses to broadcasting, public relations, the film course, and internship programs. Part II, Applied Coursework, includes chapters on writing news for print and broadcast, reporting, advertising campaigns, audio and video production, and teaching research methods. Part III, which deals with advanced coursework, includes chapters on courses in mass communication law, mass media management, and history, mass media and politics, media criticism, and media ethics. Teaching Mass Communication will prove vitally important to faculty with new preparations for mass communication courses (including senior faculty keeping up with changes), media professionals, and new faculty preparing their teaching assignments.

The Dynamics of Mass Communication

The Dynamics of Mass Communication
Author: Joseph R. Dominick
Publisher:
Total Pages: 628
Release: 1996
Genre: Social Science
ISBN:
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An introduction to the field of mass communication, covering all the major media, from books, magazines and newspapers, to radio, film, TV, cable and the new technologies. Illustrated with examples and anecdotes, the book explores international communication and career opportunities in the media.