Marketing And Sales In The Chemical Industry PDF Download
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Author | : Rolf Jakobi |
Publisher | : Wiley-VCH |
Total Pages | : 0 |
Release | : 2002-04-29 |
Genre | : Science |
ISBN | : 9783527306251 |
Download Marketing and Sales in the Chemical Industry Book in PDF, ePub and Kindle
If manufacturers of chemical products are to survive in today's global marketplace, they not only have to produce economically but they must also be able to market both chemicals and technology effectively. In the chemical industry, more and more chemists and chemical engineers are faced with challenging marketing tasks. This book gives an overview of the specific factors for marketing chemical products and their major markets. "Marketing and Sales in the Chemical Industry" is customized for an increasing audience. It not only covers the principles of marketing and the market structure of the chemical industry in great detail, but also discusses such modern marketing tools like the internet as well as the latest trends and developments. In addition, economical, political and sociological aspects are also dealt with.
Author | : Jakobi |
Publisher | : Wiley-VCH |
Total Pages | : 178 |
Release | : 2003-06-10 |
Genre | : |
ISBN | : 9783527600335 |
Download Marketing and Sales in the Chemical Industry Book in PDF, ePub and Kindle
If manufacturers of chemical products are to survive in today's global marketplace, they not only have to produce economically but they must also be able to market both chemicals and technology effectively. In the chemical industry, more and more chemists and chemical engineers are faced with challenging marketing tasks. This book gives an overview of the specific factors for marketing chemical products and their major markets. "Marketing and Sales in the Chemical Industry" is customized for an increasing audience. It not only covers the principles of marketing and the market structure of the chemical industry in great detail but also discusses such modern marketing tools as the Internet as well as the latest trends and developments. In addition, economical, political and sociological aspects are also dealt with.
Author | : Robert Lake Bateman |
Publisher | : |
Total Pages | : 216 |
Release | : 1968 |
Genre | : Technology & Engineering |
ISBN | : |
Download Chemical Marketing Book in PDF, ePub and Kindle
Author | : Conrad Berenson |
Publisher | : |
Total Pages | : 108 |
Release | : 1962 |
Genre | : Chemicals |
ISBN | : |
Download How to Organize for International Marketing in the Chemical Industry Book in PDF, ePub and Kindle
Author | : |
Publisher | : |
Total Pages | : 160 |
Release | : 1959 |
Genre | : Chemical industry |
ISBN | : |
Download Chemical Marketing in the Competitive Sixties Book in PDF, ePub and Kindle
Author | : Robert Sancier Aries |
Publisher | : |
Total Pages | : 172 |
Release | : 1951 |
Genre | : Chemical industry |
ISBN | : |
Download The Marketing of Chemical Products Book in PDF, ePub and Kindle
Author | : Robert A. Smiley |
Publisher | : CRC Press |
Total Pages | : 177 |
Release | : 2016-04-19 |
Genre | : Science |
ISBN | : 1420031775 |
Download Chemistry and the Chemical Industry Book in PDF, ePub and Kindle
As chemical companies strive to be more competitive in the world economy, it is essential that their employees, including sales and marketing personnel, as well as administrative support groups understand the basic concepts of the science upon which the industry is based. The authors, who have over 100 years of combined experience in the chemical i
Author | : R.S. Aries and Associates |
Publisher | : |
Total Pages | : 76 |
Release | : 1954 |
Genre | : Chemical industry |
ISBN | : |
Download Marketing Research in the Chemical Industry Book in PDF, ePub and Kindle
Author | : Jens Leker |
Publisher | : John Wiley & Sons |
Total Pages | : 351 |
Release | : 2018-02-20 |
Genre | : Science |
ISBN | : 1118858492 |
Download Business Chemistry Book in PDF, ePub and Kindle
Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry is a concise text aimed at chemists, other natural scientists, and engineers who want to develop essential management skills. Written in an accessible style with the needs of managers in mind, this book provides an introduction to essential management theory, models, and practical tools relevant to the chemical industry and associated branches such as pharmaceuticals and consumer goods. Drawing on first-hand management experience and in-depth research projects, the authors of this book outline the key topics to build and sustain businesses in the chemical industry. The book addresses important topics such as strategy and new business development, describes global trends that shape chemical companies, and looks at recent issues such as business model innovation. Features of this practitioner-oriented book include: Eight chapters covering all the management topics relevant to chemists, other natural scientists and engineers. Chapters co-authored by experienced practitioners from companies such as Altana, A.T. Kearney, and Evonik Industries. Featured examples and cases from the chemical industry and associated branches throughout chapters to illustrate the practical relevance of the topics covered. Contemporary issues such as business model design, customer and supplier integration, and business co-operation.
Author | : American Chemical Society. Division of Chemical Marketing and Economics |
Publisher | : |
Total Pages | : 136 |
Release | : 1964* |
Genre | : Chemical industry |
ISBN | : |
Download Symposia on Information Problems in Chemical Marketing (joint with Division of Chemical Literature) Book in PDF, ePub and Kindle