Looking Good An Introduction To Industrial Designs For Small And Medium Sized Enterprises Spanish Version PDF Download

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Looking Good

Looking Good
Author: World Intellectual Property Organization
Publisher: WIPO
Total Pages: 36
Release: 2019-02-14
Genre: Law
ISBN: 9280529838

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This is the second in a series of guides on "Intellectual Property for Business". It focuses on industrial designs, a key factor in determining the success of products in the market.


Inventing the Future

Inventing the Future
Author: World Intellectual Property Organization
Publisher: WIPO
Total Pages: 72
Release: 2018-09-17
Genre: Law
ISBN: 9280521756

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This is the third in the series of guides on Intellectual Property for Business. It focuses on patents, a crucial tool to enable a company to draw maximum benefit from new technological ideas.


Making a Mark: An Introduction to Trademarks for Small and Medium-Sized Enterprises

Making a Mark: An Introduction to Trademarks for Small and Medium-Sized Enterprises
Author: World Intellectual Property Organization
Publisher: WIPO
Total Pages: 36
Release: 2004-10-12
Genre: Law
ISBN: 9280511521

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This guide is the first in a series of guides on “Intellectual Property for Business.” It is devoted to trademarks, a central element in the marketing and branding strategy of any company. It seeks to explain trademarks from a business perspective.


Introduction to Spanish Private Law

Introduction to Spanish Private Law
Author: Teresa Rodriguez de las Heras Ballell
Publisher: Routledge
Total Pages: 360
Release: 2009-09-10
Genre: Law
ISBN: 1135214646

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The topics addressed in this book have traditionally been covered in separate publications on civil and commercial law. This dualism of regimes has made it difficult for students and professionals alike to comprehend Spanish private law as a whole. In the past this has led to inefficient duplication of explanations, gaps in key areas and an altogether fragmented picture. Introduction to Spanish Private Law presents a consolidated, modern, and realistic image of today’s Spanish private legal system. It combines both civil and commercial law and integrates them in the same book, making the overall subject far more accessible to readers. This united approach results in a more logical and efficient process of learning. Finally the issues that are addressed reflect the reality of today’s economic and legal scene. This book attempts to provide the readers with the necessary legal instruments to tackle the real problems arising from a globalized modern society. The general principles in this book are presented from a practical point of view that emanates from the authors’ conception of a legal system as an instrument to solve social problems in accordance with a set of principles, values and aims.


Enterprising Ideas:

Enterprising Ideas:
Author: World Intellectual Property Organization
Publisher: WIPO
Total Pages: 78
Release: 2021-04-29
Genre: Law
ISBN: 9280532650

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This publication introduces startups to IP. Through step-by-step guidance, useful case studies and simple checklists, it illustrates how small


The Fourth Industrial Revolution

The Fourth Industrial Revolution
Author: Klaus Schwab
Publisher: Currency
Total Pages: 192
Release: 2017-01-03
Genre: Business & Economics
ISBN: 1524758876

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World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wear­able sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manu­facturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individu­als. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frame­works that advance progress.


WIPO Magazine

WIPO Magazine
Author:
Publisher:
Total Pages: 264
Release: 2004
Genre: Copyright
ISBN:

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Marketing in Spain

Marketing in Spain
Author: Ken Nichols
Publisher:
Total Pages: 32
Release: 1981
Genre: Marketing
ISBN:

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Boosting Tourism Development through Intellectual Property Development

Boosting Tourism Development through Intellectual Property Development
Author: World Intellectual Property Organization
Publisher: WIPO
Total Pages: 110
Release: 2021-04-23
Genre: Law
ISBN: 9280530348

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This publication helps non-IP specialists understand the connection between IP, tourism and culture. Through multiple case studies, it illustrates how existing and potential IP tools, in particular branding and copyright, can add value to tourism services and products. It explains how to include IP in tourism policies, product development and destination branding, and shows how different IP rights can be leveraged for fundraising purposes. Podcast Episode 2 -- Intellectual Property and Tourism https://www.wipo.int/podcasts/en/wkc/index.html


Exchanging Value

Exchanging Value
Author: World Intellectual Property Organization
Publisher: Wipo
Total Pages: 178
Release: 2005
Genre: Copyright licenses
ISBN: 9789280512472

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